Beginner Question: Blogging

23 replies
I have an old website, a blog that I started but never fully focused on. Not a niche blog, more like industry blog (still looking to narrow the focus on smaller audience). The website needs some work, various optimizations but the site is fully running.
------
In my understanding, in order to grow my website, I should now focus on these stages:
1. Creating content
2. Promoting content
3. Directly or through content, send traffic to my selling offers
4. Develop an email list for those, that are not ready to buy instantly.

<I understand that writing quality stuff. building reputation and trust are key, not just bomb people with offers. But I'm just trying to understand the structure now>

Question:

As these 4 steps are extremely basic, could you help me expand/break them down to understand better what I need to focus on now? What would you if you got a done website that had no traffic? What things are must-have for any website that I may not have?

Sorry for such a broad question. I just have to start somewhere.
#beginner #blogging #question
  • Profile picture of the author BigFrank
    Banned
    Originally Posted by Daddyworks View Post

    Question:

    As these 4 steps are extremely basic, could you help me expand/break them down to understand better what I need to focus on now? What would you if you got a done website that had no traffic? What things are must-have for any website that I may not have?

    Sorry for such a broad question. I just have to start somewhere.
    You should start by searching this forum for posts related to your topic. There are tens of thousands of them and there is no need for anyone to restate them.

    Frank
    {{ DiscussionBoard.errors[10916648].message }}
    • Profile picture of the author Daddyworks
      Originally Posted by BigFrank View Post

      You should start by searching this forum for posts related to your topic. There are tens of thousands of them and there is no need for anyone to restate them.
      Frank
      Thank you for your help. I promise, I'm not asking just because I'm lazy to use the search button. But sometimes, so much information overwhelmes you to a point when you don't know even where to start. \

      In other words, I'm looking for structure because... I don't know what I don't know. From expired domains, Web 2's... there's so much I know people do, but I have no idea what of these things are necessary in the equation of blogging (at least in my case).


      Originally Posted by bjo7o4 View Post

      First steps are-
      Find best keywords/Sub keywords related your content
      Find out your competitors according your keywords.
      <>
      Give Importance in Branding your Industry

      Second find out your competitors strategies like -
      "Give Importance in Branding your Industry" Not sure what that means?

      Thanks, updated my steps below.

      Originally Posted by Mike Moynihan View Post

      If blogging is your passion awesome. But if you're into blogging for the money, quit while you're ahead. The majority don't absorb information through blogs like they did years ago. Cheers!
      I thank you for advice, I'm in for the money, but there are other reasons, too. Are you saying I should just leave my website, or repurpose it from a blog, to something else? And to be honest, if not blogging, I don't know what else


      Originally Posted by Susan Frey View Post

      Blogging is a perfect world to have existed on the internet. And it is those successful bloggers who are the finest bloggers t have grace the blogosphere.

      Indeed, no man wants to create a blog that will fall in a blink of an eye. But been successful is not just about taking action but taking necessary action.
      Sure, I guess. Don't get me wrong, everything you said makes perfect sense, what's necessary>any action, but I'm just not sure how that helps in my case. I guess that's what I'm doing, trying to find the necessary steps, right?


      -----------------------------------------
      So, these are the steps so far:

      1. Creating content
      a) Visit relevant platforms (forums), post there.
      b) Web content
      b.I. Find best keywords/Sub keywords related your content
      b.II Find out your competitors according your keywords.
      b.III Make more unique & informative content than your competitors do.

      2. Promoting content
      a) Find out your competitors strategies like - where they get visitors, where they publish their content, who follow their site & why.
      b) Share your content
      3. Directly or through content, send traffic to my selling offers (Amazon products, affiliate offers)


      4. Develop an email list for those, that are not ready to buy instantly.

      5. Take care of the website
      a) Do all the On Page Steps ( Attractive title, site map, schema markup etc)
      b) Create your website more easy and attractive for user.

      I know there are many things missing (some I probably don't even know exist), right?
      {{ DiscussionBoard.errors[10916910].message }}
      • Profile picture of the author BigFrank
        Banned
        Originally Posted by Daddyworks View Post

        Thank you for your help. I promise, I'm not asking just because I'm lazy to use the search button. But sometimes, so much information overwhelmes you to a point when you don't know even where to start.
        Start at the very beginning. It's a very good place to start. :-)

        Frank
        {{ DiscussionBoard.errors[10916923].message }}
    • Profile picture of the author agmccall
      Originally Posted by BigFrank View Post

      There are tens of thousands of them and there is no need for anyone to restate them.

