I'm a literal newbie in the area of sales and marketing online products. I work for a startup that provides a contest creating/management platform.
Our product is built to supersede basic Facebook contest mechanism. We provide many benefits and primarily pitching to the brands in a way that they can use or product for improving their customer engagement programs by using the unique contest model of ours.
I'm trying to sell the product by directly contacting marketing people of brands on LinkedIn, but as of now my efforts lead to zero responses.
I'm looking for tips from people who have done similar sales pitching/marketing (preferably online) and any direction you guys give is appreciated.
P.S. If I'm in the wrong forum please inform me.