i'm experiencing problems with my amazon affiliate site. on a forum for potential buyers one person just asked why they should click through my site and why not just go to amazon directly. forum doesn't seem to trust/like amazon that much and well my review website doesn't seem to be impressing my audience much either. also they forum doesn't seem to understand affiliate marketing, there asking why i'm not selling the item direct and are suspicious on my amazon redirects. do you think i should become a retailer and sell the products myself - the problem is the products costly to buy as retail for Â£100-Â£180
should i jump ship and start a new niche website. what advice can you guys give me.