I do photography and film making on nature and traveling. I also play and write music. I'm big on the minimalistic travel lifestyle. (Living out of a camper van, going hiking, mountain biking, kayaking, etc). As well as documenting the travels with photography and film making.
I love the idea of traveling on the road and running a business on a laptop. I want to attract people with the same interest.
Now, my goal is to market to people with the same needs/dreams/goals as I have. Starting an online business that revolves around traveling, passions, and making money online. People who are creative and want to fund their lifestyle by having an online business.
I guess in a way, I am wanting to run a business where I am being quite selfish. I want to make money by doing landscape photography and travel films. I realized that the most profitable way to monetize it, is to teach others how they can build a freedom business as well. All surrounding the travel, photography, creative lifestyle theme. Since I'll be creating a lot of free content (landscape photography, travel films etc), I figured the people coming to watch it will most likely be interested in living the same kind of lifestyle. So why not create info products on how they can live this lifestyle as well?
I want to create products that will help move this audience towards these goals. Starting out my products would be quite basic, as in how to build your first website, or how to get work done while traveling on the road. Eventually the products would evolve once I gain more information. But as of right now I have a lot of experience in web design, graphic design, photography, music, film making, and branding. But lack in target marketing, online sales, list building, and traffic.
I was hoping you guys could point me in the right direction. Right now I'm sitting with a domain and a WordPress ready to start creating, but I want to make sure I start right.
I have the technical know how on how to design and implement everything. But I need help on executing a business plan.
What kind of website do you recommend I create?(Squeeze page? Blog? Regular Site?)
What kind of content should I be creating to attract buyers? Videos, photos, articles, etc?
How do I get started building a list (that I can actually use?)
How narrow should I go with my target audience? Is targeting people with the same needs and desire I have a good idea?
Is my idea even worth while?
I know this is a huge question, but you guys are the first people I've went to about this. Let me know your thoughts.
If you think my idea of business is flawed, let me know. If you think I'm being irrational let me know. As well as if you think this can succeed, let me know.
I'm just so fed up with trying to create a business I have absolutely no interest in, just to try to make cash. (Like doing webdesign). But I am sick of dabbling and I want to create something that I will still be passionate about working on 5 years from now. I want to create something I can build and create an image (brand) around it. Eventually create so much content that it will basically be passive income. So I figured, if I am going to stick with this, it better be something that I would absolutely LOVE to work on. So I won't be quitting 2 months from now because I never had interest to begin with.
I have given this a long hard thought, and I would like your honest opinion on it. Let me know what is good and what is bad.