Adult Dating Niche --> Profitability, Reality of Competition

27 replies
Hello everyone,

Just wondering if anyone can provide any insights into to adult dating niche. So is this like AdultFriendFinder.com and sites like that or AshleyMadison.com?

I know there is huge money in this industry and here it's best to start off marketing Tier 2 markets like Finland instead of Tier 1 markets like the USA and UK.

I would really appreciate any insights on this niche. The good the bad and the ugly.

Thanks J
#&gt #> #adult #competition #dating #niche #profitability #reality
  • Profile picture of the author jazbo
    Massively competitive and a diffcult one to make money from unless you have serious time, infrastructure and money.
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    • Profile picture of the author ZanyZebra
      Originally Posted by jazbo View Post

      Massively competitive and a diffcult one to make money from unless you have serious time, infrastructure and money.
      Q - What's the quickest way to end up with $1Million?

      A - Begin with $5Million and start a dating website.

      Unless you have some serious new insights into adult dating, a significant amount of marketing nous in the industry, and a huge pile of cash to risk, I'd strongly advise you against it.

      Good luck with things.
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      • Profile picture of the author Dano101
        Originally Posted by ZanyZebra View Post

        Q - What's the quickest way to end up with $1Million?

        A - Begin with $5Million and start a dating website.

        Unless you have some serious new insights into adult dating, a significant amount of marketing nous in the industry, and a huge pile of cash to risk, I'd strongly advise you against it.

        Good luck with things.
        I almost spit my drink on the screen. Thanks for the laugh.
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  • Profile picture of the author getbread
    I would think he is talking about promoting existing websites rather than starting a dating site, although I could be wrong. If CPA marketing is what you are talking about you need to get some landers, a tracking platform, access to offers and promote them on adult ad networks. Use the data you collect in your tracker to optimize your campaign.
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  • Profile picture of the author jordorules
    Hi there, thanks for your answers. Yes I am not talking about starting my own dating website but promoting existing dating websites and earning via promoting affiliate programs. So CPA all the way correct. No way I would even entertain starting my own dating website. Thanks J
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    • Profile picture of the author DIABL0
      Originally Posted by jordorules View Post

      Hi there, thanks for your answers. Yes I am not talking about starting my own dating website but promoting existing dating websites and earning via promoting affiliate programs. So CPA all the way correct. No way I would even entertain starting my own dating website. Thanks J
      Yea, I think trying to start your own dating site is nuts. It requires too much money and there's too much risk. There are much easier ways to make money online!!!

      Promoting CPA dating sites is the way to go. Adult dating I have found to not be anywhere as near profitable as mainstream dating sites. Also, many adult dating website owners expectations of how many free sign ups should convert to paid memberships is often unrealistic and when you don't hit their target, they will give you the boot.

      The time to promote adult was back in the late 90's, as the money was insanely sick back then. Now there is just so much competition and free stuff. Obviously there are those still making it work, but it just doesn't seem like the path of least resistance to getting conversions.

      It's all going to come down to getting the right, cost effective traffic to make it work. Now if you can make it happen, no reason to not do it.

      Personally I have found it much easier to promote name-brand mainstream dating sites. As they are going to much greater mass appeal and will get much higher conversions and they usually pay better than adult offers.

      Anyway, that's my 2 cents.
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  • Profile picture of the author BradVert2013
    Are you thinking about starting your own adult dating site, or promoting an existing one?

    If it's the latter, it'll be tough (very competitive) but not impossible. You just have to approach it from a unique angle and differentiate yourself from the pack.

    If you want to start your own from scratch...I have no idea.
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  • Profile picture of the author Write Now
    CPA would be your best bet I would imagine. Why build your own website when you could make money promoting someone else's for a pennies?
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  • Profile picture of the author jordorules
    Write Now. Precisely!

    Could you give me some tips on this? Which are the best programs to promote? Micro Adult Dating Niches vs. Traditional Adult Dating Niches? How much earning potential is there in this industry? What are best methods to promote? Do an authority website or do landing pages capture emails and send to unique URL? Thanks J
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    • Profile picture of the author Dano101
      Originally Posted by jordorules View Post

      Write Now. Precisely!

      Could you give me some tips on this? Which are the best programs to promote? Micro Adult Dating Niches vs. Traditional Adult Dating Niches? How much earning potential is there in this industry? What are best methods to promote? Do an authority website or do landing pages capture emails and send to unique URL? Thanks J
      Please remember that there is money in dating sites. But the people that own those sites will find a way not to pay you.

      So if a person clicked on that site a month ago. But they actually signed up for the site upon visiting your page. Then depending on cookies duration . You may not receive payment or real payment for that sale.

      Because most affiliate programs are scams to have 1 million people to advertise their product. But then they find 1 billion reasons of why someone else got the sale and not you. Jmo.

      All affiliate programs are basically free advertising while selling the affiliate products for the chance of them and not you to make big bucks.
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    • Profile picture of the author Cool Guy
      I used to dabble with Plenty of Fish ads. It was a surprising amount of work, but there were CPA offers that paid $5 per sign up. I've heard POF no longer allows new people to advertise on there anymore. Not sure if it's true or not.
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    • Profile picture of the author Write Now
      Originally Posted by jordorules View Post

      Write Now. Precisely!

