Are there any dont-touch-with-100-foot-pole markets out there?

7 replies
I just got finished reading Gary Halberts "How To Make Maximum Money In Minimum Time!" report and there was a part about someone he know, or worked with, who was in selling in the "work at home" market.

Gary said that this particular market was "fed bait". He said it was a very dangerous market to be in.

Why?

Also in John Carltons Copywriting sweatshop, he talks about dentists and how they cannot use terms like "painless" or "painfree".


Is the IM/direct marketing world a dangerous place if you dont know what you are doing?

Is there any resource that can prevent newbies like me getting into unwanted trouble?

I only ask, because my brother wants me to write a sales letter for him and he is wanting to sell an ebook on how to run a certain business. It doesnt cover finances, insurances, or legal issues, its just mainly the equipment and how to use it.

Is this safe? It is kind of a home based business in a way.

I am 22 and didnt go to college, and then I found this wonderful career, I have never stuck with something for as long as I have stuck with this, I truly do love it! So obviously I dont want to get sued, go to prison, or spend the next 20 years wishing I hadnt done something!!

Thanks for the help, I realise this is a legal question of sorts, but even if you can just point me to a recourse that would know, I would appreciate it.

Thanks
Ashley
#donttouchwith100footpole #markets
  • Profile picture of the author David Hooper
    There are ways to work around anything, which may be worthwhile to you if the money is there. However, I think there are some which aren't worth the scrutiny or other issues involved. regardless of the money. Anything heavily regulated would be on the list for me...
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  • Profile picture of the author Bill_Z
    I would imagine a thorough terms of service and disclaimer would be sufficient. If you are that concerned then you could hire someone to write it for you.

    Bill
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    • Profile picture of the author TimGross
      Originally Posted by Bill_Z View Post

      I would imagine a thorough terms of service and disclaimer would be sufficient.
      False. Here's an illuminating article by Frank Kern who WAS in fact sued by the FTC:

      http://masscontrolsite.com/blog/?p=57

      A few quotes from it:

      "The FTC pretty much thinks that if you have to have a disclaimer in the first place, you're probably doing something wrong."

      If you're worried that what you're doing might get you into trouble, it probably will.

      If "everyone else" is doing it ...and "they're a lot worse than you" ...you can still get into trouble.

      Interesting article, and something anyone selling resell rights should be aware of.

      Oh, and:
      Originally Posted by Andyhenry View Post

      Internet Marketing should be avoided - It's full of lies, 87% of IMers make up the stats they use.
      -That's a LIE. It's only 86%... but now you pushed it up to 87%. Well played, sir. :-)
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  • Profile picture of the author TimGross
    Originally Posted by AshleyAA View Post

    my brother wants me to write a sales letter for him and he is wanting to sell an ebook on how to run a certain business. It doesnt cover finances, insurances, or legal issues, its just mainly the equipment and how to use it.

    Is this safe? It is kind of a home based business in a way.
    Mostly, you need to tell the truth and avoid making unsubstantiated earnings claims.

    You might want to start here with the FTC listing how to avoid scams. Don't do the things listed here, and there shouldn't be a problem:

    Ads for Business Opportunities: How To Detect Deception
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  • Profile picture of the author Andyhenry
    Internet Marketing should be avoided - It's full of lies, 87% of IMers make up the stats they use.
    Signature

    nothing to see here.

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    • Profile picture of the author rosetrees
      Originally Posted by Andyhenry View Post

      Internet Marketing should be avoided - It's full of lies, 87% of IMers make up the stats they use.
      Andy - what's your margin of error on that??
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      • Profile picture of the author Ashley Gable
        Thanks for the replies and links!

        I just got finished reading the FTC business opportunities article, I am a little worried.

        The business my brother owns IS quick and easy to setup, it is cheap too. they claim that is a sign of deception and maybe a scam.

        I wouldnt make any claims to income, never liked the idea of that! Maybe something like "extra money"??

        I will have to really go over the letter with a fine tooth comb. I may, as Frank Kern said, hire a FTC lawyer to go over it as well.

        Thanks
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