One of my clients teaches how to train animals on youtube (mostly dogs).
We are having issues monetizing his brand and feel like we are missing out potential dollars.
- He offers free pet training lessons on youtube that get a ton of traffic
- He offers courses on his site that teach viewers more in depth taining for pets that sell ok..
- He gets a TON of requests for custom lessons like: "how can I train my dog to bark certain words?", "how can I train my dog to go fetch a certain stuffed animal" etc. He even started taking custom requests...
We have a training request form that allows users to leave requests and at the bottom, talks about the importance of leaving us a donation but we've only had 2 or 3 20$ donations, nothing substantial.
We get requests DAILY and there is a total demand but the viewers don't seem to want to pay anything?
Also, he's concerned about if we required a 20$ donation for certain requests, he would feel obligated to make videos for the most random requests we get... and no joke, we've received "Teach my dog to catch and eat a bird", "Teach my dog to drive" etc, stuff he simply cannot do, or if he did, would take way more time than to justify the 20$. There is a feeling of obligation if someone leaves a donation and in the notes it says, this is for you to do a lesson to "teach my dog to swim 10 laps in my pool and then use his towel to dry off".
There's gotta be a better way. I really don't want to lose his contract, I need it. Any ideas on how we can monetize the requests
Thanks guys, anything helps, thank you