Cautions of Consulting and coaching programs

21 replies
Hi everyone..

This posting is aimed at the newbies.

I want to caution them about getting coaches, mentors or consultants within the internet marketing field.

I read a pretty snaky email a moment ago that nearly made me gag with anger and regret for the people this person was to snap onto. I'd hate for any one else to fall for this BS.

Okay so there are a few ways to actually pick a coach or whoever to help you.

First -- they must must must have a rep -- not just a BS product or membership site. They must have a name that is respected by many. Someone people recommend because they don't BS.

Second - they don't make unrealistic promise..This email promised 6 figures in 60 days. Yes.. that is BS. OF COURSE a person can make 6 figures in 60 days! But they'd have to invest tons and tons of money just to get there.

Third -- they aren't someone who promotes their coaching program and says " I can only take up to 3 people at a time" Of course people have limited time but even then if they have a consulting company they should be able to take care of more people and thus charge a much lower price. They should provide options for every type of budget so they can fit in as many people as possible.

When I coached I had 10 to 15 people at once and I charged under $300. My aim was the help as many people as possible and to keep their investment as small as possible.

Fourth - They must have proof of their success. This again can't just be a book. Knowledge and experience comes from acts of kindness. The person that coaches you should be a person that is naturally giving but also never brags about their success. However , they do have figures and they held themselves as successful business people not wannabe's trying to take your money.

You want to find a coach that can help you but also understands your needs. If a coach requires $1000 just to coach you ; ask what the cost is for and ask for extreme details. It has to be in writing! If they have a contract ... that is a great sign of a professional! ( I had a contract when I coached people)

A coach should confirm that you can still pay your bills before you invest in their coaching. Again this is an act of kindness. A coach should care about you -- if they are asking for $2500 a month and your mortgage is $2350 and you will quit your job the moment you start ; something is wrong there.

Specking of money ; SAVE before you get a coach or mentor! Just like in real estate ; save 3 months bills before investing in a new idea/pathway. This will relive the pressure to succeed.

Lastly -- don't hop from coach to coach unless one of them sucks like crazy. I had a coach like that before and it was depressingly sad. If you do hop around aim for a similar program so you aren't starting over. So if you want to do solo ads; find coaches that only teach that.

There are amazing coaches out there -- but you may have to dig a bit to find them.

A coaches goal should be to help you not to steal your money and run when you fail.

Hope this helps all the amazing newbies out there!
#cautions #coaching #consulting #programs
  • Profile picture of the author Ian Jackson
    I agree, and it's a shame that >99% of the marketing of this business is money-focused, not help-focused. In just the few OPs I've read over a 48 hour period, the Newb questions are money money money, not "how can I learn to help people".

    The caveat is that the potential $'s are such a powerful lure.

    Originally Posted by sweetcrabhoney18 View Post

    Hi everyone..

    This posting is aimed at the newbies.

    I want to caution them about getting coaches, mentors or consultants within the internet marketing field.

    I read a pretty snaky email a moment ago that nearly made me gag with anger and regret for the people this person was to snap onto. I'd hate for any one else to fall for this BS.

    Okay so there are a few ways to actually pick a coach or whoever to help you.

    First -- they must must must have a rep -- not just a BS product or membership site. They must have a name that is respected by many. Someone people recommend because they don't BS.

    Second - they don't make unrealistic promise..This email promised 6 figures in 60 days. Yes.. that is BS. OF COURSE a person can make 6 figures in 60 days! But they'd have to invest tons and tons of money just to get there.

    Third -- they aren't someone who promotes their coaching program and says " I can only take up to 3 people at a time" Of course people have limited time but even then if they have a consulting company they should be able to take care of more people and thus charge a much lower price. They should provide options for every type of budget so they can fit in as many people as possible.

    When I coached I had 10 to 15 people at once and I charged under $300. My aim was the help as many people as possible and to keep their investment as small as possible.

    Fourth - They must have proof of their success. This again can't just be a book. Knowledge and experience comes from acts of kindness. The person that coaches you should be a person that is naturally giving but also never brags about their success. However , they do have figures and they held themselves as successful business people not wannabe's trying to take your money.

    You want to find a coach that can help you but also understands your needs. If a coach requires $1000 just to coach you ; ask what the cost is for and ask for extreme details. It has to be in writing! If they have a contract ... that is a great sign of a professional! ( I had a contract when I coached people)

    A coach should confirm that you can still pay your bills before you invest in their coaching. Again this is an act of kindness. A coach should care about you -- if they are asking for $2500 a month and your mortgage is $2350 and you will quit your job the moment you start ; something is wrong there.

