Need ideas/advice for generating traffic to a eBay store.

22 replies
I was hoping to get a discussion going for generating traffic to an eBay store front. What are some solid ideas/advice for accomplishing this?

I have my own website where I have a link that says to visit my eBay store for the physical products I sell there. I just starterd the site a week ago today and my plan for now is to provide informational and educational articles of relevant content to the equipment and supplies I sell in my storefront. So far I have five articles on the site, as well as 6 blog posts and the usual pages (about,contact,etc).

Already got 10 pages indexed and 5th place on the first page of google for a keyword phrase I haven't even targeted and have gotten two unique visitors from a google search they did. So far I have targeted one keyword phrase with pages each containing unique articles on squid, hubs, blogger, wp, webs, quizilla, LJ, blogsome and vox. I have also used comment kahuna to post solid comments on about 20 PR3-PR6 blogs in the relevant niche.

I of course will keep doing this, but what are some other strategies/methods?

And what should I say on my website to get them to visit my eBay storefront?


Thank you greatly for any advice you can give.
#ebay #generating #ideas or advice #store #traffic
  • Profile picture of the author Wintermute
    Anyone got a suggestion or two?
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  • Profile picture of the author Shane Hale
    Also try US Free ads and use the keyword in the ad with link back to your store!
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  • Originally Posted by Wintermute View Post

    I was hoping to get a discussion going for generating traffic to an eBay store front. What are some solid ideas/advice for accomplishing this?

    I have my own website where I have a link that says to visit my eBay store for the physical products I sell there. I just starterd the site a week ago today and my plan for now is to provide informational and educational articles of relevant content to the equipment and supplies I sell in my storefront. So far I have five articles on the site, as well as 6 blog posts and the usual pages (about,contact,etc).

    Already got 10 pages indexed and 5th place on the first page of google for a keyword phrase I haven't even targeted and have gotten two unique visitors from a google search they did. So far I have targeted one keyword phrase with pages each containing unique articles on squid, hubs, blogger, wp, webs, quizilla, LJ, blogsome and vox. I have also used comment kahuna to post solid comments on about 20 PR3-PR6 blogs in the relevant niche.

    I of course will keep doing this, but what are some other strategies/methods?

    And what should I say on my website to get them to visit my eBay storefront?


    Thank you greatly for any advice you can give.
    Here you go, hope this helps.

    I've been a subscriber of John's for years.

    __________________________________________________ ______________________________

    If you are serious about making money on eBay you need to have an eBay store. This gives you your own unique URL that you can use to promote your store.


    Now it doesn't take a genius to work this formula out. More visitors = more sales.


    Here are 10 easy ways to promote your eBay store and gain extra traffic that in turn will lead to more bids.


    1. Make sure you provide a link to your eBay store from every auction you run. If someone is not interested in your auction they may be interested in something else you are selling in your eBay store.
    Make sure you ask people to click on your link and they will. How many times have you seen the term 'please view my other auctions' or 'visit my eBay store for more bargains' I bet you've clicked on those links sometimes too? I know I have. It's all about encouraging the person to do what you want. After all, if they don't click on your link what have you lost? Nothing.


    2. Include a simple email signature in all outgoing emails. Make sure you use a catchy headline to attract visitors. Again, ask people to click your link.


    3. Include a link to your store in all winning bidder emails you send to your eBay customers. Just a simple line of text explaining you have many more quality items in your store will do.


    4. If you use eBay to automatically invoice your customers make sure you mention your eBay store and provide a link.


    5. If you take part in forum discussions and are allowed a signature make sure you provide a link to your eBay store in all forum posts you make.


    6. Look for forums related to what you sell, offer advice and take part in discussions and make sure you mention your eBay store wherever possible.


    7. If you can set up an auto responder for your customer emails have it say something like:- "Hi. Thanks for getting in touch, I have received your email and will respond soon" then include your signature.


    8. Write at least one article per month related to your eBay business and include a link to your eBay store, just as I have done here.


