"Do What I Say, Not What I Do..."

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15
Hi everyone,

Just a few thoughts on hypocrisy within Internet Marketing. I've just stumbled across an IM website which is teaching the well-known theory behind the $7 report (in other words.. sell a simple report for $7 and you'll sell a bunch of them and make lots of cash!).

There are a few websites with this theory and they sell an eReport about how to do it for.. wait for it... $7!

BUT, the website I've just found - and I WON'T name and shame it - is selling this instructional report for $9.95.

How does that work? Surely you can't sell a report teaching people to sell their own reports for $7 and then charge a different amount for it?

Any thoughts on this??
#main internet marketing discussion forum
  • Uh? Anyone can charge whatever they want for their product. What's the big deal?
  • LOL. That sounds a lot like my site:

    Recipe For Quick And Easy Product Creation - Reports For $7 Secrets

    The $7 Secrets script came out about two years ago and it is a fantastic way to sell small guides and build a list. However, it doesn't mean you have to sell them at $7. I like $9.95 a lot more.



  • You've missed the point.

    They are teaching people that they should sell a report for $7 but charging $9 for the report, teaching people to sell reports for $7....
    • [1] reply
    • No, you've missed the point. They're teaching. Regardless of what they're teaching, they're entitled to sell that knowledge - knowledge that is obviously in demand - for whatever price they deem it worth.

      Have you purchased the guide? Do you have any idea how much work went into it? Do you know whether it contains all the information one would need to set up a $7 business model? Who are you to say it's not worth that extra $2.95?

      If you don't want to purchase, then fine. But that's no reason whatsoever to bad-mouth this marketer's business model.
  • Why not? The "correct" price for any product in a free marketplace is "whatever people will pay." If people will pay $9.95 for his report, why would he charge $7?
  • So? That's up to them. They could charge $97 for all i care.
  • Haha.. I'm glad you're on this thread. I understand why you've done it now. I just guessed you were preaching that people should sell them for $7. Thanks for the explanation.

    Everyone else.. my point was that surely you shouldn't tell people to do one thing and then do something totally different. Otherwise it become hypocritical. In this case, I'll let you off!!! Haha.
  • I think you're looking for demons where there are none.

    I never liked the $7 price and haven't used it -but the model works in many scenarios.

    Selling the report for a higher price has no reflection on the method.

    If the method was "make money selling information for $20" and they only charged $10 - would you be complaining of their hypocrisy?

    Life's too short to go looking for negativity in such places.
  • Fair enough.. but I wasn't bad-mouthing.. I was simply asking for advice and see what your thoughts on the whole situation was. I certainly don't want to start an attack on him or on myself.

    Personally.. I would have listed it at $7 and kept it there. Just makes it aesthetic. Evidently I'm wrong.
    • [1] reply
    • Or, it's like this... I sell a certain product for about $15. I wish that the equipment to make that product only cost $15. On the other hand, I'm glad it cost what it did, otherwise everyone and their dog would be buying it and I'd have more competition than I already have.

      Bottom line is that they are selling you the means to make $7 a pop (or $9, or $15, or whatever). That doesn't mean their info has to sell for the same price. Let's say you use the info, and you sell 100 info products for $7 each. That made the info worth $700 to you, no? And, knowing the method, you can do that again and again. So, why sell that info for only $7? Why not $9.95? Why not $17? Why not $97?

      Separate the lesson from the lesson plan. Someone might go to a community college to learn a skill that will earn them $25 per hour, but I'd bet the cost of the course(s) they took wound up being a lot more than $25 an hour!
  • Just because a vendor is selling a report on how to make money selling oranges, why should he/she be prevented from selling it for the price of ... say, an apple? Or even a bushel of apples?
  • CDarklock is spot on.

    The market decides the efficacious nature of pricing and if said pricing is inherently flawed sales will suffer, if not to be non-existent
  • If the report was on making Bio-diesel for free, would it be necessary to make the report free too?
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    "Do What I Say, Not What I Do..."

    Hi everyone, Just a few thoughts on hypocrisy within Internet Marketing. I've just stumbled across an IM website which is teaching the well-known theory behind the $7 report (in other words.. sell a simple report for $7 and you'll sell a bunch of them and make lots of cash!).