    Specking of money ; SAVE before you get a coach or mentor! Just like in real estate ; save 3 months bills before investing in a new idea/pathway. This will relive the pressure to succeed.

    Lastly -- don't hop from coach to coach unless one of them sucks like crazy. I had a coach like that before and it was depressingly sad. If you do hop around aim for a similar program so you aren't starting over. So if you want to do solo ads; find coaches that only teach that.

    There are amazing coaches out there -- but you may have to dig a bit to find them.

    A coaches goal should be to help you not to steal your money and run when you fail.

    Hope this helps all the amazing newbies out there!
    {{ DiscussionBoard.errors[10813560].message }}
    • Profile picture of the author tasari
      Originally Posted by Ian Jackson View Post

      I agree, and it's a shame that >99% of the marketing of this business is money-focused, not help-focused. In just the few OPs I've read over a 48 hour period, the Newb questions are money money money, not "how can I learn to help people".

      The caveat is that the potential $'s are such a powerful lure.
      Indeed most want to earn from you....
      Why do they learn it to you? Did they really succeed ? Why do they need the money if they are succesfull?

      I didn't say all.. because I know a couple of them, they help you with little or they want to have success like them too ( that is why they limit number of people :-) )
      Signature
      {{ DiscussionBoard.errors[10813564].message }}
      • Profile picture of the author Ian Jackson
        Originally Posted by tasari View Post

        Indeed most want to earn from you....
        Why do they learn it to you? Did they really succeed ? Why do they need the money if they are succesfull?

        I didn't say all.. because I know a couple of them, they help you with little or they want to have success like them too ( that is why they limit number of people :-) )
        Indeed, I should have suggested that they should be taught that money is the by-product of successfully helping people... it's a long road for most!

        {{ DiscussionBoard.errors[10813579].message }}
        • Profile picture of the author TevoM
          Originally Posted by Ian Jackson View Post

          Indeed, I should have suggested that they should be taught that money is the by-product of successfully helping people... it's a long road for most!

          Hi, so..who do you recommend?
          {{ DiscussionBoard.errors[10813757].message }}
      • Profile picture of the author DIABL0
        Originally Posted by tasari View Post

        Indeed most want to earn from you....
        Why do they learn it to you? Did they really succeed ? Why do they need the money if they are succesfull?

        I didn't say all.. because I know a couple of them, they help you with little or they want to have success like them too ( that is why they limit number of people :-) )
        If someone is successful, then their time is money. If they taught everyone for free, then they would never have time to do anything else / generate any revenue. Plus the time they do spend teaching, they are losing money from their normal operation. So they need to get compensated for it.

        Would you take a job that pays $0? But for some reason, there are those that think that if someone is successful online, they should do exactly that, by teaching everyone for free.
        Signature
        How to Build LARGE EMAIL LISTS on a Budget and MONETIZE Like a PRO
        20+ Years Exp . . . . . . . . . . . . Email - CPA - PPL
        {{ DiscussionBoard.errors[10813830].message }}
        • Profile picture of the author tasari
          Originally Posted by DIABL0 View Post

          If someone is successful, then their time is money. If they taught everyone for free, then they would never have time to do anything else / generate any revenue. Plus the time they do spend teaching, they are losing money from their normal operation. So they need to get compensated for it.

          Would you take a job that pays $0? But for some reason, there are those that think that if someone is successful online, they should do exactly that, by teaching everyone for free.
          Euuuh.. I didn't say they should do it for free !! I would say don't do it for free, that is crazy... certainly if you don't know the person.....
          I mean there are a lot of "coaches" asking a lot, and only 20 persons ? Come on, if they are succesfull they don't have time for 20 persons, they would start with 2... And I saw soo many saying they are succesfull and then they show a preview, they come with things of 10 years ago, that doesn't work anymore..
          The problem is that many want to "earn" from you, ok they will learn you things...

