Why I unfollowed (almost) everyone on Twitter... Should I follow you?

37 replies
Well, I did it. And it feels almost as good as purging my inbox!

I unfollowed almost everyone on Twitter.

If I'm still following someone, it is because I either have a pre-existing relationship with them, or I would like to some day. They are all people that I value, whom I would like to open a dialog with.

Why? Because I got sick and tired of ignoring Twitter! It could be a fantastic tool, but all I ever really got from it was a bunch of spam, and thousands of bit.ly affiliate links.

I've tried marketing over twitter - it didn't work for me, because I don't like the way everyone else is doing it. I follow people because I want to hear what they have to say - not because I want them to follow me back, so I can shove spam down their throats.

I encourage you all to give it a try. I've made some great connections today with people I really respect - all because I could actually SEE their messages, and RESPOND. Sure, it probably won't turn into multi-billion-dollar JV deals - but who cares? I respect these people, and they took the time out of their day to read what I had to say.

Maybe, one day, I'll have something truly valuable to say to them - just like they do for me, all the time.

I have a new rule - if more than 75% of your tweets are links or retweets, I'm unfollowing you. That may end up 50%, I don't know yet. But it seems to be working so far!

So, should I follow any of you? Would you like to join the mass-unfollowing with me?

- Cherilyn

P.S. Use TwitterKarma for your mass unfollows - very helpful
#follow #twitter #unfollowed
  • Profile picture of the author L.Roman
    Sounds a lot like what I have heard about twitter and marketing. It's useless to following ppl if all you are going to get is spam and affiliate links....
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  • Profile picture of the author Steven Fullman
    I feel quite close to all 3 of my followers, but thank you!

    Talking of bit.ly...

    Did you know it gets 1billion hits a month? billion as in b.

    Steve
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    • Profile picture of the author The Pension Guy
      Originally Posted by Steven Fullman View Post

      I feel quite close to all 3 of my followers,
      +1
      (the system said the above message of mine was too short)
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  • Profile picture of the author CDarklock
    Originally Posted by Cherilyn Woodhouse View Post

    I have a new rule - if more than 75% of your tweets are links or retweets, I'm unfollowing you. That may end up 50%, I don't know yet. But it seems to be working so far!
    Hey, that's my rule! Here are some others I use.

    1. If I see the same tweet from you more than four times, you're gone.

    2. If you tweet more than four things at a time, buh-bye.

    3. If you DM me a link more than twice, sayo-freakin'-nara.

    Actual advice I got from a Twitter marketer: "Send links in all your tweets. This conditions your audience to click your links. When you send them your marketing offer, they'll click it!"

    When I said "I unfollow people who send URLs in more than half their tweets," he said "well, then you're missing out."

    As if I will somehow suffer by not clicking his link!
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  • Profile picture of the author Steven Fullman
    Don't purge me, Tina...please!

    I will say something interesting one day ...
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    • Profile picture of the author Tina Golden
      [DELETED]
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      • Profile picture of the author Steven Fullman
        Originally Posted by TMG Enterprises View Post

        Never unfollow you, Steve - what kind of heathen do you take me for?

        Tina
        The best kind

        Thanks Tina!

        Steve
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        Not promoting right now

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  • Profile picture of the author Josh Bartlett
    Hey Cherilyn,

    I am SO happy to see this starting to become a bit of a habit amongst people lately.

    Alot of people are just WHACKING their mass follows

    I think Mike Filsaime started it off and I loved the blog post he linked too about it, did you read that?

    It is ALL about quality not quantity and people really forget that on Twitter. I have actually been shocked to see some intelligent people who would never spam under any other circumstances actually effectively spam on Twitter.

    Its due to the fact its a pretty new medium and some people dont understand it yet.

    Its all about creating relationships and networking. The most important thing is to ADD VALUE!

    I have an unwritten rule, I will post at least 7 times about myself/others/talking to people or somehow adding value or building relationships before I send ONE link to anyone to click on.

    I think thats a good ratio to keep in mind. (But in actual fact its more like 20 to 1 for me so I dont have to worry!)

