28 replies
What is your opinion regarding Diabetes niche? Is it worth pursuing? or Do you think there are problems within this niche like High volume of competition, etc..? If so, what are your opinions and recommendations?
#diabetes #niche
  • Profile picture of the author lsiontee
    Hi,

    I suggest you break down first what you really want to focus on. Diabetes is a broad keyword, you need to determine if you are targeting Diabetes cure or Diabetes symptoms. From that, do an in dept re-search for what keyword you are targeting and look for the related keywords for that. Don't focus on exact match keywords or you will have a hard time.

    Good luck.
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    • Profile picture of the author brianjames1
      Originally Posted by lsiontee View Post

      Hi,

      I suggest you break down first what you really want to focus on. Diabetes is a broad keyword, you need to determine if you are targeting Diabetes cure or Diabetes symptoms. From that, do an in dept re-search for what keyword you are targeting and look for the related keywords for that. Don't focus on exact match keywords or you will have a hard time.

      Good luck.

      I'm still in the planning stage, whether to decide to go further into this niche or not, but as a thought and passion, I think, I'll be providing solutions like Diabetes cure, treatment. But, I was asking for insights, your experiences regarding this market (Diabetes), (Diabetes treatment) as a niche, is it worth pursuing?
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  • Profile picture of the author Gambino
    Just in general, I stay away from giving medical advice about potential life threatening diseases and conditions and leave it to the medical professionals. Just my opinion.
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    • Profile picture of the author brianjames1
      Originally Posted by Gambino View Post

      Just in general, I stay away from giving medical advice about potential life threatening diseases and conditions and leave it to the medical professionals. Just my opinion.

      Yeah, I understand your concerns. But, I'm Pharmacist so I do have nice expertise..
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    • Profile picture of the author yukon
      Banned
      Originally Posted by Gambino View Post

      Just in general, I stay away from giving medical advice about potential life threatening diseases and conditions and leave it to the medical professionals. Just my opinion.



      I agree but in this case/niche you don't have to give advice.

      I remember reading a case study years ago where a guy was giving away free glucose meters and banking on the test strips.

      Look around at local prices, I see Walgreens charging $74 - $184 for a box of 100 disposable test strips. The actual glucose meter cost $12, shop around and you could probably find it for half that price.

      Folks with diabetes test at least once a day sometimes more often so that box of 100 test strips might only last 30 - 90 days and then they buy more test strips, repeat, repeat, repeat...

      My point is, the money is in the test strips. The strips are expensive, disposable (repeat buyer) and necessary (captive traffic).

      Yet another example of how the health care industry is out of control. If you've ever seen a glucose test strip you know what I'm talking about. Might as well be buying toilet paper.
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  • Profile picture of the author sumisumaia
    I suggest You do not work directly Diabetes keyword because it is difficult to rank on google.So you can use long tail keyword .Add to extra word with Diabetes. you can rank easily.
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    • Profile picture of the author brianjames1
      Originally Posted by sumisumaia View Post

      I suggest You do not work directly Diabetes keyword because it is difficult to rank on google.So you can use long tail keyword .Add to extra word with Diabetes. you can rank easily.
      So in general, you do think that Diabetes niches aren't very competitive unlike weight loss niches, right?
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      • Profile picture of the author nicheblogger75
        Originally Posted by brianjames1 View Post

        So in general, you do think that Diabetes niches aren't very competitive unlike weight loss niches, right?
        I was diagnosed with Type 2 Diabetes last August. Obviously, when one is diagnosed with any kind of disease, one learns all about said disease (if they are smart, anyway).

        Since I'm an Internet Marketer, I thought, why not start a blog documenting my experiences and providing helpful advice about things that work for me such as diet and exercise plans, what foods to eat to help keep blood sugar down, etc.

        The first thing I learned about a month or so after starting my blog is that the niche is highly competitive, maybe even more than weight loss. If you are not an expert at SEO don't expect to get your articles ranked anywhere near page 1. With proper on-page SEO you are looking at a beginning rank somewhere around page 20-25 for most keywords.