          Even getting a lot of money quickly, is NOT possible anymore, you need to build up AND repeat again and again...
          Signature
          {{ DiscussionBoard.errors[10814782].message }}
  • Profile picture of the author WarWizard
    Agree with point 1, 2 & 4. as for point 3, price helps target the market that you are specifically going after. Just because you valued your time, knowledge and effort at a certain price doesn't mean others should do it at the same price or lower.
    {{ DiscussionBoard.errors[10813774].message }}
  • Profile picture of the author WarWizard
    My tip would be to find someone who has successfully built a business outside of the IM/MMO space, following the model I want to follow, and then has a business coaching program using that success. There are many such people out there, some of who come to mind are Ryan Lee, Eben Pagan, Andre Chaperon, Rich Schefren, Russell Brunson, Jeff Walker, among others.
    {{ DiscussionBoard.errors[10813778].message }}
  • Profile picture of the author WarWizard
    For Newbies, you'd be served well by reading some excellent free resources out there (I wish I had found them when I was floundering):

    1. Need To Know by Paul Myers (TalkBiz News: What you really need to know to succeed online - Online business building newsletter),

    2. Before You Buy Anything by Gordon J Alexander (Fly Low And Collect The Dough),

    3 . The Best Damn Internet Marketing Book Ever by Eric Louviere (Best Marketing Book Ever For Free – Eric Louviere – The Million Dollar Marketer),

    4. Terry Dean's blog posts and ebook (Internet Business Posts : Internet Business Coaching With Terry Dean & http://www.mymarketingcoach.com/free...yle-manifesto/),

    5. Andre Chaperon's Frank vs Matt, affiliate bully & LLB (Frank vs Matt — The Entrepreneur's Journey by André Chaperon & Affiliate Bully — New CRUEL Rules for Success! & LUCRATIVE Email List Building (Monster Profits from Tiny Lists))

    and

    6. go through and finish the free Perfect Biz Finder by Steve Little (Download Now: The Perfect Biz Finder).

    These should get you going and once you have gotten something going and are bringing in some cashflow, you can join coaching, consulting and mentoring programs as you need them.

    All the best
    {{ DiscussionBoard.errors[10813785].message }}
  • Profile picture of the author Regional Warrior
    SCH

    Why did you get the email ? because the price you quoted was to small ? I had similar last year when I was coaching the only difference was i did not charge I did it to help some of the newbies

    And I got an email giving me shit because i was upsetting the other coaches ( read into it this email was from one person who should never coach) anyway I would think to say FU and do your own thing

    Jason
    {{ DiscussionBoard.errors[10813802].message }}
  • Profile picture of the author ghost209
    Originally Posted by sweetcrabhoney18 View Post

    Third -- they aren't someone who promotes their coaching program and says " I can only take up to 3 people at a time" Of course people have limited time but even then if they have a consulting company they should be able to take care of more people and thus charge a much lower price. They should provide options for every type of budget so they can fit in as many people as possible.

    Most of your advice was decent, but this was just ridiculous lol.

    What if someone only wants to take on 3 people for coaching at a time? What's wrong with that? What if they run a 7 figure business that keeps them busy? What if they'd like to limit coaching students so they can spend more time with their family?

    With your reasoning, that would make them a bad coach since they don't want to take on 20+ people? Come on..

    The *best* coach could be someone who rarely opens any spots for coaching, because he's too busy making money with his own campaigns.

    they should be able to take care of more people and thus charge a much lower price. They should provide options for every type of budget so they can fit in as many people as possible
    This is garbage. Why should someone be forced to enter a business model that they don't agree with? Some people would rather work with fewer clients and charge more money.
    Nothing wrong with that. If someone gets massive results, it's their right to charge whatever the heck they want.


    What if Mark Cuban, Tony Robbins, or Elon Musk opened up 3 spots for coaching and what if they charged $200k for it? Would you fault them for it, too?

    Maybe they charge a lot of money because they are looking for a certain type of person to work with. Someone who is already successful, dedicated, and has money to spend.
    {{ DiscussionBoard.errors[10813826].message }}
    • Profile picture of the author sweetcrabhoney18
      Originally Posted by ghost209 View Post

      Most of your advice was decent, but this was just ridiculous lol.

      What if someone only wants to take on 3 people for coaching at a time? What's wrong with that? What if they run a 7 figure business that keeps them busy? What if they'd like to limit coaching students so they can spend more time with their family?

      With your reasoning, that would make them a bad coach since they don't want to take on 20+ people? Come on..

      The *best* coach could be someone who rarely opens any spots for coaching, because he's too busy making money with his own campaigns.



      This is garbage. Why should someone be forced to enter a business model that they don't agree with? Some people would rather work with fewer clients and charge more money.
      Nothing wrong with that. If someone gets massive results, it's their right to charge whatever the heck they want.


      What if Mark Cuban, Tony Robbins, or Elon Musk opened up 3 spots for coaching and what if they charged $200k for it? Would you fault them for it, too?

