Online Course Strategy for Success?

16 replies
I am trying to sell a course on option trading and how to manage your portfolio.
I've gotten 3-4% returns monthly, and thought I would try to sell how I did it.

What concerns me is that the internet is flooded with a lot of get quick schemes on how to trade, invest, etc. I know, cause I have fallen for them. I truely believe that the strategy I built out is easily tradeable by anyone from the get-go cause there are many rules in place and highly objective in trades.

I have created a couple of youtube videos already just to see if people would watch and the audience's feedback. I would take it down eventually when I have completely finished the course and try to sell it.

Sorry if it sounds like I am trying to sell you guys. However, what would you guys suggest on how to sell and where to sell and starting resources? What have been your strategy to success on video courses.

Thank you!

Abbot

If you do want to check out some of the videos here's my channel. I would love feedback as well.
https://www.youtube.com/channel/UCVY...JBbPQFbhMKHe8A
#feasible #finance #online #option #strategy development #trading #video course #youtube
  • Profile picture of the author David Beroff
    Two ideas come to mind, and these can actually be done together:

    1. Your favorite options broker likely has an affiliate program. Give the course away for free, and disclose that you earn affiliate income when your students sign up with your broker.

    2. Again, give the course away for free, so as to establish your expertise and abilities. People like myself would rather just let you do the trading, in exchange for a fair cut of the profits. If you're really making 4%/mo, I would place $1k with you, and I'd be happy to make 3%/mo. (Alternatively, I would just pay you a fixed $9.95/mo, and you'd still make more than if I paid you once for the course.)
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  • Profile picture of the author fasteasysuccess
    2 options...

    Me personally, would like said above, give away or real affordable, then the main upsell or offer being personal advice, attention, whatever..from you for the big cash.

    The other alternative if just want to sell info, then definitely 2 step it. Either take a little valuable piece from course or create mini valuable report/cheat sheets and give away or sell cheap, then upsell to main course.

    But again, the real money is in the 1st option gave you.
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  • Profile picture of the author Randall Magwood
    I know you've made money with option trading, but honestly instead of creating a course on how to sell your techniques.... you should sell a product in the most starving niche on earth. I'm not sure if you want to be perceived as the expert in that niche, but if you want money sooner rather than later.... be *really* smart and dominate a super small niche that you can suck money from, at great conversion rates.
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    • Profile picture of the author Calreg11
      These are all great advice.
      Would it be best to create my own site on it? or keep it on youtube or host it somewhere else?
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      • Profile picture of the author David Beroff
        You'll want your own "central" site where you control all the content. Sure, start with YouTube, but there are also plenty of other educational sites, e.g., Udemy.

        One good use of your own site is to maintain the redirections for your recommendations. This way, if (when) things change, you have full control. For example, your video might say that you recommend the broker at YourDomain.com/go/broker, and then that file (which you control) redirects to the actual affiliate link for the broker.
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  • Profile picture of the author jamesperez
    Banned
    Yes you can do it. I will suggest you to do more youtubing to learn more...
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  • Profile picture of the author beautifulBeamon
    I would say find yourself a good affiliate manager who can hook you up with other big dogs in your niche, I have seen people rolling out 997 and 2000 dollar products in this niche..
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  • Profile picture of the author agmccall
    Options trading is very High Risk, With that said. why would I want to make 3-4% on my money when I can do better just putting it in mutual funds and relaxing.

    When most people start trading options they want monthly returns of at least 25%

    al
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    Broken promises don't upset me. I just think, why did they believe me?
    ~Jack Handey~

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    • Profile picture of the author David Beroff
      Originally Posted by agmccall View Post

      ...why would I want to make 3-4%...
      Urm... 3%-4%/mo is 43% to 60% APY.
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      • Profile picture of the author marciayudkin
        Urm... 3%-4%/mo is 43% to 60% APY.
        Hmm, now which is more impressive - 3%-4%/mo or 43% to 60% APY? Not everyone is savvy enough to do such math in their head.