        The next problem lies in the products that are available to promote. They are mostly products that claim to "reverse your diabetes." Since most people believe that diabetes is a progressive disease and cannot be cured, you are already looking at an extremely skeptical potential customer base.

        While I am not somebody who trusts the modern medical community because I believe the pharmaceutical companies would rather keep us sick, I have not pursued a conventional treatment for my diabetes and my results have been outstanding. I am off all medications, have dropped 85lbs, and feel better than I have in 10 years. However, that's just me.

        I believe diabetes is a condition of how we have been taught to eat and what we put in our bodies, and, believe it or not, all evidence indicates that I have indeed reversed my condition. I now enjoy normal blood glucose levels with no medication and have been symptom free for the last 3 months.

        All that being said, I understand that I am indeed STILL a diabetic, and always will be, and if I were to go back to my old habits I would once again become unhealthy very quickly. Why is this?

        Because by the time you are diagnosed with diabetes, your pancreas has been damaged so that it does not produce enough insulin, thereby sugar is not broken down in the body properly, causing hyperglycemia, or excessive levels of sugar in the bloodstream. It's a little more complicated than that, but that's the general idea.

        So, is it a good idea to go around promoting products that promise to "Reverse your diabetes in 30 days or less." NO! In fact, it's downright irresponsible and dangerous!

        Not only that, it's dangerous. I was diagnosed at age 40. My body is still young and healthy enough that if I eat right and exercise, I can possibly reverse the condition - to an extent. The pancreatic damage is done and is IRREVERSIBLE. That's what makes these products so damn DANGEROUS. The truth is that if an older person who is already on a regimen of insulin and other drugs tries this little product, it could potentially KILL THEM.

        You may be thinking that if it's going to be difficult to rank your website, you could always turn to paid traffic. That's true. If you are going to try Google Adwords be prepared to pay $1-$2 or more per click. If you go with Facebook or Twitter ads be prepared to have your account banned pretty quickly. They don't allow those types of products, and they are not very keen about you even advertising your website, unless you are a doctor and you are advertising your practice. YouTube ads might work. I've seen several people using those, but again, stiff competition there.

        Another thing you will have to contend with in that niche is the huge amount of big time authority sites, particularly the American Diabetes Association website, which dominates page 1 for most diabetes keywords. After that you'll have to contend with Web MD, The Mayo Clinic, and Wikipedia.

        Can you make money in that niche? Sure you can. If you're ready to work very hard and you have a huge advertising budget.

        That's just what I learned from my little foray into the niche. Take it or leave it
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        • Profile picture of the author brianjames1
          Originally Posted by nicheblogger75 View Post

          I was diagnosed with Type 2 Diabetes last August. Obviously, when one is diagnosed with any kind of disease, one learns all about said disease (if they are smart, anyway).

          Since I'm an Internet Marketer, I thought, why not start a blog documenting my experiences and providing helpful advice about things that work for me such as diet and exercise plans, what foods to eat to help keep blood sugar down, etc.

          The first thing I learned about a month or so after starting my blog is that the niche is highly competitive, maybe even more than weight loss. If you are not an expert at SEO don't expect to get your articles ranked anywhere near page 1. With proper on-page SEO you are looking at a beginning rank somewhere around page 20-25 for most keywords.

          The next problem lies in the products that are available to promote. They are mostly products that claim to "reverse your diabetes." Since most people believe that diabetes is a progressive disease and cannot be cured, you are already looking at an extremely skeptical potential customer base.

          While I am not somebody who trusts the modern medical community because I believe the pharmaceutical companies would rather keep us sick, I have not pursued a conventional treatment for my diabetes and my results have been outstanding. I am off all medications, have dropped 85lbs, and feel better than I have in 10 years. However, that's just me.

          I believe diabetes is a condition of how we have been taught to eat and what we put in our bodies, and, believe it or not, all evidence indicates that I have indeed reversed my condition. I now enjoy normal blood glucose levels with no medication and have been symptom free for the last 3 months.