      Frank
      but they will

      al
      Signature
      "Theater, sports, movies, and church are all driven primarily by an ancient desire to be in each other’s proximity." ~David Marcus~
      {{ DiscussionBoard.errors[10940449].message }}
  • Profile picture of the author bjo7o4
    First steps are-
    Find best keywords/Sub keywords related your content
    Find out your competitors according your keywords.
    Make more unique & informative content than your competitors do.
    Create you website more easy and attractive for user.
    Do all the On Page Steps ( Attractive title, site map, schema markup etc)
    Give Importance in Branding your Industry

    Second find out your competitors strategies like -
    where they get visitors,
    where they publish their content,
    who follow their site & why

    Then make your own strategy & Go ahead ! Best Of Luck!
    {{ DiscussionBoard.errors[10916692].message }}
  • Profile picture of the author Mike Moynihan
    If blogging is your passion awesome. But if you're into blogging for the money, quit while you're ahead. The majority don't absorb information through blogs like they did years ago. Cheers!
    {{ DiscussionBoard.errors[10916795].message }}
  • Profile picture of the author gregdavidson727
    Originally Posted by Daddyworks View Post

    I have an old website, a blog that I started but never fully focused on. Not a niche blog, more like industry blog (still looking to narrow the focus on smaller audience). The website needs some work, various optimizations but the site is fully running.
    ------
    In my understanding, in order to grow my website, I should now focus on these stages:
    1. Creating content
    2. Promoting content
    3. Directly or through content, send traffic to my selling offers
    4. Develop an email list for those, that are not ready to buy instantly.

    <I understand that writing quality stuff. building reputation and trust are key, not just bomb people with offers. But I'm just trying to understand the structure now>

    Question:

    As these 4 steps are extremely basic, could you help me expand/break them down to understand better what I need to focus on now? What would you if you got a done website that had no traffic? What things are must-have for any website that I may not have?

    Sorry for such a broad question. I just have to start somewhere.
    If you have trouble focusing on your blog you can always find other people/businesses in your niche that can write the content for you in exchange for links back to their websites. Some people call them "guest bloggers".
    Signature
    >>> CLICK HERE <<< ====> 2,000 NICHE E-BOOKS WITH MRR & PLR RIGHTS! JUST $2.99! <====
    {{ DiscussionBoard.errors[10916977].message }}
    • Profile picture of the author Daddyworks
      Thanks, guest posting maybe something I will look into as soon as the website is relaunched (it's working but articles are very old). Right now, my focus is fine. Like I said, at this point I'm just building a structure that I could follow for a few months until I start seeing results that I can analyze and optimize.
      Like:
      1. Creating content
      a) Visit relevant platforms (forums, question sites), post there.
      b) Create content on my website
      b.I. Find best keywords/Sub keywords related your content
      b.II Find out your competitors according your keywords.
      b.III Make more unique & informative content than your competitors do.

      2. Promoting content
      a) Find out your competitors strategies like - where they get visitors, where they publish their content, who follow their site & why.
      b) Share your content
      3. Directly or through content, send traffic to my selling offers (Amazon products, affiliate offers)

      4. Develop an email list for those, that are not ready to buy instantly.

      5. Take care of the website
      a) Do all the On Page Steps ( Attractive title, site map, schema markup etc)
      b) Make website easy to navigate
      b.I. categories and tags
      b.II URL's between articles
      {{ DiscussionBoard.errors[10917012].message }}
  • Profile picture of the author shaunybb
    Hey there!


    • Create AMAZING UNIQUE content!
    • Promote every piece of content IN THE RIGHT WAY
    Do you notice the different to what you said?
    Signature
    ====>READY To Be Successful Online? FIND OUT more!?<====
    You FAIL online because you have the WRONG information.....
    {{ DiscussionBoard.errors[10917035].message }}
    • Profile picture of the author Daddyworks
      Originally Posted by shaunybb View Post

      Hey there!


      • Create AMAZING UNIQUE content!
      • Promote every piece of content IN THE RIGHT WAY
      Do you notice the different to what you said?
      Thanks for your input, Go Canada


      However, what exactly 'in the right way' means? How do you know that you are promoting your content in the right way?
      {{ DiscussionBoard.errors[10917447].message }}
      • Daddyworks,

        Business fundamentals. That's where I always start when I want to invest in something that could potentially give me reasonable returns.

        >> So, start with market research.

        Identify a set of industries with buyer markets on the Internet. For example, third party Windows software.

