Marketing takeaways from this election

Like everything in life..

We need to learn from the past. And if its marketing lessons, that's even better!

And Forbes did a great analysis of both over at:

Forbes Welcome

In discussing Product, Price, Place and Promotion, check out the opening insight:

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Product: The candidates are about the same age and health. And while they represent very different parties, both have spent less time talking about what a great President they would be, and a lot more on what a terrible product the other candidate is. Message after message has denigrated the other, to the point where we hear most of the electorate is now less than happy with both.
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Thinking about the messages both sent... yep, that's true.

And Price?

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Price: One could say that the tax policies of Clinton make her a more expensive candidate than Trump. However, the long-term cost of the debt increase from Trump means that the price of his Presidency will be costlier than Clinton. Lets just be practical and say that neither candidate has positioned themselves as the candidate better for everyones pocketbook.
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But what I really like is a comment about place:

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...In Trumps case the advertising has been relentless, but the local machine support to turn out registered party voters, and everyone else who might enjoy his candidacy, is quite weak. One reason candidate Trump keeps saying the election is rigged is because hes now realizing he failed to put in place the distribution system to get his voters to the ballot box.
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Did you catch that distribution system?

Aka the marketing machine that never really solidified?

Some superb marketing lessons you'll take away from this article...

Enjoy!