    Once you build relationships on Twitter and add value regularly I think you start to see some good results in other areas too.

    For example, I only have about 1,300 followers which is tiny compared to some people! But whenever I send a link out I usually get quite a few RT's and around 40 to 100 clicks of that link, from those 1,300 followers. I know people with over 40,000 followers who get less clicks.

    This goes to show, NEVER Spam, regardless of the medium, always privide REAL VALUE and lastly, its not quantity its quality!

    Saying all that, if you dont want to get rid of all the people you follow but are suffering from the noise, you can use a twitter client to create groups just for your friends.

    I did a blog post about it here if anyone wants to read it:

    How to set up Twitter friend groups | Josh Bartlett Blog

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  • Profile picture of the author Troy_Phillips
    I won't get into the "how to use twitter " debate . While twitter is a nice resource, if I was banned tomorrow ,oh well no big loss. Twitter is a quick way to get traffic and build a list but it is not a business model . At least not for me .

    I will warn you that twitter will ban you just as quick for mass unfollowing as they will for mass following . About 300 to 400 changes in your follow or unfollow count ( or a combined count ) will get you noticed by twitter . Noticed too often will get you banned .
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  • Profile picture of the author Troy_Phillips
    oh yeah I forgot to answer your last part of the question about should you follow me .

    Probably not a good idea :-)
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  • Profile picture of the author Laura B
    Originally Posted by Cherilyn Woodhouse View Post

    I unfollowed almost everyone on Twitter.

    If I'm still following someone, it is because I either have a pre-existing relationship with them, or I would like to some day. They are all people that I value, whom I would like to open a dialog with.

    Why? Because I got sick and tired of ignoring Twitter! It could be a fantastic tool, but all I ever really got from it was a bunch of spam, and thousands of bit.ly affiliate links.
    I couldn't agree more. I'm relatively new to Twitter and went into it thinking I would be able to connect with all kinds of cool people. Well, all I'm connecting with is people who never bother to write anything REAL but just tweet link after link. And along the lines of CDarklock's post, what's up with tweeting the same thing 50 times like some do? Or doing all of the day's tweets in the same 30-second span? Really annoying. Really, really annoying.

    Right from the start, I've only followed people back who seem to have something interesting to say, but I've been disappointed quite a few times.

    I'm trying to be the kind of Twitterer that I would like to follow. I have yet to tweet an affiliate link, and I'm finding a balance between business and personal, I think.
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  • Profile picture of the author ecoverartist
    You should follow me because I don't follow people who do exactly as you said - send me tons of links and garbage.
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  • Profile picture of the author thunderbird
    I tried to unfollowing myself but just went in circles trying to catch up.
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  • Profile picture of the author sevenish
    I hear ya Cheryl. I've dumped the incessant promoters too. It's like they think I'll just put my mouth over their firehose of promotion and swallow it. I won't.

    Should you follow me? Well, my latest posts have been about dinner and dealing with kids during the summer months. I don't directly promote on Twitter. It's up to you.
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  • Profile picture of the author Steve Diamond
    Originally Posted by Cherilyn Woodhouse View Post

    I have a new rule - if more than 75% of your tweets are links or retweets, I'm unfollowing you. That may end up 50%, I don't know yet. But it seems to be working so far!
    Hi, Cherilyn. Interesting. I can understand your point of view, and I've also unfollowed several of the big marketers (though I'm not quite sure now why I followed them in the first place ).

    I'm curious, though, about your 75% rule.

    I tend to tweet a fairly high percentage of links, but they're certainly not affiliate links. Never. They're mostly links to news stories and blog posts that I think will interest my followers. Most of them are related to the use of Information Technology in general and its use in small & medium business in particular. With a bit of spice thrown in every once in a while.

    I tweet these links because they're things that interest me and I believe will interest others. Am I trying to target folks who may one day need a consultant like me? Sure. But I'm certainly not being aggressive about that aspect of it. Quite the contrary.

    I rarely just tweet something about what I'm doing or what I'm thinking. In fact most of my linkless tweets are quotes from medieval Persian poets or from philosophers. I suppose those are reflections of parts of my inner life, come to think of it.

