Standard Or Wide (Aspect Ratio)For Product Creation Videos

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I am making a product in keynote and am wondering what is the best for creating products that shows the best on home computer, tablet, phone.

I am using keynote and it says wide or standard which I am assuming is

Wide 16:9 =1280x720
Standard 4:3 = 1280 x960

Any advice?
#aspect #creation #product #ratiofor #standard #videos #wide

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