If your Flipping Websites, you may be losing $1,000's because of this...

by Todd Walker 13 replies
Hey Warriors,

While helping a student of mine today, I wanted to make an important note that I frequently stress, but some don't remember.

The system in which you are running a site on is extremely important. If you plan on flipping your site please be aware of the investor and notice that most of your investors will have no idea how to write code, or even add value to the site.

This is why we use Wordpress a lot, because wordpress is simple enough for a new owner to add value, update, and understand since it has an integrate word processor instead of code.

Case Study

We wanted to test the theory on platforms and systems, so we created two a like sites in the same niche, similar content, similar product with minor adjustments.

One site was built within wordpress and another was built on a Joomla platform.

Both after two weeks were doing about $100 per month, and getting a decent amount of traffic.

We priced them both at $750

Using our resources of an investor list we gathered decent interest in both sites, but gained more questions over the Joomla site over the wordpress site. In fact, when it came down to the sell point.

Wordpress site sold for $700
Joomla sold for $350

No one knew how to use a Joomla platform, how adjust code, how to upload themes....

This is just one example of losing money on a flip because of your choice of platform.

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So whether you are building a membership site, blog, information hub, classified ads site, business directory, etc...

keep in mind that the scripts you use or platforms and systems, must be easy to use for the new owner.

A few ways to get away from this and add more value to your flip, is by creating a new owner user manual. We do this with every flip that we do.

This manual shows them the basics, the uploads, the updates, adding content, adding advertisers, adding pages, etc...

It also provides resources and information to learn more, which, we so happily embedd with affiliate links...

Now, even after the flip we still earn dollars because people need more information and more resources....


Just some food for thought.

Todd
#main internet marketing discussion forum #flipping #losing #websites
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