Finding niche websites that sell banner advertising

14 replies
Hey Warriors,


Many people indicate display advertising bought directly from the site owner - in specific niches, that the respective site is representative for - as a great source of traffic.

SO I'm not talking about PPV networks, but blogs/sites that are related directly to a specific niche (a dog training site where you would advertise your Great Dane's Training Guide through a banner, for example).

Other than blogs, how would I find such sites? To be effective, I mean. What would I search for? "{niche} website display advertising", "{niche} website banner advertising".etc?


Thanks!
#advertising #banner #finding #niche #sell #websites
  • Profile picture of the author Brent Stangel
    "{niche} website display advertising", "{niche} website banner advertising".etc?
    "advertise" "advertise here"

    buysellads.com
    Signature
    Get Off The Warrior Forum Now & Don't Come Back If You Want To Succeed!
    All The Real Marketers Are Gone. There's Nothing Left But Weak, Sniveling Wanna-Bees!
    {{ DiscussionBoard.errors[10641492].message }}
  • Profile picture of the author JohnMcCabe
    Start by making a list of websites in the niche. Visit each site and determine if they use banners. Hover over the banners - is the destination url the advertiser or a network? If it's the advertiser, scan the site for information on advertising - a media kit or rate card or similar. If not found, look for contact information and inquire about buying advertising.

    This is also the kind of easily defined project one could outsource.

    You might also look into sponsoring podcasts in your niche if their are any.
    {{ DiscussionBoard.errors[10641493].message }}
  • Profile picture of the author onSubie
    This technique is described in various ways in many traffic courses. They all have different flavours of approach.

    One way to find sites is simply search Google for the keywords you want to ads for and look in the SERPs for suitable blogs. If niche blogs are ranking you can target them. If all the top sites are ecommerce or large authority sites they probably aren't what you are looking for but check to see if they accept direct advertising.

    Good niche blogs to target are those using AdSense. AdSense pays poorly so you may be able to get a good deal on banner ads simply by paying more than the blog makes from adsense.

    Your biggest challenge, especially with niche blogs, will be getting a response from the owner.

    Follow the blog a bit to see how/if the owner is present. Do they post regularly? Do they reply to comments?

    Look for social media links and see if they have an active Twitter account, facebook page or other social media presence.

    Other things to think about:
    How will you verify the traffic the blog gets?
    How will you negotiate a price?
    How much will you pay based on what?

    Google should find you some detailed articles and YouTube videos that talk about this.
    {{ DiscussionBoard.errors[10641920].message }}
    • Profile picture of the author Tesslady
      Originally Posted by onSubie View Post

      This technique is described in various ways in many traffic courses. They all have different flavours of approach.

      One way to find sites is simply search Google for the keywords you want to ads for and look in the SERPs for suitable blogs. If niche blogs are ranking you can target them. If all the top sites are ecommerce or large authority sites they probably aren't what you are looking for but check to see if they accept direct advertising.

      Good niche blogs to target are those using AdSense. AdSense pays poorly so you may be able to get a good deal on banner ads simply by paying more than the blog makes from adsense.

      Your biggest challenge, especially with niche blogs, will be getting a response from the owner.

      Follow the blog a bit to see how/if the owner is present. Do they post regularly? Do they reply to comments?

      Look for social media links and see if they have an active Twitter account, facebook page or other social media presence.

      Other things to think about:
      How will you verify the traffic the blog gets?
      How will you negotiate a price?
      How much will you pay based on what?

      Google should find you some detailed articles and YouTube videos that talk about this.

      This is really good information. Especially about the social media part.

      You also want to see if the site owner has a list of subscribers, i.e. if they have signup form for a news letter or free report. This way you can JV with the site owner and offer commissions on every sale you make through their contacts.
      {{ DiscussionBoard.errors[10642316].message }}
  • Profile picture of the author Synnuh
    niche "media kit"
    {{ DiscussionBoard.errors[10641937].message }}
  • Profile picture of the author Rob Whisonant
    I actually just look at the sites ranking for the keywords I want and contact them directly. When I find a site with no ads on it, I contact them extremely fast and make them an offer they can't refuse.

    Re's
    Rob Whisonant
    {{ DiscussionBoard.errors[10642170].message }}
  • Profile picture of the author enjamulahsan
    Banned
    you can try finding services from fiverr
    {{ DiscussionBoard.errors[10642276].message }}
  • Profile picture of the author ydsimple
    buysellads + your niche.
    {{ DiscussionBoard.errors[10642434].message }}
  • Profile picture of the author EPoltrack77
    yeah banner works extremely well when you find the correct sites. I still do it the old fashion way and it works great. I use the google keyword planner and I find high searched keyword phrases and then I plug those into google and I explore the results and look for sites I can advertise on.

    Simple, straight forward and works well.
    Signature
    Working to achieve higher results...
    {{ DiscussionBoard.errors[10642456].message }}
  • Profile picture of the author Kurt
    I can't remember exactly how to do it, but I "think" there's a way to find sites that have AdSense on them. If so, ask the sites to test your offer instead of AdSense. Or, you may able to target these sites specifically through Adwords without having to contact the sites directly.
    Signature
    Discover the fastest and easiest ways to create your own valuable products.
    Tons of FREE Public Domain content you can use to make your own content, PLR, digital and POD products.
    {{ DiscussionBoard.errors[10642476].message }}
  • Profile picture of the author hmnur32
    You can find correct site with your niche and post ads and increase your traffic and you can increase your sell.
    {{ DiscussionBoard.errors[10644706].message }}
  • Profile picture of the author AceOfShirts
    Check out ProjectWonderful.com

    They offer banner advertising on niche sites, and you just bid for the space and time you want. Some of the sites listed get quite a bit of traffic. You can even list your own site there and sell advertising yourself.
    {{ DiscussionBoard.errors[10645171].message }}
  • Profile picture of the author antidajjal
    wonderful post here ...keep it up
    {{ DiscussionBoard.errors[10645317].message }}
  • Profile picture of the author SCrafted
    Banned
    Other than buysellads.com

    1. Adsella
    2. Adengage
    3. Blogads
    4. ProjectWonderful
    {{ DiscussionBoard.errors[10645321].message }}

Trending Topics