How to get a number??

5 replies
So I'm currently generating kitchen and bath remodel leads for general contractors, and I do it through PPC and giving away a free buyers guide. Now from this Im getting a lot of emails however I want to get there phone numbers so I can call them. What would be a good follow up email to send to get them to agree to a call. Any suggestions on constructing a good consult offer email?
#number
  • Ask for it, some will give it.
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    • Profile picture of the author NeedLeads
      You mean ask for it right out of the Gate in the opt in forum?
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      • Profile picture of the author JohnMcCabe
        I would test asking for the number on the opt-in form. This automatically segments your responses into two tiers - those willing to provide a phone number and those who are not. On the whole, the people willing to give up a phone number are likelier to be warmer leads.

        You could also put the option of a phone call on the confirmation or thank you page (depending whether you are using single or confirmed opt-in). Something like "Your freebie is on its way. If your need is more urgent, just enter your phone number and one of our pros will get in touch."

        In your follow up emails, you can also remind them of the phone call option and link back to a page with the phone form.
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        • Profile picture of the author arrival7
          John has given you some great advice, and I agree with him. Test with your optin form and if you want you can make it optional on the form. Some will give it , some will not. I would continue with a split test of making it optional vs non optional and then check my results.
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  • Profile picture of the author time4vps
    Phrase the offer with something along the lines of “Join our inner circle to receive advance notice of sales and promotions, exclusive mobile coupons, and one-day only offers.” Customers should feel that by signing up for your text messages they will get perks and benefits that other customers won’t be privy to. Moreover, let them know that you value their trust and that you will only send them valuable coupons and sales notices.
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