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Low vs. High prices

by SCrafted Banned
9 replies
Do you think is better to offer a service for 10$ and aiming to make 1000 sales or 100$ and aiming at 100 sales?
#high #low #prices
  • Profile picture of the author danieldesai
    Originally Posted by SCrafted View Post

    Do you think is better to offer a service for 10$ and aiming to make 1000 sales or 100$ and aiming at 100 sales?
    It depends on what you're selling.

    If you mean mass-market consumer goods, you can get away with lower pricing and do extremely well (McDonald's, just an example).

    However, as you mentioned a service, it's almost always better to offer higher end pricing when you're doing things one-on-one.

    More on that here, a great post by another member of this forum:

    http://www.warriorforum.com/offline-...ess-model.html

    Regards,
    Daniel
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    • Profile picture of the author SCrafted
      Banned
      In my particular case is webdesign services..
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  • Profile picture of the author ChrisBa
    Originally Posted by SCrafted View Post

    Do you think is better to offer a service for 10$ and aiming to make 1000 sales or 100$ and aiming at 100 sales?
    It depends on the product, niche and audience. Normally I personally prefer a higher price as you need less sales, but it needs to make sense per say..
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  • Profile picture of the author BradVert2013
    It really depends. If it's an ebook, for example, and you want to sell on Amazon then you need to price low. But if you sell it on your own website and maybe package it with some other stuff, then you can sell that ebook for much, much more.
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    • Profile picture of the author Daniel Evans
      [DELETED]
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      • Profile picture of the author agoel
        Originally Posted by Daniel Evans View Post

        Instead of trying to price the same service (if you intend to do that), offer two different services at differing prices; one lower, one higher?

        The prices you assign to any single service should be representative of its value.
        I completely agree with Daniel. Have 2 or 3 offerings and have your customers choose based on their budgets i.e. have a core offering and then offer couple of upsells
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        • Profile picture of the author Daniel Evans
          I deleted my post since I assumed that it probably wasn't his intention to market the same service, but perhaps it was afterall...
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  • Profile picture of the author SCrafted
    Banned
    What if this are web design services?
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  • Profile picture of the author GetPLRhere
    There is no easy answer for this. Fiverr earns it reputation for $5 gigs in the beginning, though in recent years they've started allowing premium pricing too.

    If you're gonna go with $10 sales, best hope it's not a lengthy service job. $10 sales are better for services that can be done within 30 minutes or less. $10 sales are also suitable for selling info products as well.

    It also comes down to basic supply and demand. Beta test both models and see what works best for you.
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  • Profile picture of the author 3wCorner
    I still think low price is working well like $10 for _____ or use discounts like 75% off in all _____.
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