Why are you failing in the IM niche?

Alex,

Sadly, I think, when most people stop believing in the "quick fix" they are off looking for some other way to make money without working. Most don't continue to try and try again.

Steve

People fail in the IM niche because they have no real world experience with Marketing Online. If people took the information they learned in this forum, and put in the effort in a Non-IM niche, they would find things are much different.

One of the biggest problems is the vast array of WSO's that suggest beginners choose a Marketing Topic (such as List Building, Web Development, or Social Media) and start building a business about that. Then, people take whatever they think is useful, even if it's not, and try to sell it to other beginners as a WSO.

Taking the same concepts, Web Dev, List Building, Social Marketing, Etc., and using them to build a business in the Hobby Market (Fishing, Hunting, Sports, Gardening, etc), or a Problem Market (Acne, Weight Loss, Depression, etc), or any other Non-Business niche, they would learn that things are much different. Most of the crap sold as WSO's is just rehashed trash filled with theory and fluff.

Point Being - Stop trying to break into the IM market, until you have actual experience using that knowledge and those skills in another market. Otherwise, it's just more theory and fluff, and continues the loop.

Yes, you had me until this. Although in many cases it can be true, there are some situations where
this is not required.

I know for me I didn't burn through a lot of money at all.

You can defer costs if you are smart about it.

However, once you start developing a cash flow you do need to plow it back in your business.

No question !!


- Robert Andrew

The problem is too many people ridiculously equate INTERNET MARKETING with GET RICH QUICK SCHEMES.

Internet marketing involves skill sets and building things. It takes time, attention to detail, and FOCUS. It also requires sacrifice if you want get good at it.

Don't worry they peddle the great solution to fix this problem! Its called Coaching and you can pick one up in the WSO section...not hard to miss next to the shiny object on the left.

I guess part of the problem is those selling "Get Rich Quick" systems. Look at the WSO section. There are tons of DIFY services, packages for sale. Most hype things up just to make a sale and when those who bought it found that it's not a one click system, they lament that online marketing doesn't work and they quit.

I guess the best bet is to get a mentor who have been there, done that and invest in your own education.

Trying to do this alone without someone's oft of guidance or encouragement will almost certainly fail.

People fail in the IM niche because they're not willing to do EVERYTHING that's required to make money in this tough niche. Maybe they want to sell a $7 ebook, but don't want to create another product afterward. Or maybe they don't want to do the seminar, or consulting, or membership site. If you're going to copy someone or learn from someone who's already successful in the IM niche.... do everything that they're doing.

P.S. I wouldn't even advise people to start in this niche in the first place. First find a small niche and conquer, then pay your bills and increase your monthly income... then when you're making a comfortable amount of money each month to the point where you don't have to work anymore.... THEN I would say sell in the IM niche if you want to be recognized as a guru or something. That's why most people start in the IM niche anyway....right?

People fail in IM because it has a 90%+ fail rate. That's a reality built upon the fact
most of the participants do not even know what marketing is.

Building email lists, websites, FB and Twitter followers isn't marketing. Driving traffic
isn't marketing. Finding a niche to exploit isn't marketing. Nor is any of the other garbage
pushed by the IM world. Those things are important, but they are tools, and nothing more.

Marketing, at its core, is getting the prospect to make a decision: Yes or No.
And then testing and tweaking the results to improve the odds of a yes. It is
a science that is completely separate from the platform you use.

It is a skill that takes years and effort to master. It isn't something you can learn from
any WSO, or even a mentor. It takes work, and a willingness to humbly educate yourself
from real marketers out there who are making a difference in the marketing world.

To be a successful marketer you have to love the art of marketing the way a guitar player
loves his instrument.

That is the other reason people fail. They are in love with the "fruits" of success, like
money and supposed freedom, and not the act of marketing itself. If love of money is
your motivation count on failing, soon, and be glad for it. It is a vacuous empty pursuit
that will leave you scarred and disappointed, wondering why "this IM thing isn't working"
for you.

