How To Do A "Timed" Call To Action?

7 replies
Hey everyone! Recently, I've seen some VSLs where the Call To Action button doesn't appear until a predetermined amount of time into watching the video. I'm curious if anyone knows how to create those...and also, how to make it so they can't fast-forward through your VSL. Thanks and have a great weekend!
#action #call #timed
  • Profile picture of the author Jesus Perez
    It's explained here:


    And here's a good Google search: https://www.google.com/search?q=dela...utf-8&oe=utf-8

    Or you can buy a WordPress plugin or theme that supports that feature like InstaBuilder, OptimizePress, etc.

    Or you can buy a SaaS service like PressPlay, ClickFunnels or InstaPage that also provide that feature.
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    • Profile picture of the author DrexelScott
      Thanks for the direction! Unfortunately I just bought Leadpages for over $400, didn't realize those other landing page builders offered that option. Hmm...

      Any thoughts on those VSLs that don't let you see how long the video is or let you fast forward?
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  • Profile picture of the author Jesus Perez
    Some say they work, some say they don't. It ultimately depends on your audience and presentation. Split test both versions and keep the winner.
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    • Profile picture of the author DrexelScott
      Oh, I meant how to actually create the effect so that I can do the split test in the first place. Is there a particular way to make that happen?
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      • Profile picture of the author JohnMcCabe
        Originally Posted by DrexelScott View Post

        Oh, I meant how to actually create the effect so that I can do the split test in the first place. Is there a particular way to make that happen?
        Can't furnish the specifics, but there are usually options in the player code to display controls, duration, etc. or not. Check the documentation for your video player.
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        • Profile picture of the author DrexelScott
          I don't understand this response, I see people putting videos into a landing page template. So isn't the landing page the video player?
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          • Profile picture of the author JohnMcCabe
            Originally Posted by DrexelScott View Post

            I don't understand this response, I see people putting videos into a landing page template. So isn't the landing page the video player?
            No. I imagine you've seen TV sets hung on a wall.

            The landing page is the "wall" that the video player software (the "TV") is hung on.

            Next time you load one of those pages, right-click on the page and choose "view source". Along with all the other code for rendering the page, you'll find a block of code telling the browser where to find the player software, the actual video file, and the settings for how to display it.
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