        Zone in on sub industries with buyer markets where you have specialized expertise and relevant resources. For example, third party Windows productivity software for blind users with modest tech skills. I don't know yours, since I don't know what you can do and who you know.

        Next, zone in on certain niches in those sub industries with buyer markets that can significantly benefit from your specialized expertise and relevant resources. For example, third party Windows productivity software products with trial versions for blind Windows users in the USA who are actively looking for accessible productivity tools and also want to learn how to use these tools as blind users with modest tech skills.

        Then, create an ideal customer profile. What you can do is go to online places where your target audience hangs out and study what they're talking about, what they're reading, why they're going to those places, what they're buying and so on. Get to really know your ideal customers.

        Then, use what you learned to creatively analyze to know what they exactly want, what they're exactly looking for, what'll captivate them, entice and compel them to do anything that's mutually beneficial for themselves and you.

        Next, identify your top competitors and spy on what they're doing on their Web properties. Know where they're getting traffic, how they're getting them, what they're showing them, how they're converting them to subscribers, how they're converting subscribers to paying customers, how they're converting paying customers to repeat sales and viral marketers, why they're still in business, etc. Get to really know your competitors, their methods, their tactics, where they promote their content and offers, where they advertise, where they get affiliates and so on.

        Now, sit down. Use your market research data to create a realistic plan that can allow you to use your existing resources so as to do the following:

        * Use the traffic sources of your competitors for possible content placement and advertising opportunities;

        * Find non-competing partners with traffic significantly comprised of your ideal customers for possible content placement and advertising opportunities;

        * Cost-effectively reach your ideal customers in the online places where they hang out and where they're taken by your competitors;

        * Grab their attention with your content in those online places;

        * Entice them to become your fans and followers and subscribers through your offers;

        * Compel them to trust your recommendations and buy your products / services;

        * Entice them to keep on going back to you for your recommendations, content, products and services; and

        * Make them recommend you to their peers ...

        At this point, you have a realistic plan of action. So, create tests and monitor your results, and improve, scale up and grow your venture.

        Keep in mind that identifying, building, running and improving any viable venture that can realistically give you potentially reasonable returns at a potentially reasonable time frame are creative and iterative processes that can't be written down and followed through a step by step guide.

        That's why you only need to know where to start. And, starting with business fundamentals is always a good start, in my opinion ...
        Signature

        Watch My Current R&D Project in Action: Wearable 3D Perception Device for the Blind
        • Please Support My Project at PATREON

        {{ DiscussionBoard.errors[10917524].message }}
        • Profile picture of the author Daddyworks
          Originally Posted by Marx Vergel Melencio View Post

          Daddyworks,

          Business fundamentals. That's where I always start when I want to invest in something that could potentially give me reasonable returns.

          >> So, start with market research.
          Hey, thanks for such a thorough answer. However, it's just unfortunate that you somewhat missed the point. My question was about my current blog, I'm not entering a new niche. All I want to do is relaunch my old blog.

          Thank you, in any case.
          {{ DiscussionBoard.errors[10918660].message }}
          • Originally Posted by Daddyworks View Post

            ... (still looking to narrow the focus on smaller audience) ...
            Originally Posted by Marx Vergel Melencio View Post

            >> So, start with market research.
            ...
            Then, create an ideal customer profile ...
            ...
            Originally Posted by Daddyworks View Post

            My question was about my current blog, I'm not entering a new niche. All I want to do is relaunch my old blog.
            Was talking about narrowing the focus on smaller audience, monetizing your blog, promoting your content and offers by mainly knowing your ideal viewers, spying on your top competitors, finding non-competing partners and using their best traffic sources (your competitors and non-competing partners) ...
            Signature

            Watch My Current R&D Project in Action: Wearable 3D Perception Device for the Blind
            • Please Support My Project at PATREON

            {{ DiscussionBoard.errors[10919030].message }}
            • Profile picture of the author Farrukh Shumail
              Originally Posted by Marx Vergel Melencio View Post

              Was talking about narrowing the focus on smaller audience, monetizing your blog, promoting your content and offers by mainly knowing your ideal viewers, spying on your top competitors, finding non-competing partners and using their best traffic sources (your competitors and non-competing partners) ...
              Since Its a newbie's thread, I figured I might get some nuggets of wisdom.
              I actually wanted to know as to how Pirated graphics sharing websites/blogs make money. & secondly is it a profitable niche in your opinion ? Thanks
              {{ DiscussionBoard.errors[10940805].message }}
  • Profile picture of the author softwarecities
    1. Start blog because you have the passion for the topic, not for just the money. Becoz when you follow money you tend to make mistakes and take it the top priority. But if you follow your passion, you intent to do better every next time from the previous time. You love what you do.