    Anyway, what I'm taking a lot of words to get at is that I may not pass your 75% filter, but I'm also not a Twitter spammer. At least I don't think I am. Can you clarify the reasoning behind your rule? In other words, what can I do to interest you in following me in spite of my "bad" Twitter pattern?

    Steve
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    • Profile picture of the author kennethtang
      Originally Posted by Steve Diamond View Post

      In fact most of my linkless tweets are quotes from medieval Persian poets or from philosophers.
      Just for that, Steve, I'm following you

      I love medieval poets/philosophers. For one thing, they're dead...and don't spam LOL!

      We all have followers..but those are like ships that pass in the night, trying to shoot message-missiles over our bow. Lots of noise, no effect.

      Kenneth
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      • Profile picture of the author Steve Diamond
        Originally Posted by kennethtang View Post

        Just for that, Steve, I'm following you

        I love medieval poets/philosophers. For one thing, they're dead...and don't spam LOL!

        We all have followers..but those are like ships that pass in the night, trying to shoot message-missiles over our bow. Lots of noise, no effect.

        Kenneth
        Thanks, Kenneth. I'm following you too.

        Steve
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  • Profile picture of the author Ldimilo
    I don't care what anyone says...twitter is a big fat waste of time when it comes to marketing to other marketers. What you get is a bunch of people trying to lead each other god knows where. In the case of non internet marketing niches, it may be a completely different story though. But personally, I have been able to network with people I find interesting much more easily through the plain old, plain old email or phone. Call me old school but it just feels more genuine when someone has to spend more time than a 100 and something character jot down.

    Not a fan of twitter other than when I am feeling like wasting time....never have been and never will be.
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  • Profile picture of the author thunderbird
    I think TipDrop.com is a nice way to get the best of both worlds. Tipdrop is microbloggin venue to find or share tips on any topic, and each tip can be voted up or down. Extreme spam with just get voted down or even flagged. I set up a tipsheet on wordpress plugins there.
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  • Profile picture of the author Gregg Cleland
    I studied the whole "How to build followers as quickly as possible" thing and found a really effective way to do that which could be nicely automated, but the value? Hmm, dunno. I like the idea of getting back to real communication instead of it being just a spam-fest. Nice idea Cherilyn(!).
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  • Profile picture of the author thunderbird
    Hey, Gregg, knowing how foreigners can more easily cross paths in the far east, do you know a very eccentric guy by the name of Benjamin living in Japan? He's weird enough that people would likely notice him. Sometimes appears on Japanese TV talk shows. Very odd individual.
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  • Profile picture of the author thunderbird
    It really is about what one's intentions are with Twitter. I have a spam-reception account pretty much to just see IM product/service trends, looking for patterns more than try to sell stuff or make friends.

    I also have more niche oriented Twitter accounts and follow people based on very specialized keywords to find likely target markets.
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  • Profile picture of the author darrenolander
    I just did a mass unfollow right now and picked my top few to keep... you're right, it feels great!
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  • Profile picture of the author carlwilson
    It would be nice of you if you follow me on my twitter. Thanks in advance.
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  • Profile picture of the author andybeveridge
    If any fellow warriors want link up with me on twitter I'd be more than happy.
    I will not bombard you with links I promise. I do usually send a link when I update my blogs but generally thats it. http://twitter.com/andybeveridge

    Andy Beveridge
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    • Profile picture of the author beninewie
      Twitter is just like any communication medium, be it email, telephone, irc, snail mail, face to face or whatever, treat people how you would want to be treated!

      I mean you wouldn't meet someone at a party and two seconds later be talking about how you have this great product and you should really check it out, well I hope you wouldn't do that anyway (yes I know, I didn't come up with this example but I think it's really good)

      Point is, just because it's new and you have a certain level of isolation from the person at the other end of the tweet, it's still a person and you should always treat them with the respect they deserve.

