How Can we Increase our DA(Domain Athority)?

22 replies
I have a designing website, we have a well reputed status structured website with so many backlinks from google simultaneously a lot of social media followers yet we are not able to get high domain authority so please give me some advice !!
#athority #dadomain #increase
  • Profile picture of the author writeaway
    By 'so many backlinks from Google'? Do you mean internal links?

    You should focus on earning backlinks from top blogs in the design niche like smashing magazine and similar sites.
    Signature

    Want To Make More Money Online? Invest in BETTER CONTENT!
    Articles - Blogs - Authority sites - Ecommerce descriptions - Emails - Youtube video scripts - AFFORDABLE RATES!
    {{ DiscussionBoard.errors[10445054].message }}
    • Profile picture of the author Tony Marriott
      From the horses mouth


      Technical Definition of Domain Authority

      Domain Authority is Moz's calculated metric for how well a given domain is likely to rank in Google's search results. It is based off data from the Mozscape web index and includes link counts, MozRank and MozTrust scores, and dozens of other factors. It uses a machine learning model to predictively find an algorithm that best correlates with rankings across thousands of search results that we predict against.
      It's best to use Page Authority (PA) and Domain Authority (DA) as comparative metrics when doing research in the search results and determining which sites/pages may have more powerful/important link profiles than others. While specific metrics like MozRank can answer questions of raw link popularity--and link counts can show the raw quantities of pages/sites linking--the authority numbers are high-level metrics that attempt to answer the question, "How strong are this page's links in terms of helping them rank for queries in Google.com?"
      SEO Best Practice

      How do I influence this metric?
      Unlike other SEO metrics, Domain Authority is difficult to influence directly. It is made up of an aggregate of metrics (MozRank, MozTrust, link profile, and more) that each have an impact on this score. This was done intentionally; this metric is meant to approximate how competitive a given site is in Google.com. Since Google takes a lot of factors into account, a metric that tries to calculate it must incorporate a lot of factors, as well.
      The best way to influence this metric is to improve your overall SEO. In particular, you should focus on your link profile--which influences MozRank and MozTrust--by getting more links from other well-linked-to pages.
      {{ DiscussionBoard.errors[10445805].message }}
  • Profile picture of the author farizgobel
    depends on my experience, one of the way to get high domain authority is get backlink from social bookmark
    {{ DiscussionBoard.errors[10445950].message }}
  • Profile picture of the author campbelljof
    Hey thanks you all the warriors for responding,
    I would like to share that we have a lot number of Back links but our website have only 39 DA,
    While the sites which have less backlinks they have pretty good DA.
    so whats the reason behind this.?
    Signature

    Niriya offers best Digital Marketing Services

    {{ DiscussionBoard.errors[10446490].message }}
    • Profile picture of the author Tony Marriott
      It is not based on the amount of backlinks but the quality or authority of those backlinks.

      MOZ specifically say "link profile" not links. That also means links from different domains/ip's etc.

      i.e.The trustworthiness of the linking domain.
      • The popularity of the linking page.
      • The relevancy of the content between the source page and the target page.
      • The anchor text used in the link.
      • The amount of links to the same page on the source page.
      • The amount of domains that link to the target page.
      • The amount of variations that are used as anchor text to links to the target page.
      • The ownership relationship between the source and target domains.
      Check the links in my earlier post as all the information you need is there.


      Have you also compared other metrics like MozRank, MozTrust.

      look also at majestic to get a good idea of your link profiles

      i.e.
      https://majestic.com/reports/site-ex...exDataSource=F

      Compare link and anchor profiles and trust and citation flow against you competitors.

      Look at the referring domains vs backlinks

      Are you targeting specific keywords with specific pages?
      or are you targeting your url and brand?
      Are you focusing link building on your home page only?

      Importantly, what is your actual goal. What are you trying to achieve?

      DA is just one measure by one company. Is DA really your ultimate goal? I doubt it.

      Start to look beyond DA. What other factors are different between your site/pages and your competitors.

      Check all the keywords you are targeting and identify the PA of each of the pages appearing in the results against your competitors. That may give you some more info into your link profile.

      Looking at the front end figures like DA and PA you get a simplistic view of what is a very complex algorithm. So the front end data only tells you so much. You then need to drill down into the detail to find your answers.

      Realistically only by comparing your details with your page one competitors will you see what is different and what you need to do or change. That is a lot easier at a page/keyword level.

      Also don't confuse "Domain Authority" with "authority site". While it is not unreasonable to expect an authority site to have a high DA that is correlation not effect.

