Pride and Prejudice and Internet Marketers

Why is it so hard to find a good book, article, post, or eventually a thread about Internet marketing? My best guess is that first of all, you need to know what you're writing about. That's obviously much easier said than done. Just because you're aware of some IM terms, it doesn't make you an expert, automatically. With so many self-proclaimed gurus that keep popping up like mushrooms after rain, IM is blessed to be still alive and kicking. Secondly, you need to be honest and with some good intentions about your writing. Very often, what you see and eventually get in terms of IM writing is allegedly free. Yet, little did our enthusiastic marketers striving for knowledge know that there is no such thing as a free reading material in Internet marketing. You will either pay with your money, or with your privacy data and admiration.

I see that many people tend to condemn the entire Internet marketing structure because its main motivation force is - money. Oh, I only wish that was the case. I'm afraid that the situation is much worse than it looks. The pride itself is the main engine fuel in Internet marketing. You need to prove something to someone or yourself. Your pride is forcing you to show the others that the technology and cyber universe are no mystery to you. If you want to, you can do it. Just like that. This venom of pride is easily spread. Internet marketing is working for someone. Why should you be an exception? You need to prove that you're as smart or smarter as other successful marketers.

What's happening with the prejudices? That's your antidote you need to survive the attack of venom pride. But, guess what, it's poisonous too. You're affecting other marketers with your broken illusions. From time to time, something useful and honest surfaces about Internet marketing. However, this invaluable material quickly becomes contaminated. You can't get anywhere closer to the idea behind this book, article, post, or thread, because there's an entire jungle of crippling comments, fake warnings, and wrong advice. This too good to be true prejudice is forcing us to destroy all what with the relevant and promising potential in Internet marketing.

So, what's going to happen eventually and inevitably to the written word in Internet marketing about the Internet marketing itself? It's not going to disappear. It's not going to mutate. It will become a whisper. The priests of Internet marketing, who treat this industry as an art for the sake of mystery and excitement rather than the money itself, will protect it. And no pride nor prejudice will be able to harm it. Keep searching. Keep reading.