
My best piece of advice...
Go where YOUR buyers are...
It's a very simple concept but it's something that's over looked by a ton of people. I know this because for a long time I never took this into consideration, and also a lot of the people I coach and consult for don't either...
No matter what NICHE you're in, somewhere out there, your potential clients are gathered... Your goal is to do whatever possible to get your message in-front of them...
If you're a coach or consultant, maybe that's at a local chamber of commerce meeting or a local meetup...
EX: One of my friends offered to pay me some money to help him sell some personal items that he hadn't been able to sell. I agreed, and spent about 5 mins researching where people who buy X product hangout.
I became apart of this community, put my offer in-front of BUYERS and within 2 days we had sold his item. You see had been banging his head against the wall for months trying to unload his junk, and with a few clicks of my mouse I had it sold.
That's power I have, and that you can posses too...
Now most people talk about their WINS on a marketplace like this... but let me tell you how I didn't follow my own advice and LOST big... Probably at least close to $200K by now looking back on what happened.
In one of the NICHES that I'm in, a competitor developed a marketplace that sold a specific product. Some of the other players in that NICHE in a sense joined forces with that competitor to sell their products to. I didn't. I can't remember the real reason why I didn't adapt... but probably because of EGO at the time. I think the reason I used to justify it was that I didn't want to split my profits with a competitor.
At the time I had a boatload of clients who were buying a service from me directly so I didn't see the need to use the platform.
I got out of that market for about a year to do a few other different ventures and when I returned all of the players who moved over to the site I mentioned businesses took off like crazy. One guy ended up getting 2,000 new clients from that site...
Why? Became the universal platform for where that NICHES buyers began to hangout...
So I missed out on that wave... and potentially 2,000 new clients...
Don't make silly mistakes like that...
Go where YOUR buyers are... participate, put your offers in-front of them and you'll do well.
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Steve Browne, online business strategies, tips, guidance, and resources
SteveBrowneDirect
Steve Browne, online business strategies, tips, guidance, and resources
SteveBrowneDirect