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How To Measure Success?

by slamattina
5 replies
Hi All,

I started my first website about a month ago. I was so excited thinking that tons of people would visit my site - yeah right - you gotta work for it buddy! So I did some research and came up with the following game plan to drive traffic:

-Mondays/Wed/Friday: Gather 20 friends from Myspace, Facebok, 100 friends on Twitter. Post messages related to niche.
-Tuesday/Thursday: Post related topics of niche on forums.
-Sat/Sun : Create promotional video, post on youtube, ebaumsworld, tubemogul.

Its been about two weeks that I've been doing this. I'm currently getting 20-30 hits on my site per day. The thing is, how do I know if I'm on the right track? Should I be getting more visitors at this point? I know its a hard question to answer but your personal experiences would be much appreciated.

Feel Free to take a look on my site and comment on it. Feedback here is much appreciated:
Niche: Iphone Applications
Site Name:Hall Of Applications
URL: "slamattina.com"
#measure #success
  • Profile picture of the author dvduval
    You definitely have the right idea. Your goals are things you can do that will be cumulative over time, so that is good. What about expanding the content of your site so you can get some organic search traffic?
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    It is okay to contact me! I have been developing software since 1999, creating many popular products like phpLD.
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  • Profile picture of the author Peggy Baron
    Sounds like you're actively working it.
    How about doing a little article marketing too? Submit a few articles to EZA with your longtail keywords in them to get those searching for those keywords to your article. Then get them to your site with a killer bio.

    Peggy
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  • Profile picture of the author Steve Baker
    How long is a piece of string?

    I always use this strategy - I celebrate every success, no matter how small, then ask myself "whats next"? How can I improve what I am doing?

    Also, I'm curious. You say you are getting 20-30 hits per day. Are you capturing their details through a squeeze page because you could get 10,000 hits a day and have no sales.

    The strength in any business, whether it be on or offline is the list and you need strong list building strategies in place.
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    • Profile picture of the author Hasan Barbary
      Your title was kind of vague, but if you're specifically asking about web traffic to your site, there are LOTS of ways to measure it.

      As a general rule, (Absolute) Unique Visitors tells you much more than just "hits". Have you installed Google Analytics on your most important webpages?

      GA is free and can track a lot of useful data for you.

      Social media promotion is good, but with a new site, don't forget the traditional building blocks: indexing with directories; on-page SEO; and relevant (keyword-anchor-text) backlinks. This will give your site staying power from organic search, long after the social butterfly traffic flits away.

      Good luck!
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  • Profile picture of the author Michael Silvester
    Hi MAte,

    Ok Ask yourself this!

    1. What is the purpose of the website?

    Then..

    Am I moving Towards it or Away from it?

    There is your answer

    Take Care,

    Michael Silvester
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