      DA is a specific measure based mainly on link profile and specifically NOT on content. An authority site would definitely expect to have a lot of high quality content, which in turn would expect to attract many good backlinks.

      I don't think there is a simple answer to your original question other than the ones given previously.

      I think you have three practical options

      1. Learn more about SEO so you identify you specific issue/weak areas
      2. Hire someone who can do that for you
      3. Don't fret over DA and continue adding more high quality content, building backlinks both to your brand and your targeted keywords and any social measures you want. Over time you build more authority into the site.
      {{ DiscussionBoard.errors[10446556].message }}
      • Profile picture of the author campbelljof
        Originally Posted by Tony Marriott View Post

        It is not based on the amount of backlinks but the quality or authority of those backlinks.

        MOZ specifically say "link profile" not links. That also means links from different domains/ip's etc.

        i.e.The trustworthiness of the linking domain.
        • The popularity of the linking page.
        • The relevancy of the content between the source page and the target page.
        • The anchor text used in the link.
        • The amount of links to the same page on the source page.
        • The amount of domains that link to the target page.
        • The amount of variations that are used as anchor text to links to the target page.
        • The ownership relationship between the source and target domains.
        Check the links in my earlier post as all the information you need is there.


        Have you also compared other metrics like MozRank, MozTrust.

        look also at majestic to get a good idea of your link profiles

        i.e.
        https://majestic.com/reports/site-ex...exDataSource=F

        Compare link and anchor profiles and trust and citation flow against you competitors.

        Look at the referring domains vs backlinks

        Are you targeting specific keywords with specific pages?
        or are you targeting your url and brand?
        Are you focusing link building on your home page only?

        Importantly, what is your actual goal. What are you trying to achieve?

        DA is just one measure by one company. Is DA really your ultimate goal? I doubt it.

        Start to look beyond DA. What other factors are different between your site/pages and your competitors.

        Check all the keywords you are targeting and identify the PA of each of the pages appearing in the results against your competitors. That may give you some more info into your link profile.

        Looking at the front end figures like DA and PA you get a simplistic view of what is a very complex algorithm. So the front end data only tells you so much. You then need to drill down into the detail to find your answers.

        Realistically only by comparing your details with your page one competitors will you see what is different and what you need to do or change. That is a lot easier at a page/keyword level.

        Also don't confuse "Domain Authority" with "authority site". While it is not unreasonable to expect an authority site to have a high DA that is correlation not effect.

        DA is a specific measure based mainly on link profile and specifically NOT on content. An authority site would definitely expect to have a lot of high quality content, which in turn would expect to attract many good backlinks.

        I don't think there is a simple answer to your original question other than the ones given previously.

        I think you have three practical options

        1. Learn more about SEO so you identify you specific issue/weak areas
        2. Hire someone who can do that for you
        3. Don't fret over DA and continue adding more high quality content, building backlinks both to your brand and your targeted keywords and any social measures you want. Over time you build more authority into the site.
        Thank you very much for your precious advice,I really appreciate your points, and also going to implement your points to my website!!
        Signature

        Niriya offers best Digital Marketing Services

        {{ DiscussionBoard.errors[10449194].message }}
    • Profile picture of the author Steve B
      Originally Posted by campbelljof View Post

      I would like to share that we have a lot number of Back links

      Number of backlinks alone is not that important . . . it's the quality of backlinks that matter. Are the sites that are linking to you high quality and high authority? Are they relevant to your niche and do they have lots of high quality links coming to them?

      Steve
      Signature

      Steve Browne, online business strategies, tips, guidance, and resources
      SteveBrowneDirect

      {{ DiscussionBoard.errors[10447018].message }}
  • Profile picture of the author SahaayNisha
    According to experts, there are more than 200 factors on which Google decides the Domain and Page authority of any website.

    Very few of them are :

    1. Website domain age
    2. Website content,
    3. No. of inbound and outbound links
    4. Anchor text optimization
    5. Quality of outbound and inbound links
    6. Referring domains, etc.
    Signature
    {{ DiscussionBoard.errors[10446638].message }}
    • Profile picture of the author Tony Marriott
      Originally Posted by SahaayNisha View Post

      According to experts, there are more than 200 factors on which Google decides the Domain and Page authority of any website.

      Very few of them are :

      1. Website domain age
      2. Website content,
      3. No. of inbound and outbound links
      4. Anchor text optimization
      5. Quality of outbound and inbound links
      6. Referring domains, etc.

      Domain and Page Authority are specific MOZ measures and NOT Google.

