Tools to make a sales video?

by nf2458
21 replies
Hi everyone.

Long story short ive been getting organic traffic to a specific keyword for a while. I want to create my own offer instead of promoting other offers as an afiliate.. I want to know how to make an animated sales video. Not like the white board ones. I perfect example is the animations that gsniper.com uses. Something like adtoons isnt enough for me. Thank you
#make #sales #tools #video
  • Profile picture of the author spartan14
    I am not too qualified in this field but i think camtasia can help you
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  • Profile picture of the author aseltz
    I can't get the site you mentioned to open (keeps giving me a 520 server error message). Do you have any other examples of what you are trying to create?

    The adttoons videos look pretty good to my eye, so you obviously have something specific you are trying to emulate.

    Andrew
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  • Profile picture of the author gregdavidson727
    I believe it's called an "explainer video". Search Google for people who offer this type of service. A really high-quality one with custom graphics might cost you a few hundred dollars.
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  • Profile picture of the author Oziboomer
    Originally Posted by nf2458 View Post

    I want to know how to make an animated sales video. Not like the white board ones. I perfect example is the animations that gsniper.com uses.
    Screenflow on a Mac

    Camtasia on Windows

    The GSniper vid is just a webcam recording overlaid on a screen capture.

    Both of the above software accomplish this very easily using a webcam and a microphone.

    Best regards,

    Ozi
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  • Profile picture of the author discrat
    I like Movavi. Does most things Camstasia does at fraction of cost

    - Robert Andrew
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  • Profile picture of the author aseltz
    I finally got the site to load up and watched a bit of the video.

    The intro is a simple screen capture with a webcam that can be done with Screenflow, Camtasia, etc.

    Later in the video he switches to a style that uses animated text and graphics. The newest version of Camtasia has some tools built in to create these types of animations. You can (very tediously) approximate the style with PowerPoint. But, to get the smooth text build animations and animating graphics, I'd turn to a tool like After Effects - but be prepared for a steep learning curve.

    Download the free trial of Camtasia and see if that will get you close enough to the look you are after.

    Andrew
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  • Profile picture of the author micknal29
    I am a video editor and creator and after looking at the link you added for the type of video you want to make, I wouldn't invest in lot's of expensive software to do it - i mean i use after effects, premiere pro, and a load of other adobe tools - but that video, is simply a webcam recording overlayed with a screen recording.

    When I create screen recording videos for clients, its as simple as using Camtasia - record the screen, then edit the video in Camtasia, play around with the zoom so the viewer is directed to the content in focus and have your webcam overlayed in the corner of the screen.

    I don't actually like these videos, they have a purpose, but they are not visually pleasing on the eye.

    You would be better off creating a nice powerpoint presentation and then turning that into a video.

    Happy to give advice if needed - I only have 5 years experience!

    Thanks

    Mike
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    I am only interested in legitimate offers.

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    • Profile picture of the author aseltz
      Originally Posted by micknal29 View Post

      ...that video, is simply a webcam recording overlayed with a screen recording.

      When I create screen recording videos for clients, its as simple as using Camtasia - record the screen, then edit the video in Camtasia, play around with the zoom so the viewer is directed to the content in focus and have your webcam overlayed in the corner of the screen...
      Mike,

      If you let the video run long enough to get past the screenshots of affiliate income and webcam overlays (it takes a few minutes), the video actually transitions into a voice over animated text and animated graphics explainer-style video. I'm guessing that's the bit the OP is trying to copy.

      The text does a lot of hinge-swings and masked reveals which suggest After Effects (or something similar) was used. But, there is some newer software that templates effects like that, so it might have been done some other way. There are also a lot of graphics that pop on and off in a way that suggests a tool more powerful than PowerPoint was used - but, again, there is lots of new video software that templates things like that so I could be wrong.

      If I was hired to copy the style, I'd fire up After Effects.

      Andrew
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  • Profile picture of the author aligouda
    Hi ,i hope that help you
    Here are five creative techniques to improve the impact of your videos:

    Technique #1: Show The Product

    Create a video that showcases the product you’re selling, and don’t be afraid to show it off. Recently, my brother-in-law went to a dealership to look at cars. After the meeting, he received an email with a video of the sales person narrating a walk-through of the car’s many features. Can you imagine? Real estate agents have been doing this for years, but the rest of the world is slow to adopt – think about what you could show not just tell.

