I'm an absolute newbie when it comes to sales and marketing, etc. I've been looking around the internet for advice and guidance regarding selling a program I've just created, I came across this site and noticed that repliers don't give the poster shit, they actually try to help, which encouraged me to post something!
As I said, I know nothing about sales or marketing, what I know is health and psychology. For the past few months I've been working on a program called the Health and Happiness program which is simply a 30 day online course with videos, worksheets and homework from which participants will become much healthier and much happier. Now I'm trying to sell it before it's launch on the 3rd January.
I have a sales/landing page to sell the product through, I have started a little Facebook ad campaign but I wanted to find out what more I could be doing. I'm basically confused by it all, I heard about affiliates but don't know whether they actually need to see the whole product before selling it, do I need to be attached to some kind of program? Also, I don't have the first clue about SEO and backlinks, etc. Are there people/companies that offering a mentoring service for something like this? Someone that can go through this whole marketing aspect with me so that it gets done well but I also learn how to do it for myself?
I realise this is a very ambiguous post, what I'm trying to say is I'm lost and in search of help. If there is an 'idiots guide to selling your produc't that you'd recommend, by all means send me there!
Many, many thanks in advance,