Well what do you think your product is worth? Do you see it having enough value to justify $100.00 per unit? If so then YES you should sell it for that amount. It would obviously take fewer sales.....

If you market a good and unique book in Kindle format via Amazon, your potential sales could number in the thousands. People have literally become millionaires selling Kindle books at $2.99 a pop.

It's not easy, but Amazon's marketplace offers a much larger potential audience than you'll find through selling any other way.

Charlie

If you go on Amazon, or maybe other ways of distribution that has millions of uploads, how to get noticed?

If you market yourself, you do it daily, by mail or youtube, boards, you can predict success, I see lots of them charge 39,99 or similar to get a decent cash. But the volume is not there...

Maybe you try manual first and if people bite, upload to Amazon(do not know, do they take away your rights as a distributor for other ways of selling if you go through them?)

I heard they also do page count now, to get people even less money back, so you get value for how many pages people actually read...

Use the affordable book as a list building solution and the expensive product as an upsell. There is no limit to what you can do ... as long as you are determined to see it through.

Best of luck.

the idea of a low priced product is really just to sell the upsell, any good marketer knows the back-end is the key to a successful business.

Yeah, agree with the people above. IF you feel your product is worth $100, and you're able to convince your target market that it is....then no problem.

Why not go the Kindle route but use the books to build up your list?

Your list then upsells list members to a video tutorial course based on your books

The videos upsell viewers to more expensive 1 on 1 tutoring.

Julian, I would do both.
I am currently making courses abut how warriors make their money. Some of them will be free some of them will cost a shitload of money. What I can tell you from my 14 years experience is the following.

Make a choice. Is it something you sell or is it something recurring like a membership?
If it is something you want to sell do both.
Just create a funnel.
So start with $10 and if people are interested, ask for the complete course or whatever you want to sell $100. If you have knowledge you can sell it even for $10.000 if it gives back the money 10x.

IMO the higher priced item would be easier to reach $1000

I've been experimenting with 'pay-what-you-want' pricing and so far I'm a fan. I'm going to test it out with my next ebook as well.

In theory it's *easier* to sell 10 units at $100. But if you've never made a sale ever before in your life... then it's probably going to be hard or frustrating just to start getting leads. I know you're hungry and eager to make that $1,000.... but it takes baby steps. Check to see if you can sell it first at $10. Plus... the marketing niche is tough. You may have a long road ahead of you. Good luck.

I would almost always go with the high priced product... Gaaah wish i knew about this when i started out 12 years ago... I woulda a made a gazillion selling high priced products instead of the $7 ebooks i did back then. Just my 2c. Good luck..

It's easier to sell 10 units.

However, if you model top business and marketers online, you will find they have both..

Tripwire products ($5 - $49) and higher priced products which they upsell, you might want to look into that and create a separate tripwire product

Hey julianangel,

My question is do you have an email list to market to? If you have a place to market the product to and believe it is worth $100 a unit I would go for it. If you have not created an email list yet building one will definitely help you with selling this and future products. I came across a website recently that has helped me build up my list (it is not my site btw). I hope it helps you too!


How to Build a First-Class Email List in 30 Days -- from Scratch

Why not do both? Put the ebook on Amazon and point readers to your website for more information. There they can get step-by-step instructions, videos, cheat sheets, private Facebook group access, your personal support etc. for another fee.

offer product review here and join JV affiliates for fast result

Why don't you sell both?

First, start out by selling a low priced ebook. Maybe for $20 to $30.

Then, if you actually make decent sales, you can think about spending more time to create a bigger course on the same topic.

Sell a cheaper version for $10.

Upsell a higher product at the backend $97 - $297 (ie: one-to-on coaching, home study course...)

Hope it helps :-)