      Maybe they charge a lot of money because they are looking for a certain type of person to work with. Someone who is already successful, dedicated, and has money to spend.
      Just providing some basic advice based on my personal experience on both sides of the square.

      If you feel it's garbage -- to each your own. I won't be apologizing for that. I stand by my advice -- no matter " how much garbage it may be"

      Signature

      keep moving forward

      {{ DiscussionBoard.errors[10814484].message }}
  • Profile picture of the author brekmokmung
    who is doing this kinda of coaching stuff ? i wonder who ..hmmm
    {{ DiscussionBoard.errors[10813837].message }}
  • Profile picture of the author Junaid khawaja
    Hi, I like the point that coach should care for you and make sure that you are not in-debt when you decide on making an investment on them..

    Ramit Sethi is a perfect example of this. Even if someone with loads of credit card bills manages to slip inside his course, he immediately makes a refund and bans the person from his courses forever. Instead, send him an ebook on how to clear your debts.
    This is how a true coach/mentor works. He is not hungry for your money. He is hungry to give you his kind of success.

    Thanks
    -J
    Signature

    I am conducting 5 FREE copy consultations till New Year...Jump onto my bandwagon while you still can..

    {{ DiscussionBoard.errors[10814328].message }}
  • Profile picture of the author ryanbiddulph
    Hi,

    My advice: look at people who generously offer value. Through here on Warrior, through their blogs, through social media.

    I spent months of my life writing helpful, bite-sized eBooks. 126 of them, actually. I give one out for free every single week to my list and Push subscribers. It's the smart thing to do, to grow business. Seeing beyond the sale, planting seeds for something bigger, helping people for free, increasing my exposure, landing more clients as when I give freely, I receive with greater ease.

    Learn more about coaches; if they are transparent, they have nothing to hide. Look for social media accounts, email, and multiple channels of communication open. They should be easily accessible.

    Connect with them. Ask how they can help.

    If you feel good about the service being offered feel free to hire them.

    Red flags include: guaranteeing money outcomes (most people have all types of zany beliefs about money, this one is a tough promise to make), traffic outcomes, etc, especially with a heavy emphasis on hype. Because if you're a coach who uses hype you fear losing a sale, or losing clients, or losing everything, and that very same fear eats into the quality of your product or service offering, so you render less value.

    It also makes the coaching bit all about you versus the client.

    I recall speaking to a coach - he pitched me, I was a fool for picking up the phone - nearly a decade ago when I was an online newbie. He bragged about being a million dollar earner and all his accomplishments for 2 minutes straight. When he was done, I simple said:

    "You haven't even asked me about my problems yet? Kinda tough to help me when you only talk about yourself."

    He stammered. I hung up.

    I don't doubt he made millions swindling people but he's since disappeared, and I'd not be surprised if he wound up in prison or at least, broke. Money seems to sprint from folks who may make a fortune, but are secretly terrified of losing the money.

    Note; the client is as responsible for successful coaching as the coach.

    Here's why: one must follow good advice, persistently, to yield beneficial outcomes.

    My successful clients dive into action immediately, learning, studying and implementing their way to success. Total 2 way street. Of course, the coach should provide a kick in the tuckus when needed but baby sitting is not allowed.

    You can tell so much through the generosity factor though; if folks are offering hundreds to thousands of dollar's worth of value through their free blog posts you better believe they will deliver when they charge $500 or $5,000 or more.

    I spent many, many hours on my last 2 blog posts. I mean, a ton of time. Because I genuinely want to help ease my reader's pain points.

    Each post reached page 1 of Google for the following competitive keywords:

    "how to submit a guest post"

    "how to rank on page 1 of google"


    It's just smart marketing to do a phenomenal job whenever you create anything online to gain credibility, to earn trust and to grow your income through both your products and services.

    Ryan
    Signature
    Ryan Biddulph helps you to be a successful blogger with his courses, manuals and blog at Blogging From Paradise
    {{ DiscussionBoard.errors[10814359].message }}
  • Profile picture of the author Kay King
    So - one person posts a disagreement and you are angry and defensive?
    I also disagree with SOME of what you said - a coach doesn't owe it to anyone to take on as many students as possible or to set prices low enough for everyone. A COACH is running a business and can set up that business however he wants.

    You mentioned your coaching - but you have posted here more than once about quitting IM because you aren't making enough money and once said you can't make "any money". Maybe you took on too many students or your fees were too low? Maybe you could profit from other perspective on the BUSINESS of offering coaching? Sometimes "standing by what I say" should give way to "seeing it from a different perspective".

