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Product Salespage

by ally0
6 replies
Hi everyone. I have to two questions to ask. 1. When preparing to do a product launch, would you put multiple products in and make a sales funnel or could one product with a single sales page alone be successful as well? 2. When you make the sales page, is having testimonials and/or a video (doodle, animated, or personal) necessary? Thank you.
#product #salespage
  • Profile picture of the author Low Capital
    When you say one product alone, do you mean you won't be offering any up sells? If so, that is perfectly fine, you will of course make less but if you were to get reviews, a big aspect is about all the 'ridiculous up sells' that you kind of 'need' to buy. And testimonials, same thing, most of theme we know are fake anyway, but I would say having a quality video is quite good in order to get more customers, any some may say it is essential these days! Tom
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  • Profile picture of the author aizaku
    not every product has to yours, you could have affiliates.

    Im not going to out do or create a better mouse trap than "Optin Monster" ,I find a lot of value in it and it supplements my IM teachings so Im going to promote it

    you can do the same...

    best of luck,
    Ike Paz
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  • Profile picture of the author iwankurniawan
    Originally Posted by ally0 View Post

    Hi everyone. I have to two questions to ask. 1. When preparing to do a product launch, would you put multiple products in and make a sales funnel or could one product with a single sales page alone be successful as well? 2. When you make the sales page, is having testimonials and/or a video (doodle, animated, or personal) necessary? Thank you.
    1. Just Front End Product is well and can be successfull if your product usefull and can help many people.
    2. Yes, having both of them is necessary that's why many IM gurus always prepared product launch two or one month before launch.
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  • Profile picture of the author PeterComeau
    I'll try and keep this brief though the questions you ask are far ranging.

    1. One product is fine if you are the one driving traffic as you can follow up with future products on the back end.

    However, if you are hoping to get affiliates on board, they will be expecting to see a high EPC and, in that case, more higher priced products in a sales funnel will be necessary to achieve that.
    Also you can afford to give 100% commissions on the FE product and make your profit on the OTOs.

    2. Unless you have something complicated which requires graphics, sketch type videos are not as good as head and shoulders talking videos, simply because the latter show the personal touch.

    Really you should do your own testing to see what works best for your niche.

    Testimonials are highly valuable because they show social proof. Simple as that.
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  • Profile picture of the author Catherine Bueno
    Hi there,

    These are my opinions regarding your concerns. I hope these help.
    1. If you are launching product/s, I believe it is best to open up on it, but do not show it off all at once. Allow your clients and prospective customers to have a glimpse of it, try it for themselves, and look forward to something more from you.
    2. Testimonials play a vital role in marketing your product. However, these must be in an informative but entertaining video form.

    Let me tell you something. You must believe that if you love your product, others will love it, too. Thus, keep on making it better than best, until it satisfies you. In this way, all good things follow.

    Hope this helps. If you need more advice, I would be more than happy to help you.
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  • Profile picture of the author samuelbreezey
    Originally Posted by ally0 View Post

    Hi everyone. I have to two questions to ask. 1. When preparing to do a product launch, would you put multiple products in and make a sales funnel or could one product with a single sales page alone be successful as well? 2. When you make the sales page, is having testimonials and/or a video (doodle, animated, or personal) necessary? Thank you.
    1) I would create a sales funnel. This attracts more affiliates willing to promote your products and also it generates more potential revenue for you.

    2) not necessary but it would certainly help. A video especially that of you - helps build your brand and also helps sell yourself. A testimonial is great for customer satisfaction in that it lets the customer TRUST your product and what it delivers. However this could be something you could build as you go along. You could send an email to peeps who purchased the product asking for testimonials.

    I hope this helps

    - Samuel
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