It isn't working, because you aren't marketing. If you do not know exactly why your
campaigns are failing, or even where to start in improving them, then you do not yet
know what marketing is.

I know this is unpopular. I know this sounds harsh, but it's true.

Finally, in regards to the IM niche, it is niche that is dependent on a steady stream of
naive people who are easily taken in by promise of easy wealth. As long as that exists
IM will have a market to sell to. Word to the wise, very young kids are exposed to this
crap more the generation before them, and they are becoming wise to manipulation.
For this reason the IM niche will have to work harder to find gullible people to entertain
and manipulate. My 12 year old daughter was rolling her eyes at informercial claims by
the time she was 7.

Summary
1. Marketing is influencing a decision and testing the results.
3. Marketing is a skill that takes years of pursuit, and is separate to from the tools you use.
3. To be successful in marketing you have to know what marketing is and love doing it, just
like any other pursuit that brings you joy.
4. Note that I used the term "Marketing" throughout out, not Internet Marketing. IM isn't
a thing, not really, it's a vast lie that is made possible to exist by the abuse of actual
marketing techniques.

1. Because to many fake gurus are floating around online with their sweet promises and targeting newbies who believe the get rich quick scheme really exists.
2. Because the real gurus who can really help are way more out of pocket.
3. Because it's simply a nature law of life.

I'll give you some of the main reasons people fail... because they don't have experience in building products that are worth something. And once they do... their traffic usually sucks.

If you had amazing products and lots of targeted traffic... then that would be a good start.

Keep in mind that would be just the start, there are many more elements...

But qualified traffic that actually buys products is not cheap. And again, most products are not worth buying.

Create bad ass products, and master the art of investing in getting qualified traffic - and you will be on the right direction... keep in mind this is just the beginning. And in other words, don't fall for most of the BS out there.

btw... this is just my opinion. Ask 100 people and you will get many different opinions.

I agree with what the others say and this isn't something that you are going to have success in a few weeks or months no mater how many gurus that are selling there wares tell you. Even if they think they are explaining everything they are still leaving out something. Also many people read answers to many questions and can't really filter the crap from the real good answers or get discouraged when someone says something that really doesn't make sense. Sometimes I don't think everyone answering question have a clue of what they are talking about and others don't make sense. One day I was reading answers to a question and one guy answered that you just can't run with the big boys because it is just too much to get there. I remember thinking yes that is true but then thought I got a site on page one position one and had it there for over 10 months and I was asking for some advice and a guy said something similar. It made me think if I was looking online for information about something I didn't know and pulled up my site on page one position one just how would I know whether or not I was one of the big boys. I mean if the site is in position one that pretty much means it is a great site so how would someone knowing nothing about the subject know if my site was a big dog for that industry or not if they knew nothing about that industry. Why am I telling you this well it is because I knew enough not to listen to that persons comments as not all comments are good comments and some can be discounted and we move on. Too many listen to everything and spend too much time trying to figuring out what everyone thinks they should do instead of doing what feels right. Sure it is difficult but many have done well and even with a lot of great information from sites like this one people are still going to have to figure out things by themselves as I don't think you can get every question answered well even here.

Totally agree with you and most of the people think IM industry will make them rich overnight, but that's not the case. That is the reason many people quit after a huge disappointments in just 2-3 projects. Another problem is that we don't have very good listeners and executors, they don't listen properly and neither they execute properly and end-up with full of disappointments.

Because my momma don't love me *tear* :[

But really, I failed for like half a decade before I started getting it right. Little did I know then that I was actually LEARNING... not so much 'failing'

Short, sweet, and to the point:

For many different reasons, most people do not have what it takes to run a business, whether online or offline. Most people will do better working for someone else as an employee.

In the IM section, most of people fails at the beginning stage, due to lack of knowledge & patience. Evey one want to do hurry to earn money. One beginner should have enough knowledge about the business & need to be patience. Due to these problem most of the beginner fails at first steps. Keep pace with the time he prepare himself & finally gain. Thanks