      Time to re-evaluate my twitter peeps...
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    • Profile picture of the author Gregg Cleland
      @thunderbird: PM'd

      @all here: Maybe we could start our own little Twitter-based mastermind group. The folk posting here seem like decent chaps 'n gals. I'd have to stop my auto-posting-crap setup and unfollow 4,000 Twitter-bots first, lol.
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  • Profile picture of the author Bev Clement
    I now only follow people who talk, I don't automatically follow those who follow me. If I go to twitter and find one person has taken over with useless tweets then I unfollow them.
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    • Profile picture of the author proactive1
      Hey all,

      Tweet your business like a business -- and from that perspective I would say that placing a limit on your tweets is probably a good idea. This way you won't be accused of excessive tweeting and leave yourself open to followers unfollowing you.

      I've unfollowed folks whom I originally thought were adding value to my Twitter experience, but were in fact, wasting space on my home page with their bs blurbs and how-to-get a ga-zillion followers in one fell swoop; no thanks. There's enough "noise" on Twitter as it is. Have you ever noticed the message "Twitter is over capacity" ?

      For the most part, I think Twitter is a good thing used in moderation. But like they say... "Nothing exceeds like excess" and where Twitter is concerned, I agree with Cherilyn on her talking points.

      So yeah, look at your Twitter account -- It might be clean-up time.
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  • Profile picture of the author kennethtang
    You (anyone reading) should follow me because I "speak human".

    [Edit] I'm loath to mass-unfollow...even though they "speak and do not listen", having a bunch of "followers" is good for the ego....hehehe....

    BTW, that reminds me of the Simon & Garfunkel song, "The Sound Of Silence". Part of it goes...

    People talking without speaking
    People hearing without listening,
    People writing songs that voices never share;
    No one dares,
    Disturb the sound of silence.


    Only, here the sound of silence is thunderous because of the noise. Sigh...
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    • Profile picture of the author Liam Hamer
      I completely understand where you're coming from Cherilyn, and I have been thinking of doing the same thing recently. Admittedly, not being a big fan of social networking sites, I signed up for Twitter initially for marketing reasons - to get more traffic, more sign ups and to build some relationships. In my early Twitter days I would mass follow people, join viral following lists and such. I never really spammed my links much, but would mention my sites and such every now and then simply because they(and IM in general) are part of who I am. I actually fell in love with it though I then decided to create another account for marketing, where I would post a lot more links. That brought some decent traffic and sign ups, but I barely use it any more.

      With my main account I've been struggling with it lately because I use it mainly to tweet about everyday stuff, yet I have a large IM presence on there both in terms of following and followers. I have a select few in their own column whose tweets I regularly read, but the rest I barely see. I would like to help people out in IM, particularly newbies - but when I mention what I do, I get very little interest. Basically, depending on my tweets at any given time, I can look like a spammer to the regular people, and look unprofessional to the marketers. I'm seriously thinking about doing a mass clear out too, so this thread is a very interesting read
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      • Profile picture of the author JohnMcCabe
        Like many, I started out doing the "follow them and they will come" routine. Got a few hundred with very little effort. The trouble is, even that minimal effort was mostly wasted.

        In addition to Cherilyn's original list, I've changed the way I fillow people back. Since most of the references advocating the mass-follow strategy say to wait a couple of days before unfollowing people who don't follow you back, I now wait three days before returning a follow from someone I don't know.

        It's almost comical. I'll tweet something - a quote, a link, whatever, that gets passed along and get a bump of 20-30 followers. Two days later, I'll get 20-30 unfollows. Guess I know what they were after...

        Oh, and if I need a "motivational quote", there are whole books full of them. I'm starting to drop people who tweet nothing but quotable quotes and affiliate or sales links.

        Maybe it is time for a purge...
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  • Profile picture of the author drmani
    Originally Posted by Cherilyn Woodhouse View Post

    Well, I did it. And it feels almost as good as purging my inbox!

    I unfollowed almost everyone on Twitter.
    Provocative question (not specifically for you, Cherilyn):

    "Why then don't you UNSUBSCRIBE email subscribers who aren't responsive?"

    Hmm....

    Dr.Mani
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