    Technique #2: Show The Problem

    I was told about an engineering firm that uses video to document the rehabilitation work they have been asked to review and what they’re proposing. They show the cracked foundation or the eroding retainer wall and make appropriate recommendations. Another example is a local locksmith company that I’ve worked with. They use video to do routine facility walkthroughs of client buildings where they make suggestions for improved security hardware or procedures.

    Technique #3: Show The Solution

    Sometimes we point prospects at the proposal, essentially saying, “well, it’s all in there, read it!” Clearly, we can do better. We’ve seen great sales videos where the author showcased their team, the technology, the facility or tools that are to be employed to create a solution for a prospect. The point is, let them see the way that you deliver value and reduce some of the risk they might perceive. Especially if you sell the invisible – a financial advisor, a consultant or a coach would benefit greatly from showing the solution.

    Technique #4: Show A Testimonial

    Who’s the best person to sell your products? Naturally, it’s an ecstatic customer who raves about you. Why not include a couple of compelling testimonial videos - right along with your proposal - to ensure that you’re capitalizing on the power of “social proof” and ensuring a confidence-building experience for your prospect?

    Technique #5: Show Some Ideas

    Some of the best advice I’ve been given about sales processes is the old “ABC” or “always be closing” mindset. With video, you can revive the sales conversation and continue to create great value by showing some ideas that you’re sharing in the proposal. Examples can include whiteboard drawings, screen-captures, etc.
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  • Profile picture of the author writeaway
    OP

    If you truly want to sell, use a Video spokesperson with a diagram

    Invest in the following from Fiverr

    - script
    - voiceover
    - diagrams
    - video editing

    Eyeballing it, I think your sales video will probably not cost more than $100 to produce.
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  • Profile picture of the author koolphoto
    That was probably made in After Effects. You could do a simpler version with Powerpoint or Keynote. I use Keynote.The beginning was with Camtasia or ScreenFlow for the Mac. I use ScreenFlow. The Powerpoint/Camtasia combination will give you something really good at a good price with a low learning curve. Otherwise, farm the project out.

    Check out" How to create an awesome demo video in Keynote" by Miguel Hernandez on Udemy. You could also do the same with Powerpoint. This is an excellent course and will show you how to animate with Keynote. I have also gone through his course on how to use After Effects which is also very good, but has a steeper learning curve.
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  • Profile picture of the author TheWealthWoman
    A lot of people mentioned Camtasia, which is great, but another great one that has more than just whiteboard animations is GoAnimate. They are a bit pricey but the quality is worth it.
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  • Profile picture of the author Zarine Khan
    Hello

    Fiverr is Best Platform for selling your video.

    Thanks.
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  • Profile picture of the author jdjenkins
    I would also suggest Explaindio - the latest version includes several different types of animation.
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  • Profile picture of the author rmbd2012
    I have been using the Camtasia for a long time. Before using the Camtasia, I have used the Ulead Video studio for any video editing. You can take a look on the Camtasia if you want.
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    • Profile picture of the author magentawave
      I just watched the video for EasyVSL and it looks really cool. Does anyone know of an alternative to EasyVSL that's as easy to use but does NOT have a monthly fee?

      P.S. I use Keynote and Screenflow.
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  • Profile picture of the author Gary Pettit
    OMG...there are so many video makers now it's crazy! Just search here on warriorfoum, google, JVzoo or google and you will see tons. I recommend going with a cloud based option though since software is mostly heading that direction now. My recommendation: content samurai
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    • Profile picture of the author magentawave
      How much does Content Samurai cost? They don't show the price on their website.
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      • Profile picture of the author magentawave
        Never mind. I just saw in the video that Content Samurai costs $97.00 per month and I don't want to pay monthly fees.
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  • Profile picture of the author Edwin Torres
    Camtasia Studio and PowerPoint is super ghetto but it works. A lot of million dollar sales letters have used that.
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