The 2 Step Approach To Capture Pages
I wanted to share with you my 2 step formula for driving traffic to your capture pages that will give you more opt-ins than simply sending them to the page.
1) Take some of the bullet points from the capture page.. say, if there's 10 steps, share 3 steps in a video, status update, or blog post.
2) Give a call-to-action to receive the rest of the training, if they enjoyed the first 3 tips.
What this does, is prepare them for the capture page, instead of being a rude surprise.
Hope that helps!
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