I just got into Men's Health magazine...here's how

40 replies
I got some free publicity from an article in a popular magazine and here's how...

I appear in from the September '09 issue of the popular men's magazine "Men's Health".

Here's a link to the same article online - The Article

This is getting me some good publicity and there's a good tip in this for my fellow warriors.

When I was contacted by the writer about appearing in this article I asked her how she had found me.

The keyword phrase she used to search google was "online auction EXPERT".

Putting the word "expert" after their desired keywords is a common way for researchers and writers find experts for things, and in this case some free publicity for me as an expert.

The basic lesson: The word "expert" is a good one to optimize your sites for!

Just wanted to pass that tip along and hope it helps get someone else some free publicity.
#free publicity tip #getting publicity #health #magazinehere #men #online auction expert
  • Profile picture of the author Andy Money
    This is EXCELLENT... thanks for this and congrats, you'll get a lot of traffic.
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      • Profile picture of the author Jim Cockrum
        Originally Posted by teamfire View Post

        Thats a GREAT tip

        i am confused... how does 'Online Auction Expert' relate to mens health ?

        Jani
        The writer for the magazine was assigned the task of writing an article on a topic she was unfamiliar with. She went to google and typed in "online auction expert". Since I had optimized for that term I came out on top with little competition.
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      • Profile picture of the author Peter Adamson
        Originally Posted by teamfire View Post

        Thats a GREAT tip

        but i am confused...

        how does 'Online Auction Expert' relate to mens health ?

        Jani
        Have you read Men's Health lately? Not a lot that relates to men's health, I'm afraid... LOL...
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        Could You Be Squeezing More Sales Out Of Your Traffic ?
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    • Profile picture of the author Deek3870
      Good information!!!!
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  • Profile picture of the author JamesPenn
    Fantastic.

    Let us know how much you benefit from the exposure.

    James
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  • Profile picture of the author TyBrown
    Good advice. I was contacted by Spike TV about two months ago to consult on one of their TV shows. I asked the producer the same thing, how she found out about me. She told me that she had googled "Dog Behavior Expert" and I popped up in the top 10.
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  • Profile picture of the author FrankPinch
    Great tip Jim! I'll give it a try!
    Thanks again!
    Signature

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  • Profile picture of the author IdeaLady
    Congratulations, Jim! That is great exposure.

    Another tip for building an expert reputation with the media: Reporters will sometimes search Amazon.com looking for the expert. I got a major magazine feature because the writer went to Amazon looking for the "person who wrote the book" on the topic. She found me.

    The second part of this tip is to make sure your contact information is easily found. Once she found my name, she still had to find me. (Amazon doesn't put that kind of info on the book page.) Do you have your phone number and email address (or contact form) where they can be found? A reporter on a deadline does not want to spend a lot of time trying to figure out how to reach you.
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    Cathy Stucker, http://www.IdeaLady.com/
    Get Content, Get Links - Free! http://BloggerLinkUp.com

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  • Profile picture of the author Online Bliss
    Jim,
    I am sure I can search the word "expert" and find every one's
    site who visited this post. lol
    Thanks for the free consulting.
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    You've got it Made
    with the Guy in the Shades!
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  • Profile picture of the author DennisM
    Threat,

    Nice response. Glad to see you're padding the post count. Welcome to the forum! LOL

    Dennis
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  • Profile picture of the author slashman
    The problem is that many people brand themselves as experts and then can't deliver!

    This is when you say...sorry super great magzine people that will give me tons of exposure... I can't really tell you how I'm an expert... I thought just saying it was enough

    Congradulations on the mention in the magazine. It must be a great experience.

    You know I was asked once to appear on some specialized small time TV show but they wanted me to pay just to get on!! I really thought it was a scam

    Thanks,

    George
    Signature

    I'm a cool guy.

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  • Profile picture of the author ladyshadowrider
    Hi Jim,

    That's great, Congratulations!

    And, thanks for sharing the tip about optimizing for the word "expert."

    I hope you receive a lot of visitors and response from the article!

    Tamara
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  • Does that make everyone an expert
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  • Profile picture of the author Nikhil V Nair
    Congratulations.
    Signature
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  • Profile picture of the author xc-mikey
    you can probably go a bit further and put expert 'review.' I know I've seen that help a few people out as well using review in their tags.
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    • Profile picture of the author mojojuju
      I got my site listed in Maxim once.

      Well sort of.

      I noticed a piece in the magazine about dating gurus and in the article there was listed the domain of a very popular dating guru, but the domain name was misspelled.

      So I quickly registered the misspelled domain name. Ta-da!
      Signature

      :)

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  • Profile picture of the author Rob Thayer
    If you're really interested in being interviewed by journalists and reporters for print, TV and radio, then take a look at ExpertClick - Home. It's not at all cheap to join as an expert (starts at $995 and goes up to $2795 per year), but I would guess that this is probably the place where a lot of media people would start their search.

    I haven't used this service, so I can't vouch for how well it works. But I could see where it might be worthwhile if you're really looking to promote yourself.
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  • Profile picture of the author morry
    Nice work. After getting into this business I look at "experts" in the media in a completely different light. All you need to do to become an expert is to say you are one

    Did you get much traffic from the publicity?

    Sean
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  • Profile picture of the author Christian Fox
    I think it is safe to say you ARE an expert in this area for sure...I've read your book and then some...
    Signature

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  • Profile picture of the author alfa_375
    That is great ... expert. Yes we had learned how it is important to be expert in any niche. And you got bonus with free publicity also.

    Cheers to your free publicity
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  • Profile picture of the author Dan Briffa
    Hey Jim

    Thats awsome advice bro.. expecially since i teach people how to trade on ebay to !!

    Cool.. thanks for that man.

