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Best way to generate positive Amazon reviews on a newly published book?

by gregorydiehl
4 replies
My first book, Brand Identity Breakthrough, is a little over two months away from publication in print, ebook, and audio varieties. I know from a lot of research that one of the keys to making sure it gets out there and sustainably sells (especially if you have not much of an existing following) is to get a large number of positive reviews as quickly as possible. I've read that 50 reviews is about the point where Amazon starts paying attention and featuring your book more.

So, other than just asking everyone I know to review the book, what's the best way to get people to read and review it? I plan to offer it for free for 5 days upon launch. I'm not sure what the price will be after that. How can I incentivize people?

The book is about branding and communication for small business.

Gregory
#amazon #book #book launch #ebook #generate #newly #positive #published #reviews
  • Profile picture of the author talfighel
    Find a few warriors who would be willing to review it. Make sure you give them a free copy and then let them decide for themselves if they like it or not. Ask for an honest opinion.
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    • Profile picture of the author gregorydiehl
      Originally Posted by talfighel View Post

      Find a few warriors who would be willing to review it. Make sure you give them a free copy and then let them decide for themselves if they like it or not. Ask for an honest opinion.
      Good idea. I'll be happy to give any warriors an advance copy if they agree to leave an honest review on the say of launch. I've gotten some very good feedback from my beta readers, so I think it has a lot of value for the right readers.
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  • Profile picture of the author DRP
    1. Your question is vague to the point of useless. On the one hand, you need to write a book that doesn't suck. On the other hand, you need to make sure the right people read your book. If I wrote a book on Atheism, I sure as shit wouldn't want a bunch of bible thumpers reading it. Why? Because they'd leave nasty 1 star reviews regarless of the quality of the book. They disagree with the premise, so they're going to do their very best to trash it.

    2. What qualifies you to talk about branding and communications for small businesses? Any refined customer will want to know your credentials...if any.

    3. You can always do what everyone else does: hire shills to write positive reviews. That's what Tim Ferris and every other "A-lister" has done. Pay shills and incentivize their fanboys/girls to brown nose them and hype it up. You can find plenty of shills on Fiverr and other outsourcing/gig sites.
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  • Profile picture of the author Verdatti
    An aggressive strategy that actually works is to offer it for free for some time in order to get some reviews. If you get coverage from a popular blog and if he promotes your free offer, you'll have more readers and reviews than you can probably imagine.

    Good luck.
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