    9. Create an eBay about me page and make sure you mention your eBay store. Again, ask people to click your link and they will.


    10. Consider upgrading your store to the featured level. If you are a high volume seller the extra cost will be worth it.

    There you have it, 10 simple steps to ensure you gain more visitors to your auctions. If you implement these steps into your eBay business you will receive more visitors and in turn more bids.


    John Thornhill is an eBay PowerSeller and trades on eBay under the username planetsms.

    __________________________________________________ _________________________

    Hope you enjoyed the article.

    Cheers,

    JMB
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    • Profile picture of the author Wintermute
      Thanks, some great tips so far, I look forward to learning some more.

      I shouold contribute to my own thread for those who are following along with this discussion.

      I emailed eBay and asked how to get more sales and the customer support woman sent me this eBay link, it is 10 tips/strategies:

      Top 10 Growth Strategies
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    • Profile picture of the author geolt7
      Originally Posted by JMB Marketing Group View Post

      Here you go, hope this helps.

      I've been a subscriber of John's for years.

      __________________________________________________ ______________________________

      If you are serious about making money on eBay you need to have an eBay store. This gives you your own unique URL that you can use to promote your store.


      Now it doesn't take a genius to work this formula out. More visitors = more sales.


      Here are 10 easy ways to promote your eBay store and gain extra traffic that in turn will lead to more bids.


      1. Make sure you provide a link to your eBay store from every auction you run. If someone is not interested in your auction they may be interested in something else you are selling in your eBay store.
      Make sure you ask people to click on your link and they will. How many times have you seen the term 'please view my other auctions' or 'visit my eBay store for more bargains' I bet you've clicked on those links sometimes too? I know I have. It's all about encouraging the person to do what you want. After all, if they don't click on your link what have you lost? Nothing.


      2. Include a simple email signature in all outgoing emails. Make sure you use a catchy headline to attract visitors. Again, ask people to click your link.


      3. Include a link to your store in all winning bidder emails you send to your eBay customers. Just a simple line of text explaining you have many more quality items in your store will do.


      4. If you use eBay to automatically invoice your customers make sure you mention your eBay store and provide a link.


      5. If you take part in forum discussions and are allowed a signature make sure you provide a link to your eBay store in all forum posts you make.


      6. Look for forums related to what you sell, offer advice and take part in discussions and make sure you mention your eBay store wherever possible.


      7. If you can set up an auto responder for your customer emails have it say something like:- "Hi. Thanks for getting in touch, I have received your email and will respond soon" then include your signature.


      8. Write at least one article per month related to your eBay business and include a link to your eBay store, just as I have done here.


      9. Create an eBay about me page and make sure you mention your eBay store. Again, ask people to click your link and they will.


      10. Consider upgrading your store to the featured level. If you are a high volume seller the extra cost will be worth it.

      There you have it, 10 simple steps to ensure you gain more visitors to your auctions. If you implement these steps into your eBay business you will receive more visitors and in turn more bids.


      John Thornhill is an eBay PowerSeller and trades on eBay under the username planetsms.

      __________________________________________________ _________________________

      Hope you enjoyed the article.

      Cheers,

      JMB
      This is really comprehensive man. Too bad I am got no time for ebay marketing at the moment.
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  • Profile picture of the author Wintermute
    I wish I didn't have time for it lol, but I just started niche content site building so my eBay store is my only online source of income at the moment. My goal is to eventually hire someone to do customer support for my future online store.

    For now though, I depend on eBay... I hate the huge fees though and the heavy slant they put on buyer "rights" compared to the sellers.
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  • Profile picture of the author Danny Cutts
    Hello have you checked out ebays affiliate program?

    I used to sell physical products through ebay but got fed up with it witht the fees bla bla I then started ebay aff shops and well its good income.

    The other way you could do it is by gettinga domain name installing wordpress and phpbay then you can list all you items on that and others also your domain would then be keyword rich and you will not only be earning from what yo sell but the aff commisions also.

