Do you charge by the hour or by the word for content marketing

14 replies
Im trying to figure things out. Am I best off asking in payment per word or by the hour when it comes to writing content for content marketing.
#charge #content #hour #marketing #word
  • Profile picture of the author agmccall
    Charge what you are worth. Charge by the job

    al
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  • Please write little brief what you looking for, so I will suggest you better.



    .
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  • Profile picture of the author Dharmi
    In terms of writing content you can ask for prices on words and the quality of content, if the written content is full of plagiarism then it is worthless paying for. Hourly based content is also given but it depends on niche market for content.
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  • Profile picture of the author jimmeettee
    It depends where you are at in building your business. Just starting -- take what you are offered to build your portfolio. Otherwise I think charging per job is best.
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  • Profile picture of the author BradVert2013
    I charge per project. If you charge by the word, clients will think you're padding the word count with fluff to make them pay more. If you charge by the hour many clients will balk that it took you x amount of hours to write their content. But if you charge by the project, you both know the price and expectations are very clear from the beginning.

    Just my two cents.
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  • Profile picture of the author JohnSt9
    LoL, you say ... just like Facebook ads - charge per view or charge per click?
    Just kidding! From my point of view, charge by project is the best way to save cost and guarantee for your content. Because you can determine the cost, deadline, keyword you targeted? and content in the first place then you can be initiative in the distribution of the budget for your plan.
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    • Profile picture of the author myob
      If you have good writers, you need to pay them well. I have a staff of full-time writers who are paid a weekly salary, since they are required to provide documentation of their sources.
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      “If I have seen further than others, it is by standing upon the shoulders of giants.” – Isaac Newton
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  • Profile picture of the author megamind22
    I think charging by project is much ideal as this will make your clients much comfortable to do more business with you in the future if you impress them with your work

    Good luck
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  • Originally Posted by TheWriteStuff View Post

    Im trying to figure things out. Am I best off asking in payment per word or by the hour when it comes to writing content for content marketing.
    I'd recommend to try and limit hourly jobs since you'll face severe time restrictions later on. You'd barely be able to cope if your daily output actually gets anywhere close to 8 hours or so.

    Charge by projects or see if you get to fixed retainers for specific deliverables -- those are the best ways to price yourself.

    Pricing, by itself, depends on a lot of factors. It's up to you to figure it out.
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  • Profile picture of the author Rose Anderson
    I've always charged by the word and it's worked well for me. However, I can see the advantages of using per project pricing. I don't think per hour is a good idea.

    Rose
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  • Profile picture of the author luciesmazanska
    If you are talking about content writing then in content writing mostly people charge by words like 4$/per 500 words,
    5$/500 words etc. Some content writers also charge by project. There are many different types of web content writing
    each with different price points like landing pages, blog posts, press releases and other web content.
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  • Profile picture of the author ChrisBa
    Originally Posted by TheWriteStuff View Post

    Im trying to figure things out. Am I best off asking in payment per word or by the hour when it comes to writing content for content marketing.
    Why not charge by the overall wordcount of the article? (eg. 300 words = $xx, 500 words = $xx)
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  • Profile picture of the author lizziwrites
    If you ask for content writing then your content writer will charge depending on your article and may charge by words like $5 per 200 words etc.
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  • Profile picture of the author josephmvega
    it depends upon you but as per my knowledge it is per word
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