Proper Conversion Rate to Present to Affiliates?
The ebook is $7, and I plan on giving affiliates most or all as a commission (through clickbank) and then following up with customers with offers to my multimedia programs.
So far, I've been converting 4.3% of the cold leads who opt in to my list to ebook sales.
But if I look at actual sales page views (instead of counting my leads), I end up with a 5.6% conversion rate.
My question is this: When first presenting the offer to affiliates (in private contact and on my affiliate page, which I'm currently building), which of those two rates should I use?
All The Real Marketers Are Gone. There's Nothing Left But Weak, Sniveling Wanna-Bees!
I also write premium quality articles, e-books, etc.