What are some product ideas for "one-time-offers" (OTO's)?

11 replies
Hey warriors,


The title says it all. But, I have a info-product that's valuable and cheap ($1.99 starting out), and it will be delivered via email and processed through Gumroad. It's in the self-help niche.


Throw me some great OTO ideas for when after they purchase the product, pretty please.


Thank you in advanced,


Jordan S. Daniels
#ideas #onetimeoffers #oto #product
  • Profile picture of the author jessegilbert
    Banned
    maybe some software...you could maybe JV with someone and offer a software program on an upsell...could be self help software or something else...
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  • Profile picture of the author hardworker2013
    Find a quality self help product like a DVD series etc from from the top Marketing Networks like Clickbank and offer it as an OTO. Usually this should be a high ticket item, as $1.99 per sale is not going to make you lots of money
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  • Profile picture of the author Asadullah72
    This is the beating heart of LFM. This is where you define the offers that will be shown to new members immediately after they’ve completed the registration page. With most membership sites, this is where a large chunk of your money will be made. If a member ignores your emails and never logs in more than once, they will never see your subsequent offers. But EVERY member, no matter what their level of interest in your site, is guaranteed to see your OTO.
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    • Profile picture of the author jordand870
      Originally Posted by jessegilbert View Post

      maybe some software...you could maybe JV with someone and offer a software program on an upsell...could be self help software or something else...

      What kind of software would I sell to the self-help niche? Do you know any? I've got an affiliate product list of books and courses so far that I will sell but that's it. Of course I'll add to it because I like searching for products to help myself.


      Thing is, I want to create a higher ticket offer. Not too much though, like $5 to $20.


      What about seminars/webinars?.. Keep in mind though, I'm still in the beginning stages of my entrepreneur journey.

      Originally Posted by hardworker2013 View Post

      Find a quality self help product like a DVD series etc from from the top Marketing Networks like Clickbank and offer it as an OTO. Usually this should be a high ticket item, as $1.99 per sale is not going to make you lots of money


      Are there some quality, timeless products on Clickbank? I'll look.


      I haven't been on there in a while but the last time I was, the products were iffy to me. Of course I didn't look through them all though.



      Originally Posted by Asadullah72 View Post

      This is the beating heart of LFM. This is where you define the offers that will be shown to new members immediately after they've completed the registration page. With most membership sites, this is where a large chunk of your money will be made. If a member ignores your emails and never logs in more than once, they will never see your subsequent offers. But EVERY member, no matter what their level of interest in your site, is guaranteed to see your OTO.


      Email marketing is the first, primary marketing tactic that I'm using.


      Thanks warriors. Still need some more ideas though.


      Webinars/seminars sound good? What about other OTO's?


      And how could I create a software product in the self-help niche? Got an example?


      Thanks, again.


      Jordan S. Daniels
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  • Profile picture of the author Gambino
    Self help niche? What does that include?

    I'm assuming a large chunk of people who are trying to help themselves get off drugs probably aren't the same group trying to get pregnant.

    Kind of have to narrow it down a bit to get any real advice, I'm afraid.
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  • Profile picture of the author Jason Kanigan
    Originally Posted by jordand870 View Post

    Hey warriors,


    The title says it all. But, I have a info-product that's valuable and cheap ($1.99 starting out), and it will be delivered via email and processed through Gumroad. It's in the self-help niche.


    Throw me some great OTO ideas for when after they purchase the product, pretty please.


    Thank you in advanced,


    Jordan S. Daniels
    Think...what's the next logical step?

    A more detailed explanation?

    Further steps once they're done with this first set of information?

    Help with implementation? (eg. web templates, blog post packs)

    Done For You implementation? (eg. you'll do the whole thing for them)

    Group coaching?

    Individual coaching?

    A related, next level up product or service? (eg. you sold them the book on beekeeping; now it's time to offer the brood box)

    What would your buyer want and realize is probably a really good idea to get right after they just bought your first product?
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    • Profile picture of the author megamind22
      Originally Posted by Jason Kanigan View Post

      Think...what's the next logical step?

      A more detailed explanation?

      Further steps once they're done with this first set of information?

      Help with implementation? (eg. web templates, blog post packs)

      Done For You implementation? (eg. you'll do the whole thing for them)

      Group coaching?

      Individual coaching?

      A related, next level up product or service? (eg. you sold them the book on beekeeping; now it's time to offer the brood box)

      What would your buyer want and realize is probably a really good idea to get right after they just bought your first product?
      Well said. A more advance offer that is related to the primary offer or some program or tool that can help compliment the primary offer. The important thing here is to make it relate to your first offer.
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  • Profile picture of the author Jeff Lenney
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    Too lazy to write something clever here, so check out my marketing blog and learn from a REAL Super Affiliate at JeffLenney.com

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  • Profile picture of the author Sid Hale
    Searching Clickbank for products has been mentioned a couple of times here, and you can certainly promote an affiliate product as an upsell after your initial offer - but only the product creator can control whether or not it is a One Time Offer (OTO).
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    Sid Hale
    Coming Soon... Rapid Action Profits (Pro)

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  • Profile picture of the author vour1995
    You can try a time-management course with software (all in a compressed file)...Time management is a sought-out topic... You should pay me for that...lol
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  • Profile picture of the author Randall Magwood
    You could probably write a backend ebook about how to conquer all the areas of their life that are plaguing them mentally and making them feel non-confident... and how to improve their appearance so that they can think that people have a *grand* perception on them when people look and talk to them.
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