Word .doc or .pdf for creating an offer?

by Jeff Griffiths

Posted: 9 years ago 27 replies

INTERNET MARKETING

I was wondering if there are any advantages/disadvantages to releasing an offer as a Word .doc file or a .pdf? I appreciate any input, thank you.

#creating #doc #offer #pdf #word

Steve B 9 years ago

Most offers are released from a web page which would suggest that neither a word doc or a pdf is the appropriate platform.

If you insist on using one or the other, however, a pdf would be preferable as it can be viewed on multiple devices and browsers. A .doc file will have to be read by someone having MS Word, Open Office, or equivalent software which will be somewhat restrictive.

Steve
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Brent Stangel 9 years ago

Use whatever is most common.

There's nothing like buying a product, realizing it's in some obscure format, (perhaps the author thought they were being clever) and wasting time trying to open it.
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Luke McQuade 9 years ago

.pdf insures your formatting will remain the same, regardless of where the document it viewed. For this reason, I always prefer to use it.
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Ole Didriksen 9 years ago

Hello,

PDF's are perceived of higher value than a Doc... something to keep in mind as it will help your offer seem more valuable and professional

Best regards from
Ole

Originally Posted by Jeff Griffiths

I was wondering if there are any advantages/disadvantages to releasing an offer as a Word .doc file or a .pdf? I appreciate any input, thank you.
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aizaku 9 years ago

lock it all in with a pdf.

why would u want customers to easily edit your product?..

best of luck,
Ike Paz
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- Jeff Griffiths 9 years ago
  
  Originally Posted by aizaku
  
  lock it all in with a pdf.
  
  why would u want customers to easily edit your product?..
  
  best of luck,
  Ike Paz
  
  This was my first thought, then I wondered what it would even hurt if they did edit it. If someone wants to straight up steal my work then a PDF isn't going to stop them.
  
  On the other hand, if they happen to damage the document that could be an entirely different issue to deal with. For that reason alone I think I'll go with PDF.
  
  Thanks
  
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DIABL0 9 years ago

I would go with PDF.

I create files using open office and then export it to PDF.
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George Schwab 9 years ago

in short:

if its the end product: PDF

if its a PLR product: doc
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- Kurt 9 years ago
  
  Originally Posted by George Schwab
  
  in short:
  
  if its the end product: PDF
  
  if its a PLR product: doc
  
  I agree...depending on the niche and if the customers would be interested in PLR then it isn't only "either/or" and may be"both".
  
  Depending on the OP's goals, it may be possible for the PDF can be the front end with the .doc along with PLR rights offered as an upsell.
  
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michaelkoehler92 9 years ago

PDF is better, it's smaller and can be displayed in a web browser easily
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jinmin 9 years ago

PDF nowadays is considered a standard format. This is best format, period.

Few things you can do to minimise the chances people duplicate or copy your work illegally is by enabling few of the security features available in PDF writer tool. It doesn't stop people from copying but significantly reduce the chances of illegal copying.
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ChrisBa 9 years ago

My first thought is PDF.
It's not as easy to edit and the formatting should always be the same and it's pretty much the standard and is also commonly used across this and many other industries.
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PeterComeau 9 years ago

My feeling is that a .doc file always looks like

a) an unfinished work
b) a PLR product

So a PDF file looks more professional, is easier to read and preserves your formatting whatever device opens it.

If someone really wants to copy your text, they can, but a PDF makes it more difficult and that, alone, puts most people off. It's just too much trouble.
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agmccall 9 years ago

.pdf's read better on e-readers like kindle, nook, fire, ipad

al
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WarriorWasim 9 years ago

I'll suggst to go with PDF and it'll be easy for the end user. Thanks :-)
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JohnMcCabe 9 years ago

PDF has been the standard for years due to the cross-platform compatibility. It's what people expect unless the document is intended to be edited. Reason enough to stick with PDF.
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yukon Banned 9 years ago

Word .doc or .pdf for creating an offer?

You tell us.

What does your traffic use?

Next...
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boind 9 years ago

What as for RTF format?
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- JohnMcCabe 9 years ago
  
  Originally Posted by boind
  
  What as for RTF format?
  
  RTF (Rich Text Format) used to be used in place of doc files for documents meant to be edited, like PLR. They have some formatting without being bound by proprietary formatting codes, and thus were a good choice for multiple platforms.
  
  These days, there are so many converters out there and programs that handle multiple formats that RTF isn't nearly as common as it used to be.
  
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Edwin Torres 9 years ago

PDF! With a Word document they can edit and mess around with what you wrote which could interfere with the selling flow.
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discrat 9 years ago

Although video has taken over, I still think PDF will always have room as a legitimate way to offer a Product.

- Robert Andrew
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- JohnMcCabe 9 years ago
  
  Originally Posted by discrat
  
  Although video has taken over, I still think PDF will always have room as a legitimate way to offer a Product.
  
  - Robert Andrew
  
  From a personal standpoint, I'm finding a combination of appropriate video combined with a PDF I can use for either a pre-watch guide or post-watch reference is very useful.
  
  I'm becoming leery of video-only products, as too many of them are the "shoot a crappy video in one take, and market the heck out it" models as taught in those "Create a $97 Product in Under 60 Minutes" courses.
  
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- Kurt 9 years ago
  
  Originally Posted by discrat
  
  Although video has taken over, I still think PDF will always have room as a legitimate way to offer a Product.
  
  - Robert Andrew
  
  Just print out the video and take it wherever you want...
  
  Thanks
  
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SasaIlic 9 years ago

I think stressing with .doc or .pdf is completely irrelevant. Just use PDF like 99% people are doing. Most important thing is that the product has quality focus on that.

Cheers
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DhritiGarg 9 years ago

Originally Posted by Jeff Griffiths

I was wondering if there are any advantages/disadvantages to releasing an offer as a Word .doc file or a .pdf? I appreciate any input, thank you.

I have seen many of the websites that releases their offers with PDF files. As I also make PDF for any information that I want to share with peoples.
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EmailKing 9 years ago

A pdf file seems more appropriate as compared to a doc file because it is easily downloadable from any webform. A pdf file is also available in many formats such as iphone, ipad so pdf format is a standard due to its crossed platform compatibility...
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Alexis Gil 9 years ago

I vote for PDF. More comfortable, more protected from changes.
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