32 replies
I just brought a product on JVzoo and I was
stunned by the number of upsells. I used to think 6 or 7
upsells were bad and I was prepared to just keep clicking no.
But after I reached about 13 upsells I got so mad I
closed the page. After a while I cooled down then
went back. I checked google history it showed 13
upsell pages!
I went to the last page and continued, there were two
more to go through 15 upsells in all!
Is that the limit? I think we must ask ourselves as
marketers how insanely greedy we can get when all
that is focused on is the sale.
I would include the name of the product but probably
I believe that the rules prohibit that.

Thanks, had to vent,
Trevor
#oto #upsells
  • Profile picture of the author Walt SEO
    This is the best thing I've read in a long time, entertainment wise, that is.
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    • Profile picture of the author trevstar22
      I guess when I look back it does have its funny aspects.
      Look out warriors the dreaded WSO with 100 OTOs is coming!
      Hide your Kids!
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  • Profile picture of the author Arunabh Singh
    This is very stupid and short sighted from the vendor. I wonder if they have zero confidence in the quality of their product because practice like this won't make any sane person buy from them again. Atleast I won't.
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  • Profile picture of the author DIABL0
    There is no better time to attempt to get a sale, then right after one. So more power to them. Did you buy any of them?
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    • Profile picture of the author aizaku
      Originally Posted by DIABL0 View Post

      There is no better time to attempt to get a sale, then right after one. So more power to them. Did you buy any of them?
      of course he didn't buy any of those upsells.

      15 upsells!! god damn!

      after 2 upsells it turns into an IQ test for the customer.
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      • Profile picture of the author trevstar22
        Arunabh and Aizaku are right. Once I saw all those upsells
        I had immediate doubts about the quality of the product.
        After all, to go to such extreme attempts to get more money
        gives some indication as to the mindset of the vendor.
        Does it seem to you that they are intent on delivering a quality
        product?
        I think it will backfire because many will seek refunds.
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  • Profile picture of the author art72
    Hahaha... to each his/her own I suppose!

    Truth be told, one very well known marketer "who shall not be named" did that to me one time, and while I was happy with the $27 FE product... an hour later when I finally accessed it... I was pissed off over the exhausting time drain - trying to access my goods.

    I NEVER have bought another product from him. My methodology was he didn't value me as a customer or more importantly; he wasted an hour of my time with harassing upsells!

    Maybe I shouldn't hold such a grudge, but seriously... just because I bought a coloring book and crayons doesn't mean I want Toys R Us pitching me their entire product line before I am permitted to leave the store.

    Why not show me a couple (maybe even a few upsells) and follow up with an email to pitch all the other stuff after I access my purchase?

    To me, it seems desperate on the vendors behalf and punishing from the buyers perspective... unless you're HSN and targeting obsessive buyers.
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  • Profile picture of the author naveenkumarkk
    [DELETED]
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    • Profile picture of the author aizaku
      [DELETED]
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      • Profile picture of the author dburk
        Originally Posted by aizaku View Post

        Yea, and salt makes your food taste better...

        but you dont empty the container on your steak, do you?
        Why are you replying to a spambot?

        It's not a human, it's just a bot scraping definitions, syntax spinning them, and auto posting to the threads here, hundreds of posts per day by these spambots.

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        • Profile picture of the author trevstar22
          As I said, I think it will backfire, buyers will be a lot more likely to ask for refunds.
          As Art 72 said, I will note the seller and not buy from them again. Even the person who
          recommended the product might be suspect in my eyes, unless they did not actually
          buy the product and were not aware of the upsells.
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        • Profile picture of the author aizaku
          Originally Posted by dburk View Post

          Why are you replying to a spambot?

          It's not a human, it's just a bot scraping definitions, syntax spinning them, and auto posting to the threads here, hundreds of posts per day by these spambots.

          Terminator will not stop .... Ever - YouTube
          oh, got duped....

          but yea, 15 upsells is over kill.
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  • Profile picture of the author James_Harkin
    Upsells, downsells, frontsells, backsells, sidesells, bottomsells, topsells, insells, outsells, shake it all about sells ... and what do you have ... sells? Buy one sell and get another sell for just a penny.

    In all seriousness. A lot of products now come with upsells especially in the PLR arena. You purchase the master resell rights of an ebook product, then they offer you the PLR version for an extra fee. Another upsell is the audio version and then the video version, then the PSD's and DOC's.

    I am very wary purchasing a product because I'd like to know what the upsells are before I buy. So usually I see if they have a vendor page so I can see what they are offering on the upsell. If I think I can use a product or benefit I will buy it. I will then buy the upsells. I have wasted a lot of money on products and upsells in the past without looking into a purchase -- DO I NEED IT! So I investigate thoroughly before I commit to my purchase. I will also look for reviews, even know they are biased to get me to buy through their link, and I will look for other products the vendor is selling, and maybe I would buy their entire catalogue of products in one sitting. It all depends if I think the product is good and I can benefit from it.

    Regards...

    James...
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  • Profile picture of the author George Schwab
    hahaha, too funny, either way

    15 upsells in all! Is that the limit? no, i've seen worse, and they did it for a week,
    plus about 10 emails per day. but their products are so juicy i didnt unsubscribe yet
    i still wait for that special day when they offer ALL their products for a one-time $4.99
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  • Profile picture of the author maxsi
    woow 15 upsells!!! ridiculess in my opinion
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  • Profile picture of the author nickstrech
    Must be working quite well, as it seems to be on most low priced items, put it in the same category as exit pop ups really annoying, but seems to work.
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  • Profile picture of the author EPoltrack77
    yeah I think I know the product your speaking about. It's sick isn't it! It's a real turn off. I look at it as lets first see what the intial product is about and can I get results with that before I go ahead and buy everything your offering.