        Your "Urm..." gives the impression you think this equivalence is obvious. It is not.

        Marcia Yudkin
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        • Profile picture of the author David Beroff
          Originally Posted by marciayudkin View Post

          Hmm, now which is more impressive - 3%-4%/mo or 43% to 60% APY? Not everyone is savvy enough to do such math in their head.

          Your "Urm..." gives the impression you think this equivalence is obvious. It is not.

          Marcia Yudkin
          You are absolutely right, Marcia; it does look like I was being pretentious. I do apologize!

          That was not my intent. The point of my "urm" was just to alert folks that he's claiming this growth per month, not per year.

          I took the monthly figures to the twelfth power to demonstrate an equivalent annual yield, assuming monthly compounding. Sorry, I never meant to claim that anyone could do that in their head.
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  • Profile picture of the author Complex
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    • Profile picture of the author David Beroff
      Originally Posted by Complex View Post

      If those are the legit numbers you can get, there are folks down on Wall Street and in Chicago who'll pay you ridiculous amounts of money just to consult. But they aren't dumbasses (well some are lol).

      You'd have to prove efficacy.

      Which is where most suddenly get sheepish.
      This is the exact same issue I run into when I promote our investment club. If the yields seem too high, people assume that one is lying, and no amount of proof will convince them otherwise. Screenshots could be fabricated, etc. And yet, people want to see huge numbers, or they feel it's not worth pursuing. Emotions tend to gravitate toward fantasies.

      I know I made 27% APY last year, and I can share my own statements. But I'm also the technical architect for the firm, which means that I have the ability to make them say anything, (not that I would). The best I can do is to remind people that past performance is never a guarantee of future returns.
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      • Profile picture of the author marciayudkin
        This is the exact same issue I run into when I promote our investment club. If the yields seem too high, people assume that one is lying, and no amount of proof will convince them otherwise. Screenshots could be fabricated, etc. And yet, people want to see huge numbers, or they feel it's not worth pursuing. Emotions tend to gravitate toward fantasies.
        What this illustrates is the principle that truth is not always believable.

        It's more important to be believable than to tell the truth. **

        That is why smart marketers sometimes understate the results they have achieved, to the level that their target market finds believable. This can be done in such a way that what you say is both true AND believable.

        Marcia Yudkin

        ** Note that I'm not saying you should lie! Just that the truth sometimes does not convince.
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  • Profile picture of the author esmarshall
    well if you have something to bring to the market that you believe would help people and they could benefit from, then your video course should be fine

    what you might perceive as common knowledge in options trading, may not be to somebody who's never made a dime in trading before

    your job (after you've made the course) is to find the group of people who would benefit from it
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    $900 off a fully active gold member MOBE account (full price $2000)...message me if your interested
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    • Profile picture of the author marciayudkin
      your job (after you've made the course) is to find the group of people who would benefit from it
      Actually, the smarter route is first finding the people who would benefit from your knowledge and then creating the course with those folks in mind.

      Marcia Yudkin
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      Check out Marcia Yudkin's No-Hype Marketing Academy for courses on copywriting, publicity, infomarketing, marketing plans, naming, and branding - not to mention the popular "Marketing for Introverts" course.
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  • Profile picture of the author Calreg11
    Thanks for all your guys' feedback.

    What makes it difficult is the space is crowded with so many people who are better at marketing and do not actually follow through with the results.

    There is an approach I have been thinking about.
    First create the course and make it for free or a very small amount like $5.
    Create a group of some sort to create a community.
    Create an investment club where I and maybe another investor would be the sole investor and the returns would be distributed proportionate to the amount invested.

    I want to be fully transparent on how I invest (hence the course), what the risks are, and then the investor would be less worried about the day-day movement in prices of the market.

    Thoughts...
    Abbot
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