    Maybe I have missed the point but its something to think about

    Danny
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  • Profile picture of the author Wintermute
    Thanks Danny, that sounds cool, I don't know anything about eBay's aff program or phpbay, but my website (the 'sister' site for my eBay store) is built with wordpress!

    So if I join the eBay affiliate program I can not only put links to my listings on my site but they can be aff links in addition? I can earnj aff income ON TOP OF what I make in profit on the sale?

    I've been a bronze powerseller since last year, and have raised search standing, I am trying to get to the level where you get 20+ percent off of final value fees. This would help a ton.

    I had that ribbon thingy for a week but I don't know why I lost it. More info or a link explaining how to do phpbay and aff program would be awesome!
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    • Profile picture of the author VoodooMethods
      Originally Posted by Wintermute View Post

      Thanks Danny, that sounds cool, I don't know anything about eBay's aff program or phpbay, but my website (the 'sister' site for my eBay store) is built with wordpress!

      So if I join the eBay affiliate program I can not only put links to my listings on my site but they can be aff links in addition? I can earnj aff income ON TOP OF what I make in profit on the sale?

      I've been a bronze powerseller since last year, and have raised search standing, I am trying to get to the level where you get 20+ percent off of final value fees. This would help a ton.

      I had that ribbon thingy for a week but I don't know why I lost it. More info or a link explaining how to do phpbay and aff program would be awesome!
      Not sure if this would be something you'd be interested in, but my friend used to do it with the ebay affiliate program. He'd make a small, "private" community for people in his niche and fuel its traffic but watermarking his photos in ebay auctions.. (not sure if it's not allowed but he did it anyway)

      Example: he has antique record seller community (they buy, and resell) that has 500 active members. He sends a message from admin, saying he's trying to pawn off his collection.. which is his ebay affil link/store to antique records.

      You could do this with YOUR physical items also. Hope this helps.
      Signature
      Hello Warriors :)
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    • Profile picture of the author Danny Cutts
      Hello,

      your half way there with having wordpress installed phpBay Pro - Ebay Affiliate Program Software for Wordpress not an aff link take a peak there.

      I have not used the wordpress plugin yet as i use drupal instead of wordpress so I use the api version of phpbay which is similiar.

      basically with the ebay aff program it inbeds a cookie which lasts for 30 days so if someone clicks through your site and then buys something off ebay then you get the commission. However the program is changing abit at present they are changing the payment structure some affiliates wil be worst off but I dont think I will be.

      If you look at my car sit in my sig that is using the ebay scripts to pull listings in and display them on the site it looks like its my own stock!

      The only thing I think you cant do is display your shop inventery on it however say if you were selling green widgets and you put the script on your site promoting green widgets you will still be selling them whether you had actually listed any of your own stock. I know with the BANS script its really easy just to display a sellings listings but not sure with phpbay.

      The other thing you can do is join the amazon affiliate program and display listings and reveiws from them using a script called phpzon which does the same as ebay but with amazon.

      I make a full time income from affilliate marketing and ebay and amazon together is a reallly powerful way of making money with not a massive amount of work.

      So maybe you can use it alongside your shop or as an alternative but either way I think you would benefit from it.

      If there is anything else I can help with let me know

      Good luck

      Danny
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  • Profile picture of the author l23bc
    I used to do a lot on ebay years ago till they changed the fees the best way i remember i got traffic is 4 different ways to be honest

    1)advertisment in forums
    when i say advertise i dont mean find any blog or forum and spam the living daylights out of it but find whatever yor products you sell on ebay and find the places were people are talking about what you have that way your going to be potential customers,
    2)organc web 2.0
    things like blogging then using squiddo then adding your goods to hubpages/squiddo and places like that and making sure you have good key words if you can do this have a look around on warrior someone will help you on that one but doing that way and then pointing back to the ebay site seems to work and the more blogs of products you are selling then thats traffic, in some ways if pointing back,

    worth a try anyway, the other 3rd way is pay perclick and banner buys/media buys on traffiq com or usfreeads or just craigslist and places like that.
    Signature

    No Link here or Nothing to Promote Just a Old Happy Warrior User reading Topics

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  • Profile picture of the author SolomonHuey
    I've got to go against the grain here and say forget about pushing more traffic to your ebay store. You should be pushing traffic FROM ebay TO your website, where you can sell products and don't have to be eaten up by the prices you pay for auctions/sales.

