Does A Ebook Pic Help Your CTR?

by coreytucker 4 replies
Im just looking at my clickbank hoplink CTR (new feature on statcounter) and im seeing im getting people to my site which has alot of pages, instead of clicking my hoplink url they check out my other pages.

Im only getting about 25-35% of the people clicking my hoplink that come to my site. I put it once at the top of the text and again at the bottom. Im wondering if I put say an ebook pic on a side bar of my site would that help my CTR rate?
#main internet marketing discussion forum #ctr #ebook #pic
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  • Profile picture of the author Suthan M
    Try to remove the other links..

    Force them to be in the page only..

    and yes generally, a ebook cover definately will help your CTR..
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  • Profile picture of the author Sami
    It really depends on the type of site you have.

    If yours is a minisite, (mainly just a sales letter with About/Privacy etc) then you should remove all other distractions. Also you must have several professional looking pictures of your product.

    On the other hand if your site is a content site and you review or recommend products then you must be careful when adding pictures as they will look like advertising.

    In any case systematic testing will find you the best results possible. As Nasa engineers say: one test is worth a thousand expert opinions.

    Giid luck
    Sami
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  • Profile picture of the author jasonl70
    Originally Posted by coreytucker View Post

    Im just looking at my clickbank hoplink CTR (new feature on statcounter) and im seeing im getting people to my site which has alot of pages, instead of clicking my hoplink url they check out my other pages.

    Im only getting about 25-35% of the people clicking my hoplink that come to my site. I put it once at the top of the text and again at the bottom. Im wondering if I put say an ebook pic on a side bar of my site would that help my CTR rate?
    Assuming that the browsers aren't convertng to clickers, don't encourage them to browse your site.. I would use no menus or blatant navigation.

    For seo, you don't want any dead-end pages, so here's something to consider:

    remove all navigation from your site except for TOS, privacy policy, etc type links at the bottom of every page. Then put a menu of links to your entire site (like a sitemap) on one of THOSE pages.. they rarely get much human traffic, but the SE's will find everything it needs for indexing, quality scoring, etc.
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    -Jason

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  • Profile picture of the author coreytucker
    jason, thanks alot! But doesnt it help my SEO efforts to have a menu bar on every page of my site? I mean I dont want my readers to be click through to every page of my site, instead I want them to click my hoplink url.

    I have found on one page sites that having something like "get the guide that will help here" on the top and bottom of the page works well.

    But if I take away my side menus will it hurt my rankings in Google since perhaps Google sees a better structered site?
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