    Trying to suck every penny out of you rather than first bringing the value
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  • Profile picture of the author trevstar22
    In my case, I did not even look at the upsells, just keep
    scrolling to the bottom of the page and clicking no.
    But after 15 it gets very tiresome.
    I remember one product only had about 6 upsells
    but you were forced to view a video before each time
    before clicking no thanks.
    I made a special note of who sold it and promised
    never to buy from them again.
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  • Profile picture of the author kazimuhith
    That is the upper limit of insanity... come on... how greedy can a vendor become..
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  • Profile picture of the author BigFrank
    Banned
    Generally, if there are more than 3, I click away and immediately ask for a refund.

    That's just me. I'm crazy.

    Frank
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    • Profile picture of the author trevstar22
      Originally Posted by BigFrank View Post

      Generally, if there are more than 3, I click away and immediately ask for a refund.

      That's just me. I'm crazy.

      Frank
      Not crazy at all. If we all did that maybe they would stop the practice.
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  • Profile picture of the author CityCowboy
    yea some people just don't know when to STOP.
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  • Profile picture of the author JohnMcCabe
    Greed? Sounds more like desperation to me.

    In the real world, it would be like a shopkeeper ringing up your purchase and then grabbing your arm and showing you every other item in his shop.

    "Wanna buy this, too? No? How about this one? Or this one?..."

    My guess is that repeat business is a rarity for the vendor, so they try to get whatever they can before their customers start ignoring them.

    Which leads to the "chicken or the egg" question. Is the vendor losing business because of the process, or is he using the process because he has no business?
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  • Profile picture of the author Jeff Burritt
    Yep, a bit excessive for sure. Seems stupid to me. Why not just launch a separate product or a membership.

    There's a well known marketer on this forum who launches with JVZoo, and I absolutely hate his funnels. He always has multiple OTO videos of him saying "Woah, wait just a second there. Before we go on...." It's so obnoxious, but I guess he thinks he's funny or persuasive or something. I think he's a jerk
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  • Profile picture of the author Steve B
    The takeaway from this experience, for me at least, is this:

    Market in your own business exactly like you would want to be marketed to yourself.

    So now you've seen what another marketer is doing in his/her business and you find it obnoxious. So don't do it yourself in your own business. Now there's one less strategy (numerous upsells) that you need to concern yourself with.

    BTW, I don't think you'll see this same thing happening much in non-IM niches. I have never personally seen more than two upsells in a random niche (and really, upsells are not that common at all).

    Steve
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  • Profile picture of the author scottj6
    15 is nuts! I think 2 or 3 is good. You get to the point where you piss people off and now they have a negative opinion of you and I would think it will hurt sales further down the funnel. I'm a big believer in relationship building and not just burn and churn.
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  • Profile picture of the author yukon
    Banned
    Originally Posted by trevstar22 View Post

    I just brought a product on JVzoo and I was
    stunned by the number of upsells. I used to think 6 or 7
    upsells were bad and I was prepared to just keep clicking no.
    But after I reached about 13 upsells I got so mad I
    closed the page. After a while I cooled down then
    went back. I checked google history it showed 13
    upsell pages!
    I went to the last page and continued, there were two
    more to go through 15 upsells in all!
    Is that the limit? I think we must ask ourselves as
    marketers how insanely greedy we can get when all
    that is focused on is the sale.
    I would include the name of the product but probably
    I believe that the rules prohibit that.

    Thanks, had to vent,
    Trevor





    Sorry about that, I'll tone the upsells down next time. I promise.
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  • Profile picture of the author Devilfish168
    kinda standard...

    the product and be just one whole system...but they break it to make clam is " upgrades "
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  • You shouldn't care, just move on, the vendor is dump IMHO because he can't build a good relationship with the list since they will be upset so that is bad.
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  • Profile picture of the author rjd1265
    I have One Upsell and that is it. I feel my product is good enough that I dont need to keep upselling the consumer.

    And the thing I love is that you can still get the full results without the upsell...but the upsell does make it much easier and quicker but most products wont yield the results the sales page indicates unless you buy the 10 upsells.
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    • Profile picture of the author trevstar22
      The funny thing is that now 5 or 6 upsells seems normal
      and expected. But I have to wonder how many refund requests
      the vendor got.
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  • Profile picture of the author gurutard
    Not that it matters, but do you remember what type of upsells he was offering? I just want to know how varied his upsells were. If he was offering 15 of them there should have been a variety to choose from.
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  • Profile picture of the author Randall Magwood
    15 upsells, and you didn't buy even 1 of them? LOL... i wonder what that post-immediate upsell conversion rate is. I do upsells, but just 1 product at a time. That's all i'm willing to do, and i'm sure that's all my customers' are willing to see.
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    • Profile picture of the author trevstar22
      Originally Posted by Randall Magwood View Post

      15 upsells, and you didn't buy even 1 of them? LOL... i wonder what that post-immediate upsell conversion rate is. I do upsells, but just 1 product at a time. That's all i'm willing to do, and i'm sure that's all my customers' are willing to see.
      I did not even look at the upsells, I simply was not interested.
      I just wanted to see if it would do what they said it would.
      It is quite reasonable in your case to have 1 or 2 upsells
      and I have no quarrel with upsells, as long as the upsell
      is not essential to the product. If the upsell is essential
      to the product it should be included in the product.
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