Or were more focused on the gross pizza splatter on the teacher's blue perma-pressed shirt . . .
A cliche is a trite stereotyped expression or very common thought that has lost all its originality and impact after long overuse.
In simpler terms, its a device used to simplify communication.
Cliches are rampant in this forum, more so than any other forum I've visited.
So what? Why does it matter, you say?
Cliches, while often true, are rarely helpful unless they spur one to appropriate action.
IM cliches are a form of shorthand communication, but are nearly always useless because they don't lay out the details. Cliches should never be considered ample substitutes for solid detailed real world money making advice.
Here's a popular WF cliche: "the money is in the list." We've all given that advice at times, but is it really useful to someone who has no experience in actual list building? When you tell a newbie to build a list, is that going to be enough for him to do it?
What I believe this forum needs is more detailed personal experience-based instruction and fewer marketing cliches as in down to earth, rubber meets the road, I did it my way instruction (how was that for 3 cliches in a row?)
Here's another IM cliche: "set it and forget it passive income." Most members understand the principle, right? But how does that advice hold any usefulness for a newbie that has no online business experience? It's meaningless because it carries no details, it's lacking the guts of how to actually set things up.
"If you can believe it, you can achieve it." Great advice right? Let me ask you this - How does believing you are Taylor Swift, or LeBron James, or Smokey the Bear make it so? How does believing you are a millionaire cause money to appear in your bank account? If you think I'm saying mindset is not important . . . you're missing the point. Of course it's important, but merely giving that advice to a novice doesn't help much when they have no clue what goes into the right business mindset and approach in the first place.
I hope this thought about cliches makes some sense . . . especially to those giving advice to new members with no former business experience.
When you post a response to a question, realize that merely throwing out a marketing cliche is not particularly helpful to anyone.
For those of you starting threads that ask a question, the best responses will come when the questions asked are focused and specific. It's best if just one question is asked per thread, IMO - you will get more helpful and detailed answers.
Questions like "How do I market my product?" are so broad they make responders hesitant because meaningful answers can't be given in a short post. Be respectful of other people's time.
The best to all of you,