A micro job site is where you pay people a small fee to do a small task for you. In this example, you might go to mTurk and pay people a dollar or two to write something like:
-How you quit smoking
-How you potty trained your toddler
-Your favorite recipe from your Grandma
You pay 25 people a dollar or two to write a 1-2 paragraphs on the subject. Actually, you'll probably need around 30 to come up with a good 25 or so.
Now name your report something like "How 25 Moms Just Like You Potty Trained Their Toddler".
For around $30-$60 you have a good, solid, interesting report to sell or use as a "bribe" to like/share your page or as motivation to sign up for your email list.
You can also use it to repurpose the content...make it into a YT video, a podcast, turn it into a PDF and share it on ebook sites, make it into a Powerpoint presentation and share it on the doc sharing sites, etc.