          All that being said, I understand that I am indeed STILL a diabetic, and always will be, and if I were to go back to my old habits I would once again become unhealthy very quickly. Why is this?

          Because by the time you are diagnosed with diabetes, your pancreas has been damaged so that it does not produce enough insulin, thereby sugar is not broken down in the body properly, causing hyperglycemia, or excessive levels of sugar in the bloodstream. It's a little more complicated than that, but that's the general idea.

          So, is it a good idea to go around promoting products that promise to "Reverse your diabetes in 30 days or less." NO! In fact, it's downright irresponsible and dangerous!

          Not only that, it's dangerous. I was diagnosed at age 40. My body is still young and healthy enough that if I eat right and exercise, I can possibly reverse the condition - to an extent. The pancreatic damage is done and is IRREVERSIBLE. That's what makes these products so damn DANGEROUS. The truth is that if an older person who is already on a regimen of insulin and other drugs tries this little product, it could potentially KILL THEM.

          You may be thinking that if it's going to be difficult to rank your website, you could always turn to paid traffic. That's true. If you are going to try Google Adwords be prepared to pay $1-$2 or more per click. If you go with Facebook or Twitter ads be prepared to have your account banned pretty quickly. They don't allow those types of products, and they are not very keen about you even advertising your website, unless you are a doctor and you are advertising your practice. YouTube ads might work. I've seen several people using those, but again, stiff competition there.

          Another thing you will have to contend with in that niche is the huge amount of big time authority sites, particularly the American Diabetes Association website, which dominates page 1 for most diabetes keywords. After that you'll have to contend with Web MD, The Mayo Clinic, and Wikipedia.

          Can you make money in that niche? Sure you can. If you're ready to work very hard and you have a huge advertising budget.

          That's just what I learned from my little foray into the niche. Take it or leave it

          Would you mind if you give me the link to your Blog (Which was around Diabetes)?
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  • Profile picture of the author JohnMcCabe
    Originally Posted by brianjames1 View Post

    I'm still in the planning stage, whether to decide to go further into this niche or not, but as a thought and passion, I think, I'll be providing solutions like Diabetes cure, treatment. But, I was asking for insights, your experiences regarding this market (Diabetes), (Diabetes treatment) as a niche, is it worth pursuing?
    If you want to talk about "cures" for diabetes, best keep your lawyer on speed dial. Even the medical pros only mention the word "cure" in phrases like "there is no cure" or "searching for a cure".

    Diabetes is a rising problem, so someone will find a way to amek money in this niche. Whether that will be you is up to you and your approach.

    Originally Posted by brianjames1 View Post

    Yeah, I understand your concerns. But, I'm Pharmacist so I do have nice expertise..
    Being a pharmacist may give you a degree of expertise about treating the disease. Sound like part of your planning process needs to include a stop at the FTC website, particularly the sections on making medical claims.
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  • Profile picture of the author brianjames1
    John, Check your inbox, I did send you a message..
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  • Profile picture of the author adam87
    I agree fully about leaving doctors and medical advice to avoid to injure your health if you are not specialists in the field
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  • Profile picture of the author YourGoToWriter
    I think Diabetes niche is not really a good idea unless you are an expert about the disease. But if you're still going to push through this, i think it would be better if you focus on first aids since you have mentioned in one of your comments that you are a pharmacist and you do have a nice expertise. But I suggest, you can still think of some other niches.
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  • Profile picture of the author ShawnLim
    Whether the niche is worth pursuing or not depends on the person who builds the business there. It has been proven that it is a profitable niche. It depends on you if you want to make it worthwhile...
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    • Profile picture of the author abaiti
      Hello! I'm on top, too, everything worked well, but recently began to block all Bing akkanty with diabetes. how to get around it ??
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  • Profile picture of the author JohnMcCabe
    You aren't going to win a head to head war with authorities like the ADA, Mayo Clinic, etc. I don't care how many spam tools you have. So competing via SEO and relying on search traffic is probably not going to work.

    And, as you've noted, most of the "products" sold by typical IM methods are anywhere from sketchy to downright dangerous. Based on the ones I've seen, I wouldn't touch them with a ten foot pole. I like sleeping well at night.