    I used to sell on eBay as a Power Seller with 30-50 sales a day. You can turn those sales into a strong mailing list very quickly. I followed a lot of John Thornhill's stuff back in the day too.

    I'm not sure what he actually teaches about this concept, but if you look at what he actually does, he is always pushing people to a website or list where he can make extra sales outside of eBay.

    Solomon Huey
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    • Profile picture of the author HomeComputerGames
      Originally Posted by SolomonHuey View Post

      I've got to go against the grain here and say forget about pushing more traffic to your ebay store. You should be pushing traffic FROM ebay TO your website, where you can sell products and don't have to be eaten up by the prices you pay for auctions/sales.

      I used to sell on eBay as a Power Seller with 30-50 sales a day. You can turn those sales into a strong mailing list very quickly. I followed a lot of John Thornhill's stuff back in the day too.

      I'm not sure what he actually teaches about this concept, but if you look at what he actually does, he is always pushing people to a website or list where he can make extra sales outside of eBay.

      Solomon Huey
      I agree, I used to have an ebay store just for pushing traffic to my website. It became too much work with too large of a cut taken out so I eventually dropped it.
      Signature

      yes, I am....

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  • Profile picture of the author ErnieB
    Make some posts on craiglist for the items your selling
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  • Profile picture of the author Wintermute
    I hate eBay because of the ridiculous fees, but I love the fact I don't have to waste lots of time with customer service (phone calls and such things).

    My dream come true would be to have an online store where I don't have to deal with customers or shipping problems. I already drop-ship products so I guess I am 1/3 of the way there lol.
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  • Profile picture of the author Wintermute
    Does the ebay partner network pay well? Some aff programs are a pain to get into, what about this one?

    On one of the tips/strategy pages on eBay it said you can get 75% off of your final value fees if you send someone to an ebay site and they buy something. Is this the EPA? If I send someone from my website to my eBay storefront and they buy one of my products, I get 75% off the FVF? Is this EPA or something entirely different? I take it they provide a link that tracks this? How would they know I sent traffic from my site to my store and credit me the 75% off FVFs?

    Sorry for the long question, but I am honestly a bit confused.
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  • Profile picture of the author Wintermute
    Hey sweet! I just noticed I got the 20% powerseller discount today, dunno if I did good or they lowered their standards LOL.
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  • Profile picture of the author Danny Cutts
    Ebay partner does pay well its one of my top paying aff programs.

    To be honest ebays payment structure is something only they no its confusing and if you signed up now you would be on a different payment plan than me for now as my account changes on the 01/10

    I cant comment really as I am not sure I left promoting ebay shops long time ago.

    Danny
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    • Profile picture of the author Wintermute
      Originally Posted by Danny Cutts View Post

      Ebay partner does pay well its one of my top paying aff programs.

      To be honest ebays payment structure is something only they no its confusing and if you signed up now you would be on a different payment plan than me for now as my account changes on the 01/10

      I cant comment really as I am not sure I left promoting ebay shops long time ago.

      Danny

      Any advice for getting into the eBay aff program? I have read numerous posts on here about people being declined.
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  • Profile picture of the author Danny Cutts
    Hello,

    Yes ebay has tightened the entry into the program. However my advice is to build a content rich site perfect for the user dont try and worry too much for teh search engines then apply and normally you get accepted

    Good Luck

    Danny

    PS Remember not to build thin affiliate site ebay wil drop you like a slippery poo off a shiney shovel!
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