Quick Video presentation question (Help Please)

by him77
9 replies
About to start recording a video for a new product and It will be my first time doing this. I will be showing how the foundation to a solution and the give them access to my membership site.


Question is people are of course skeptical and I was thinking of tackling objections right up front. Once objection is price which I want to say up front before I get into the solution.

My think is people in my niche are charging 10 times as much and are concerned with price. I will say my price and if people click away then they weren;t my type of customer anyway and the people that are still watching it just need to be convinced.

Thoughts? Suggestions?
#presentation #question #quick #video
  • Profile picture of the author createyouwealth
    I personally would not give the price upfront, you want to
    Keep them curious as to what you are going to offer.

    The more you give them and spike their curiosity the more
    Likely they will buy, if not right then you at least make them
    Bookmark your page and come back to buy later.

    Wish you the best man
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  • Profile picture of the author Raydal
    There are times when you can give the price upfront and that's when
    your product is well-known in the market (so it's not a new idea)
    and your price is very competitive. Otherwise it's best ot build value
    first and then reveal the price.

    -Ray Edwards
    Signature
    The most powerful and concentrated copywriting training online today bar none! Autoresponder Writing Email SECRETS
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    • Profile picture of the author tyronne78
      I agree with Ray Edwards. You're better off building up the value of your product first before revealing the price.

      Originally Posted by Raydal View Post

      There are times when you can give the price upfront and that's when
      your product is well-known in the market (so it's not a new idea)
      and your price is very competitive. Otherwise it's best ot build value
      first and then reveal the price.

      -Ray Edwards
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  • Profile picture of the author Trey Morgan
    I would recommend you bring up the price last, especially if it is a high ticket price. People need to know the value of what you have to offer first, because at first glance when someone sees a rather expensive item and he/she doesn't think the product is worth it (or simply doesn't have the funds up-front), he/she may be turned off instantly.

    It's better to handle objections and speak of the benefits of the product first and then reveal the cost at the end.
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  • Profile picture of the author him77
    thanks! Looks like i will keep the price on hold until the end. Thanks for all the help!
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  • Profile picture of the author Jason Kanigan
    Talk first about the painful situation your prospects are in now, that your solution fixes.

    Try to show them how to place a value on those pain points, which is what they will continue to experience (lose) if they don't make a chance.

    Then, when you share your investment figure for the solution, it will pale in comparison.

    Remember, "If they say it, it's true; if you say it, you have to defend it"...

    ...so, if you can get testimonials by others putting together this valuation, that's even better than you saying it. But you sharing the numbers is a lot better than nothing at all.
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  • Personally for me it is always best to give the price upfront AS LONG AS the price is right. If you are afraid that the product is too pricey for your market what you can do instead is to offer them freebies. Offering good freebies always attract customers since they add up to the value of the product.
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  • Profile picture of the author him77
    Do you guys even recommend this for a product that is going to be $37 which is on the low end compared to a lot of IM related products?


    I will have an upsell later in the process.
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  • Profile picture of the author PatrickTaylor1
    It sounds like you need to get some marketing strategy advice.

    Start reading books by Dan Kennedy.

    Also, The Gary Halbert Letter--very informative and a master of copywriting.

    Pat
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