      Could you give me some tips on this? Which are the best programs to promote? Micro Adult Dating Niches vs. Traditional Adult Dating Niches? How much earning potential is there in this industry? What are best methods to promote? Do an authority website or do landing pages capture emails and send to unique URL? Thanks J
      I honestly couldn't tell you. I would imagine traditional dating sites are easier to promote than adult aka porn. I would scout out CPA networks like Max Bounty and see what they have to offer. You'll have to get accepted by the network (which can take a while) then get accepted for the offer you'd like to promote (which can take a while if you're new). Then, scout out places to promote it.
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  • Profile picture of the author jordorules
    Thanks Dano101 yes I've heard this before but I think there are some reputable adult dating affiliate programs out there. There has to be. Anyone recommend any to stay away from? Thanks J
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    • Profile picture of the author Dano101
      Originally Posted by jordorules View Post

      Thanks Dano101 yes I've heard this before but I think there are some reputable adult dating affiliate programs out there. There has to be. Anyone recommend any to stay away from? Thanks J
      In all honesty. People in the market will recommend anything.

      So please remember. That guys only go to sites that are known. And if you are trying to sell subscriptions for a reputable known site.

      Then you have allowed yourself to promote Pepsi for basically free.

      So MySpace ,Craigslist, backpage ,silk road with other sites such as Ashley Madison and plenty of fish became big in a good era.

      But 1 will have to have a inside connection in order to see if a site has the unique qualities and financial aid to take over while they are still in their baby stages . Jmo
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  • Profile picture of the author Randall Magwood
    Wow.... a site for having discreet affairs. Amazing.

    And you want to start something similar?

    Well... because i only have 1% of good morals and ethics, i feel compelled to say that YOU could be personally responsible for broken marriages and lives if you follow behind a site like Ashley Madison and AFF.

    Could you sleep good at night knowing this?
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    • Profile picture of the author jordorules
      Originally Posted by Randall Magwood View Post

      Wow.... a site for having discreet affairs. Amazing.

      And you want to start something similar?

      Well... because i only have 1% of good morals and ethics, i feel compelled to say that YOU could be personally responsible for broken marriages and lives if you follow behind a site like Ashley Madison and AFF.

      Could you sleep good at night knowing this?
      Funny enough Randall I never even thought of that until now. Not to mention bad Karma. I may rethink this. I agree. Thanks J
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  • Profile picture of the author jordorules
    So to keep it ethical just do a vanilla dating website then not adult? What is the difference really? I want to be moral and ethical about it to. I don't need the bad karma. Any input? Thanks J
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  • Profile picture of the author jordorules
    Ya I"m just gonna leave it alone. Thanks for waking me up Randall. J
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  • Profile picture of the author jordorules
    What about changing gears and marketing more genuine services like eHarmony and match maker websites that help people find a mate? I think those are fine. Your right though the adult dating is a step above porn. J
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  • Profile picture of the author Regional Warrior
    Jordo

    Have you looked at the threads you will find in the search tab ?? you will find a lot that will give you answers you are looking for , I just found 5 threads

    Jason
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  • Profile picture of the author jordorules
    Yes RW thanks I will try and use the search function more. Sometimes though I have a specified question that needs a specific answer and when I post on other threads it gets lost or doesn't get it's own focus.

    J
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  • Profile picture of the author jordorules
    Thanks everyone! J
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  • Profile picture of the author n3o
    if you can't beat them join them
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  • Profile picture of the author jordorules
    Excellent post thanks DIABLO. J
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  • Profile picture of the author MLmatteo
    I have been in adult for 15 years and yes it is harder then it used to be to make a profit but it is definitely still profitable. There are still many ways to get free traffic as well and there are many adult CPA networks that have adult offers that convert very well.
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  • Profile picture of the author wessj
    These kind of sites could be a huge drain of time and resources to make profitable. Getting people to register and be regularly active would be the hardest part. BUT if you could find a untapped niche it could be a gold mine. I know of a website i seen a few weeks ago on a website marketplace and it was in the gay niche but focusing on guys with HIV the guy had like 7000 active regular users which was a double on the previous year. I dunno a dating site for girls with blue waffle or something haha you can have that one
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  • Profile picture of the author mysterrio
    Originally Posted by jordorules View Post

    Hello everyone,

    Just wondering if anyone can provide any insights into to adult dating niche. So is this like AdultFriendFinder.com and sites like that or AshleyMadison.com?

    I know there is huge money in this industry and here it's best to start off marketing Tier 2 markets like Finland instead of Tier 1 markets like the USA and UK.

    I would really appreciate any insights on this niche. The good the bad and the ugly.

    Thanks J
    This site can be nitched down just like anything else. For example: Adult Dating In Boston MA in quotes returns a search of less than 10 posts. You just have to look for untapped long tails that people are going to use.
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