Conversion mathematics
Suppose that you know it absolutely well that the product you're promoting converts %1 (from a friend who had 10000 hops and 100 sales, for example).
This doesn't mean that out of 100 hops, one will certainly buy the product.
Do not forget that a conversion rate of %1 means that everyone who visits the sales page has a %99 chance of not buying the product.
If put into statistical perspective, for a product that converts at %1, the chances that you will make a sale out of 100 hops is only %64.
My point is that while a %1 conversion rate can be considered good for IM purposes (I convert at %1 usually and consider myself successful); statistically it is still very poor. %99 chance of not buying is VERY high, do not forget this!
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seasoned -
Thanks
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