What are the best landing page creators? I assume I should create a sales page like other ebooks I see out there, basically a one page layout that converts to a sale/download. I see companies like Unbounce, Wix, Lander etc. Should I use one of these to create landing pages and then a/b test them? I am not opposed to having the pages custom designed. I think that might be the way to go.
Once I have the sites designed how should I go about driving traffic to them? I know I could create a blog, or pay for google ads. Any best practices here?
I'm sure there's a million things I will need to know but I need to start somewhere and these are the first questions that come to mind. Advice appreciated.