A lot of links come from instagram or youtube.
It seems tons of instagram and Youtube Celebrities demo them or show them off.
I was just wondering --
Are there any products that talk about a strategy to growing a business this way?
How are these "influencers" contacted?
How are they compensated? Do they make an affiliate commission? Are they paid? Free product?
I was just wondering the most common protocol.
If anyone has a few words of wisdom, I'd love it