      Google will use the things you mentioned above (and more) to decide on a web page's place in a specific set of search results.

      They will also identify a site's "authority" but this is not a specific measure but a subjective view.

      Only link metrics effect MOZ Page and Domain Rank (specific measures)

      Page Rank is or was Google's measure of domain authority but I don't think that is updated or used these days.

      If the OP wants to increase Domain Authority then improving the link profile is the main way forward. If they want to increase their search rankings then that will get a more expanded answer.
      {{ DiscussionBoard.errors[10446978].message }}
    • Profile picture of the author JasleenKaur
      Originally Posted by SahaayNisha View Post

      According to experts, there are more than 200 factors on which Google decides the Domain and Page authority of any website.

      Very few of them are :

      1. Website domain age
      2. Website content,
      3. No. of inbound and outbound links
      4. Anchor text optimization
      5. Quality of outbound and inbound links
      6. Referring domains, etc.
      Thank you for sharing information!
      {{ DiscussionBoard.errors[10450967].message }}
  • Profile picture of the author noble
    It's just a metric I wouldn't focus on it too much unless you're trying to sell your site.

    If you really need to increase your DA though build links from authority high DA sites.
    {{ DiscussionBoard.errors[10449208].message }}
  • Profile picture of the author Tomas Lodén
    Originally Posted by campbelljof View Post

    I have a designing website, we have a well reputed status structured website with so many backlinks from google simultaneously a lot of social media followers yet we are not able to get high domain authority so please give me some advice !!

    1. Get rid of your bad links
    2. Gain great links.

    If you want more info, just use the search function inside this forum.
    Signature
    Want me to show you my system for making over $100 per day?
    Free coaching to your first $100 dollars. DM me now..
    {{ DiscussionBoard.errors[10449700].message }}
  • Profile picture of the author tyronne78
    How to increase domain authority? Here are a few tips.

    -Link Outreach
    -Create kick butt content and over time you'll get high quality backlinks from thought leaders in your niche
    -Simply let your domain age
    {{ DiscussionBoard.errors[10449746].message }}
  • Profile picture of the author time4vps
    Oh boy, let's start with these simple steps:

    Unique Backlinks. But never do guest blogging out of niche like for example if you are having a blog about fitness and getting a backlinks from SEO blog then it will not that much beneficial as compared to relevant and highly targeted niche oriented backlink So if you utilize this technique then I am pretty sure that you can see your DA score moving up in no time.

    Quality content.

    Internal Linking. So if you want to improve your domain authority then regularly interlink your new articles to old articles and visa-versa.

    Social Media Marketing. Google gives more importance to social media signals and it’s directly proportional which will help you to increase domain authority of a website or blog fast.

    User Friendly. Make your site navigation highly user friendly this will help them as well as search engines to find all your content easily if possible you can use breadcrumbs on your blog to let the user know where they are on your blog and also Google loves this specially if you website is very large.

    Off page SEO. Off page seo optimization is very important to boost your search engine rankings and at the same time improve your domain authority quickly.

    Natural Backlink profile.

    Link diversity. Apart from link building techniques it’s very important how you are diversifying and varying your anchor text while building link to your site. Make sure that you are not over optimizing your anchor text as this is strictly against penguin algo update So make sure that you include variations of your anchor text while building links to your website or blog.

    Domain Age. Domain age also plays a vital role and determines the domain authority So if you own a domain name which is 10 years old then surely it will have more domain authority as compared to the website which owns a domain for 1 year only. P.S. You can easily find such domain names by browsing through Godaddy auctions.

    LET IT GROW! Last but not the least that the domain authority of a website or blog will grow automatically over time and if consistently improve your overall site SEO and user experience.
    Signature
    Time4vps.eu
    VPS Hosting in Europe
    Fast, Affordable and Reliable
    {{ DiscussionBoard.errors[10449818].message }}
    • Profile picture of the author campbelljof
      Originally Posted by time4vps View Post

      Oh boy, let's start with these simple steps:

      Unique Backlinks. But never do guest blogging out of niche like for example if you are having a blog about fitness and getting a backlinks from SEO blog then it will not that much beneficial as compared to relevant and highly targeted niche oriented backlink So if you utilize this technique then I am pretty sure that you can see your DA score moving up in no time.

      Quality content.

      Internal Linking. So if you want to improve your domain authority then regularly interlink your new articles to old articles and visa-versa.

      Social Media Marketing. Google gives more importance to social media signals and it's directly proportional which will help you to increase domain authority of a website or blog fast.

