How important are Google Analytics keyword rich domains for 2016?

by windycityxx Posted: 10 years ago 5 replies

How important is having better keywords in your domain as far as organic and other ways Google gives your site higher search engine rank?

I can think of a few better domain name ideas for my niche with the lessor keyword and was looking to see if this makes much of a difference? And if so, how much?

#main internet marketing discussion forum #2016 #analytics #domains #google #important #keyword #rich

JohnMcCabe 10 years ago

I don't consider myself an expert, but the experts I do follow pretty much agree that keyword rich domains don't help much, and may even hurt in some cases. The reason is that many low-value sites relied on an exact match domain name to give them a search boost. Spend a little time poking around sites like the MOZ blog and Neil Patel's site for more background.
ANDREIS 10 years ago

Having keywords in your domain name is still helpful. However, there are many other factors which are far more important when it comes to ranking a site. Having keywords in your domain name alone will not do much for your rankings if you don't pay attention to other aspects of your site.
- [1] reply
- NomadLifestyle 10 years ago
  
  I personally haven't purchased a keyword rich domain in probably two or three years (and I buy domains pretty regularly).
  
  If it does have an effect, I haven't noticed it, and frankly I think that there are much bigger factors in ranking well that require much more thought and attention then trying to find the few remaining keyword specific domains available.
  
  But then again, search engine optimization isn't really my specialty, I focus more on content rich domains that rank naturally due to content quality/frequency.
  
  [1] reply
danieldesai 10 years ago

Based on what I know about SEO, I'd say that it doesn't matter that much.

A much better domain would be one that is still relevant to your market/product/audience and also good for branding purposes.

Just take a look around at the domains used by successful marketers and you'll find that almost none of them have exact match keywords.

Regards,
Daniel

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How important are Google Analytics keyword rich domains for 2016?

windycityxx • 10 years ago • 5 replies

How important is having better keywords in your domain as far as organic and other ways Google gives your site higher search engine rank? I can think of a few better domain name ideas for my niche with the lessor keyword and was looking to see if this makes much of a difference? And if so, how much?