What Makes An Article Great?
WaFo Freelance Writers: You're welcome for the selling points in your next sales thread (assuming this doesn't flame out .)
Starting points from the top of my head:
1. A Clear Voice And A Concise Point: The article knows what it is trying to accomplish, goes out there, and executes. The reader knows who is talking, why they're talking.
2. Supplemental Content: Pictures, charts/infographics, video, audio. Anything to strengthen a lesson or drive an argument home (productively) is worth including IMO.
3. A Goal (That Is Reached In A Measurable Way): In the arena of online business every piece should be accomplishing something, right? It could be opt-ins, it could be sales, it could be just page views I guess. But a good piece sets out to accomplish something for the business and does so. Brand building is another option. I, however, don't hold information or a method to quantify how much a piece can build a brand, so I won't make a definitive comment on the matter.
Discuss.
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The Secret To Success In Any Business
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