      User Friendly. Make your site navigation highly user friendly this will help them as well as search engines to find all your content easily if possible you can use breadcrumbs on your blog to let the user know where they are on your blog and also Google loves this specially if you website is very large.

      Off page SEO. Off page seo optimization is very important to boost your search engine rankings and at the same time improve your domain authority quickly.

      Natural Backlink profile.

      Link diversity. Apart from link building techniques it's very important how you are diversifying and varying your anchor text while building link to your site. Make sure that you are not over optimizing your anchor text as this is strictly against penguin algo update So make sure that you include variations of your anchor text while building links to your website or blog.

      Domain Age. Domain age also plays a vital role and determines the domain authority So if you own a domain name which is 10 years old then surely it will have more domain authority as compared to the website which owns a domain for 1 year only. P.S. You can easily find such domain names by browsing through Godaddy auctions.

      LET IT GROW! Last but not the least that the domain authority of a website or blog will grow automatically over time and if consistently improve your overall site SEO and user experience.

      Hi,

      thank you much for your precious suggestion, I surely going to implement these points to my strategies.
      thank and keep supporting like this.
      Signature

      Niriya offers best Digital Marketing Services

      {{ DiscussionBoard.errors[10450940].message }}
    • Profile picture of the author jtdrago
      Originally Posted by time4vps View Post

      Oh boy, let's start with these simple steps:

      Unique Backlinks. But never do guest blogging out of niche like for example if you are having a blog about fitness and getting a backlinks from SEO blog then it will not that much beneficial as compared to relevant and highly targeted niche oriented backlink So if you utilize this technique then I am pretty sure that you can see your DA score moving up in no time.

      Quality content.

      Internal Linking. So if you want to improve your domain authority then regularly interlink your new articles to old articles and visa-versa.

      Social Media Marketing. Google gives more importance to social media signals and it's directly proportional which will help you to increase domain authority of a website or blog fast.

      User Friendly. Make your site navigation highly user friendly this will help them as well as search engines to find all your content easily if possible you can use breadcrumbs on your blog to let the user know where they are on your blog and also Google loves this specially if you website is very large.

      Off page SEO. Off page seo optimization is very important to boost your search engine rankings and at the same time improve your domain authority quickly.

      Natural Backlink profile.

      Link diversity. Apart from link building techniques it's very important how you are diversifying and varying your anchor text while building link to your site. Make sure that you are not over optimizing your anchor text as this is strictly against penguin algo update So make sure that you include variations of your anchor text while building links to your website or blog.

      Domain Age. Domain age also plays a vital role and determines the domain authority So if you own a domain name which is 10 years old then surely it will have more domain authority as compared to the website which owns a domain for 1 year only. P.S. You can easily find such domain names by browsing through Godaddy auctions.

      LET IT GROW! Last but not the least that the domain authority of a website or blog will grow automatically over time and if consistently improve your overall site SEO and user experience.
      That was helpful. My site has a DA of 19 and it would be great if I could increase it. Now I have a better idea on what I need to focus on. Thanks for posting this OP.
      {{ DiscussionBoard.errors[10451673].message }}
  • Profile picture of the author vishwa
    DA and PA is a metrics provided by MOZ and it doesn't affect your SEO in Google. However MOZ bots are not be able to crawl your site. So, make sure your site is available for MOZ bot to crawl.
    Signature

    Blogging Tips & tricks@ Bloggingpond.com

    {{ DiscussionBoard.errors[10450982].message }}
  • Profile picture of the author SmartTim
    Originally Posted by campbelljof View Post

    I have a designing website, we have a well reputed status structured website with so many backlinks from google simultaneously a lot of social media followers yet we are not able to get high domain authority so please give me some advice !!
    Make use of a lot of high DA sites and link to your website. It will increases from time to time. My website is having 50+ DA. Anything above 60+ is GOOD!
    {{ DiscussionBoard.errors[10451784].message }}
  • Profile picture of the author campbelljof
    thank you so much guys for moderation!!
    Signature

    Niriya offers best Digital Marketing Services

    {{ DiscussionBoard.errors[10452655].message }}
  • I believe the number one thing is to product quality, unique content and a LOT of it over a long period of time.
    {{ DiscussionBoard.errors[10453672].message }}
  • Profile picture of the author campbelljof
    Hey Michael J Anthony , digitalacademy360,

    Its been a great effort done by you, I should appreciate your points.
    Thank you so much.
    Signature

    Niriya offers best Digital Marketing Services

    {{ DiscussionBoard.errors[10454203].message }}

Trending Topics