    A good coach will be up front about financial requirements of the training - the costs of coaching AND the costs to follow advice given for advertising or setup or software or whatever.

    This idea that a coach is required to be be all things for a fee - financial adviser/confidante/momma - is ridiculous to me. If I pay a coach I want him to teach me what he knows. He doesn't have to be a high earning guru - just has to know more than I do. I expect a friendly business relationship but I don't want a therapist.

    When I was 4-5 I began taking music lessons...at age 8 and 11 and 15...my music teachers (coaches) told me to find a new teacher because they had taught me all they could. I needed more advanced training so moved up to higher priced lessons. I didn't need a professional musician to teach me at age 5.....but at 15 I was ready for that.

    Same is true in business. Find a coach that knows more than you do and can teach it - and that you can afford. Then, as you progress, move up to better and more expensive coaching programs.
    Signature
    Saving one dog will not change the world - but the world changes forever for that one dog
    ***
    2024 Patriot's Award for Service to Veterans
    {{ DiscussionBoard.errors[10814621].message }}
  • Profile picture of the author ghost209
    I'm not trying to give you a hard time, SweetCrabHoney. I appreciate you trying to help people and share advice. You made some good points about going with someone who has a reputation, cares about you, and doesn't make unrealistic claims.

    Those are all great points, and I agree with you there!

    But some of the other stuff you mentioned was flat out bad advice, which is why I brought it up.
    It's nothing personal. I just hate to see people who are already lost and confused, get further led astray.

    There's nothing wrong with someone who only wants to take on a few coaching clients. That person could be the best coach in the world for all we know. As long as the coach is the real deal and gets massive results.. Who cares how many students they take on?

    Personally, I would RATHER work with someone who only takes on a few coaching students at a time..
    Because with them, you are much more likely to get more personal 1-on-1 attention.

    If someone has 200 students at once, that kind of 1 on 1 support and personal attention is just not possible.

    Also running a big coaching program is demanding. And if you did offer coaching in the past, then chances are you already know this, right? lol

    Believe me, I've been there. I ran a very successful coaching program for years. I averaged mid 7 figures with it.

    And having done it, I won't ever do it again lol.

    Honestly, it's too much work. It's exhausting.

    And as much as I LOVED helping people get massive results and breakthrough.. It just wasn't possible for me to give them my full attention and pursue my own business/passion at the same time.

    So as a result, my personal business (and family life suffered). Which is why I won't do it again.

    If someone runs a big coaching program and has tons of students, there's a good chance it takes up most of their time, and it may even be their main source of income.

    So who would you rather learn from? Someone that actually walks the walk and makes most of their money by actually doing this stuff or someone that just teaches it?

    Which is exactly why someone that only takes on a few coaching clients, may actually be better.


    (Note: I'm not knocking everyone that runs a big coaching program. There are some people out there like Chris Farrell, Taki Moore, or Igor who find a way to balance it all. but they are a very rare breed, and are more likely an exception to the rule lol)

    And same with going for a coach that charges less money. I disagree. If someone is charging a low rate for their coaching program, then that is a big red flag for me and makes me skeptical.

    Successful people have a high value on their time, because they know that time is their most valuable resource.
    Time they spend coaching with you is time they could spend on their own business, or time they could spend with their family. That's priceless and time is the one thing that you can't get back. True professionals are going to charge good money for their services. Bottom line.

    If someone is really tight on money and wants to get to the next level.. Then by all means, do whatever it takes.
    And if that means hire a cheap coach to help you make some money that you can keep investing back in your business.. Then go for it!

    (I still think you would be much better off saving your money and working with the best.. But that's another story)
    {{ DiscussionBoard.errors[10815330].message }}
  • Profile picture of the author tyronne78
    I agree with Kay King. Any coach that knows a little more than you do is qualified to sell you coaching.
    {{ DiscussionBoard.errors[10815879].message }}
  • Profile picture of the author ITjobSecrets
    I find that people long for the old days of customer service. When you put relationships and adding value first the money will follow...always does. Thanks for sharing this.
    {{ DiscussionBoard.errors[10816001].message }}
  • Profile picture of the author agmccall
    Since this post is directed at newbies I will offer this. Do NOT get a coach or mentor. There is so much free and low priced info available you should stick with that.

    Then once you have your plan in place and are ready to roll you can get a mentor or coach. But, by then you will probably realize that you do not need one

    al
    Signature

    "Opportunity is missed by most people because it is dressed in overalls and looks like work." Thomas Edison

    {{ DiscussionBoard.errors[10816088].message }}

Trending Topics