    Dan

    PS. Saw your auction a few weeks back.. was gobsmacked at the amount it ended at !! :-)
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  • Profile picture of the author Jimerson Farveez
    I just wonder how do you get connection with "online auction expert" and " "Men health"

    However, BEst of luck, hope you will get more traffic. This is a nice tip too, Evenif I am not clear on this, let me apply this and test it out.. cheers for share...
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    Search Engine Optimization Services in Delray Beach, FL
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    • Profile picture of the author Jim Burney
      Expert Jim

      Thanks for the tip. Great information.

      I'll put it to use right away.

      Expert Jim
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  • Profile picture of the author catherine ford
    new to me, but I added the keyword to my site before answering thos
    Catherine
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  • Great idea/info. Thanks.

    Got me thinking...

    Is anyone actively writing articles for offline publication? In the past I would contact editors with article ideas--and they would pay me when the article ran. I haven't sent out a query letter to an editor since 2002 or so. Anyone been doing this more recently?
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  • Profile picture of the author EmmaJames
    whew...changing my site right now! Awesome tip!!
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  • Profile picture of the author Maria Gudelis
    Congrats to you and thanks for that 'uber tip' for the long tail SEO!!!
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    Brand NEW: How To Dominate Facebook SEO - LIVE Coaching - Closes SOON! Get In Now Click Here


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  • Profile picture of the author jamesburchill
    Yup, been secretly using that little gem for a while now...

    Guess it's no secret any more.

    I'm ranking on page 1 of google for "marketing automation expert" and "certified internet marketing expert"
    Signature
    James Burchill ~ Bestselling Author & Coursepreneur
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  • Profile picture of the author jjjroy
    Hey Jim,
    I like it... optimizing yourself as an "expert" in your field.

    Of course, it helps a lot if you REALLY ARE an expert, like you.

    Good tip.
    Signature

    John R. Cumbow
    http://www.OwnTheBookofWealth.com
    "Learn the wealth secrets of the richest individuals, families and empires throughout history, from the earliest civilizations through the dawn of the 20th century"

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    • Profile picture of the author Jeremy Morgan
      Awesome! congrats!

      The new school of SEO is "authority" and becoming an "expert" in the field is going to be the best way to get to the top of SEO results in the future.

      This will be a great opportunity for you for credibility and branding. Nice work!
      Signature
      Jeremy Morgan, Software Developer / SEO
      Check out my Programming Blog for news, tips, and tutorials
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  • Profile picture of the author seasoned
    Originally Posted by Jim Cockrum View Post

    I got some free publicity from an article in a popular magazine and here's how...

    I appear in from the September '09 issue of the popular men's magazine "Men's Health".

    Here's a link to the same article online - The Article

    This is getting me some good publicity and there's a good tip in this for my fellow warriors.

    When I was contacted by the writer about appearing in this article I asked her how she had found me.

    The keyword phrase she used to search google was "online auction EXPERT".

    Putting the word "expert" after their desired keywords is a common way for researchers and writers find experts for things, and in this case some free publicity for me as an expert.

    The basic lesson: The word "expert" is a good one to optimize your sites for!

    Just wanted to pass that tip along and hope it helps get someone else some free publicity.
    OK, I shouldn't put this here, but I HAVE TO!

    Keep in mind I posted this 3 days ago on another forum in response to another post...

    seasoned
    Member Join Date: Apr 2009
    Posts: 35


    --------------------------------------------------------------------------------

    Quote:
    Originally Posted by Rainmaker
    This operation is run by a DOCTOR, according to this report. I hope no one has used this stuff in the PAST FEW YEARS.


    http://www.fda.gov/downloads/AboutFD.../UCM172821.pdf



    My biggest question is how can this continue for so long.
    Well, it is interesting how so many places are the OPPOSITE of what they claim And COME ON! It should be EASY to stop rats! WOW! But you want to see something bad? Earlier this year, nearly EVERYTHING in the US that had peanut materials was called into question.

    FDA Knew of "Putrid" PCA Peanuts Weeks Before Salmonella Outbreak

    And they did NOT know about this "weeks before". They knew about it about 3 YEARS before! Their first MASSIVE citations were in 2006.


    Quote:
    The company also didn't clean its equipment there after finding contamination, and didn't properly separate raw and finished products, the FDA said.
    And salmonella is caused by only TWO things! Use of fertilizer from very sick animals and improper cleaning, or very low class workers with NO concern. THIS sounds like the later, especially since the former is so rare, and the problem was SO widespread, etc....

    Sadly, it is hard to trust ANY company ANYWHERE! If humans didn't have such immunity, we probably would have died out as a species LONG ago. Look at typhoid mary! She COULD have EASILY worked her whole life with NOBODY getting sick, etc... Her poor hygiene basically made her a danger to all. And typhoid is spread the SAME way as salmonella, and it IS salmonella! Mary Mallon - Wikipedia, the free encyclopedia

    Every time I watch a cooking show, I want to throw up, seeing them put their hands in, speaking over food, and tasting with a spoon used to stir. It heartens me to see shows like "unwrapped" where they show machines handling everything, but they ALSO need to be CLEANED! That was at least part of the problem at PCA(or "Quality formulation laboratories").

    Steve
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  • Profile picture of the author Kishor Karsan
    Hi, that is one excellent tip,

    this works really well just like the word "FREE".... these are powerful words that will bring in the cash.

    Regards

    Kishor
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  • Profile picture of the author Floyd Fisher
    Now you need to put that mention on your sales letter, with a link to the article.
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    • Profile picture of the author JLP
      Jim been a fan of yours for long time. Always look forward to reading and following your advice. Thanks!
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  • Profile picture of the author TheNightOwl
    @seasoned... what the???
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