    So how do you build a business in this niche?

    I'm thinking that building a niche community within the market and monetizing it with something like a subscription newsletter (paid) along with developing courses based on your feedback on how to manage the condition, learning to deal with it, etc..

    As a real pharmacist, you have an edge in positioning yourself as an authority, guiding people to appropriate resources (yours and others) as well as using something like Amazon for testing supplies, meters, etc. as an affiliate. I haven't done any kind of deep dive into this market, but that's what comes to mind.
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  • Profile picture of the author laurencewins
    I make money in the diabetes niche. I'm a writer and I have written over 1200 articles and several eBooks on diabetes. I also have type 2 diabetes so I'm paid to learn (so to speak).

    What are you planning? Are you a writer or what aspect will you be looking at?
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  • Profile picture of the author Brent Stangel
    Start a FaceBook group on the subject.
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  • Profile picture of the author laurencewins
    I belong to 3 Facebook groups for diabetes.
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  • Profile picture of the author Edwin Torres
    Yes! Become the authority for diabetes. Make an email list selling a diabetes affiliate product and send the list a daily email promoting it.
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  • Profile picture of the author growthsavvy
    Nope, it won't work out.

    Diabetes reaches a lot of people worldwide, and there are so many market leaders out there. Why would they choose you, a small fry, as compared to those successful, full-of-social-proof, full-of-expertise people who have networks and joint-venture partners? These people have literally hundreds of people buying their stuff evryday. Why would they choose someone (you) completely unknown?

    Besides, what differentiates you from others? You don't want to be a diabetes niche, you want to be a sub-sub-sub-specialized niche. For example, diabetes for men in their 50s who don't like to exercise. Or diabetes type 1 from birth, or diabetes type 2 working females with kids. You need some kind of specialty, and zoom all the way in to that crowd and serve just that crowd. Diabetes is too general and you'll just be fed to the lions out there... (crosses fingers and swears it's true)
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    • Profile picture of the author yukon
      Banned
      Originally Posted by growthsavvy View Post

      Nope, it won't work out.

      Diabetes reaches a lot of people worldwide, and there are so many market leaders out there. Why would they choose you, a small fry, as compared to those successful, full-of-social-proof, full-of-expertise people who have networks and joint-venture partners?


      Fortunately that's not how things work on earth.

      I see mom and pop pizza shops all over town, yet Domino's, Papa John's and Pizza Hut are in the same town.
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  • Profile picture of the author JohnVianny
    MEDICAL ADVICE? NO !


    In a lot of countries, it's strictly forbidden to give medical advices without being a doctor.

    And it's GOOD!

    Are you really sure that this product, i think affiliate, really helps the people?

    When we talk about health, i think it's even more important to not play with others.
    If you really have a cure to diabetes, you would not be here trying to sell it for few bucks.

    So, stay away: just sell only what you are confident into.

    Cause you can earn some money but you can lose your main important brand: YOU.

    And you can seriously damage other people who suffer and maybe deserve something better than a pdf.
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  • Profile picture of the author Rose Anderson
    I'm a type 2 diabetic. I would stay away from giving advice on medicine, etc.

    But focusing on ways to improve glucose levels using diet and exercise is popular. Also low carb recipe books.

    Rose
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  • Profile picture of the author aizaku
    lots of money in that niche

    that being said, i'd stay away from giving medical advice.

    -Ike Paz
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  • Profile picture of the author tomleen
    I would recommend this niche only if you have personal experience with this disease (either you have it or a family has it) and you have valuable knowledge you can share about living with or managing this disease.

    This is because google's content standards require that "expert" content be written by "expert" writers
    Source: https://www.searchenginejournal.com/...elines/147151/
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  • Profile picture of the author laurencewins
    I have a regular client who I write articles about diabetes for and I also have type 2 myself.
    I don't know why you chose this niche but there's a lot of possible options, including drilling down into specific categories.

    Health is an evergreen niche that won't be saturated until they can cure all ailments. That won't be in our lifetimes.
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