4 {{ upvoteCount | shortNum }}
4 {{ upvoteCount | shortNum }}

Need help creating a brief for a video

by Qattaj
4 replies
I want to post a job on warrior forums. But I need help coming up with a concept to make the creative brief as clear as possible.

My client is a diet center that helps people loose weight by eating tailored diet meals delivered to their door.

Every monthly subscriber gets a free weekly checkup by their certified dietitians to make sure they adjust the next week's meals according to the changes of the body mass index and body fat percentage.

Most of the audience are females in Abu Dhabi.

The service helped hundreds of customers loose weight fast and easy, and gain confidence and enjoy a healthy lifestyle.

They also offer a huge menu of around 900 current meals to meet all tastes.

The animated video explainer will be used for online lead generation on Facebook ads + on the homepage of their website.

Not sure how the tone should sound, what's the best creative script writing style or what visual style to follow.

The budget is 2k to 5k dollars, so obviously animated video is the current option.

Note: Facebook ads doesn't accept the boring "before and after" approach or any negative content that provides an unexpected or disruptive experience.
#creating #video
  • Profile picture of the author Steve B
    With the budget you have, it would be good to hire a professional marketer so you can get a customized script and video made.

    People here on the forum are mostly inexperienced and searching for home business ideas. You'll get some opinions from them, but that's what they will be.

    There are sections of this forum where you can advertise for what you need, then ask for references, examples of work, etc.

    Find the people who can really help you.

    Steve
    Signature

    Steve Browne, online business strategies, tips, guidance, and resources
    SteveBrowneDirect

    {{ DiscussionBoard.errors[10738380].message }}
  • Profile picture of the author DABK
    Anything from this: to Carole Taylor - Healthy Weight Loss Video and anything in between.

    You could, of course, use Seattle Sutton's ideas: they seem to be doing well: https://www.facebook.com/SeattleSuttons/videos and facebook ain't banned their videos.
    {{ DiscussionBoard.errors[10738473].message }}
  • Profile picture of the author eggninny
    Hi, I found some links relevant links to your question. Go through these links once.

    How to optimize a web video content?
    How to cut the cost of video production and its marketing?
    B2B best video marketing practices.

    Thanks!
    {{ DiscussionBoard.errors[10739047].message }}
  • Profile picture of the author superowid
    Contact: simpleshow.com or ydraw.com or post a project on freelancer.com

    Tell people a complete information on how you want it to be, NOT just a brief.

    Or, way better is to create a CONTEST with part of your budget, so you will get a lot of options and just need to choose one as a winner, and request some modification/revision.

    If you choose the CONTEST way, you can split the budget to get at least 3 videos done for you. So, just give the reward accordingly as 1st, 2nd and 3rd winner. There, your client will be happy to get 3 videos for their advertising with split testing availability.

    That's it. Hope it helps!
    Signature

    Hard time to keep promoting business? Don't worry!
    JUST USE MY GRAPHIC & VIDEO SERVICES
    . . . . . Let me help cutting your ad production cost! . . . . .
    {{ DiscussionBoard.errors[10739159].message }}

Trending Topics