    2. Find your competitors, check their keywords, back links, traffic sources, quality of content, website usability, user experience etc.

    3. Make a schedule for posting, don't post too often and don't make such long delay in posting new blog that reader forget that you exist.

    4. Promote and share on various social media platforms, it will help you get more traffic. Lets people know you exist.

    5. Make sure your your website appears on google search, to do this, add it to google webmasters.

    6. Generate quality back links to your website.

    7. Make sure you have social presence on most of the major social handles.
    {{ DiscussionBoard.errors[10917648].message }}
  • Profile picture of the author Sage Lewis
    I appreciate your desire to create a thorough road map.

    My belief is that it's most important to do more doing and do less thinking.

    Write your blog.
    Share it on Facebook and Twitter.
    Find a place that connects with your audience where you can contribute either through commenting, article writing or forum posting. This could be a Facebook Group, a discussion forum or a big web site.
    Get a newsletter.
    Try to compel people to sign up to your newsletter when they come to your blog.

    That's enough. Just do those things for the next 2 - 3 months every day and see what happens.
    Signature

    The SageRock Institute Online Marketing Institute Learning Library is now totally free.
    http://institute.sagerock.com/

    {{ DiscussionBoard.errors[10918029].message }}
    • Profile picture of the author Daddyworks
      [quote=softwarecities;10917648]1. Start blog because you have the passion for the topic, not for just the money. Becoz when you follow money you tend to make mistakes and take it the top priority. But if you follow your passion, you intent to do better every next time from the previous time. You love what you do.
      <...>
      /quote]

      Originally Posted by Sage Lewis View Post

      I appreciate your desire to create a thorough road map.

      My belief is that it's most important to do more doing and do less thinking.
      Write.<...>
      These are wonderful answers, one might say, sage answers Thank you so much, that's what I'll do today, because it's been 3 days analyzing and without a WSO that I bought, I haven't moved any more. Guess it's time to do some work now
      {{ DiscussionBoard.errors[10918664].message }}
  • Profile picture of the author Brent Stangel
    Build a FB page and start a group.

    Post fresh, high-quality content and share it on social media.
    Signature
    Get Off The Warrior Forum Now & Don't Come Back If You Want To Succeed!
    All The Real Marketers Are Gone. There's Nothing Left But Weak, Sniveling Wanna-Bees!
    {{ DiscussionBoard.errors[10919050].message }}
    • Profile picture of the author KevinJohnson1
      Originally Posted by Brent Stangel View Post

      Build a FB page and start a group.

      Post fresh, high-quality content and share it on social media.
      Yes In recent era, content is king. If you posting quality, unique and user friendly content everyday, nobody can beat you to become viral on the web.

      Do some blog commenting, forum posting and guest blogging on your niche. This is the first step to drive traffic on your blog/website.
      Signature
      {{ DiscussionBoard.errors[10940792].message }}
  • Profile picture of the author M Luthra
    Create a Web2.0 Website profile page!

    1) Post Fresh and genuine content
    2) Like and comment top blogging website
    3)
    {{ DiscussionBoard.errors[10940029].message }}
    • Profile picture of the author Sam JTB
      Originally Posted by M Luthra View Post

      Create a Web2.0 Website profile page!

      1) Post Fresh and genuine content
      2) Like and comment top blogging website
      3)
      What's 3? I'm dying to know!
      {{ DiscussionBoard.errors[10940063].message }}
  • Profile picture of the author Quang Dinh
    Are you really interested in blogging?
    If your answer is "yes", the problem remain is only the major, the field you want to blog. Resarch this forum for main keywords, main ideas.
    If your answer is "no" then don't try to keep blogging, it will make you exhausted and unhappy.
    Hope you will find your way!
    {{ DiscussionBoard.errors[10940745].message }}
  • Profile picture of the author luciesmazanska
    First you need to do deep keyword research to find more keyword with more search volume and less competent keywords and then
    Make more unique, long and informative content than your competitors on these keywords.
    Use unique and attractive infographics in content.
    Do strong On Page SEO.
    Get backlinks from high authority and related website.
    Work on social signals.
    Signature
    ★★★★★
    {{ DiscussionBoard.errors[10941462].message }}

Trending Topics