Awesome site to legally steal your competitors traffic

23 replies
Hey guys

I recently came across a site called www.similarweb.com, some people here may use it already but I'm guess there are a lot that haven't used it.

Basically you can search for any website on there and get a free snap shot of how and where all of their traffic is coming from.

It also tells you who is looking at the page, age profile, geo location etc

How can this help you?

Do some research and look for the big players in your niche, look at who is killing it and find out where their traffic is coming from - are they doing SEO, Facebook Ads, Youtube Ads etc etc

Also look at the profile of the majority of their visitors, age range, where they are in the world.

Then use this information to model it in your own business.

You don't need to reinvent the wheel, traffic is out there, you just need to get your offer in front of it.

Hope this helps.

Thanks
#awesome #competitors #legally #site #steal #traffic
  • Profile picture of the author Steve B
    Yes, SimilarWeb has been referenced many, many times on this forum. If you type the name into the WF search function you'll get back all the posts and threads where it . . . or any other IM business, tool, or term . . . is found within the discussions here.

    Steve
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  • Profile picture of the author Happerz
    Great site. Treating it like too big a deal though. Sound like a kid in a candy store.

    Think like a winner:

    An alpha never sees anything in awe as a big deal - simply acknowledge, and use it for what it's worth.

    It's not much to know where competitors get their traffic from - like praising the amazing engine in a car like it's some magical thing.

    Can't just use the site thinking, to steal competitors traffic & magically get successful. Not that simple - narrow thinking. Won't get success.

    If you're copying their site, topic, and traffic sources that much you're fighting a losing uphill battle to keep up with the biggest guys in your industry, thinking traffic sources alone make a big impact.

    With 10,000 other variables to success that alone is meaningless.

    Overrated to glorify one variable so much.
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    • Originally Posted by Happerz View Post

      Great site. Treating it like too big a deal though. Sound like a kid in a candy store.

      Think like a winner:

      An alpha never sees anything in awe as a big deal - simply acknowledge, and use it for what it's worth.

      It's not much to know where competitors get their traffic from - like praising the amazing engine in a car like it's some magical thing.

      Can't just use the site thinking, to steal competitors traffic & magically get successful. Not that simple - narrow thinking. Won't get success.

      If you're copying their site, topic, and traffic sources that much you're fighting a losing uphill battle to keep up with the biggest guys in your industry, thinking traffic sources alone make a big impact.

      With 10,000 other variables to success that alone is meaningless.

      Overrated to glorify one variable so much.
      I don't believe I said if you know where your competitors traffic is coming from you will magically be successful.

      I merely pointed it out as a resource as there are people on this board who, despite your opinion, will find it useful.
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      • Profile picture of the author Happerz
        Originally Posted by Marketing with Jacob View Post

        I don't believe I said if you know where your competitors traffic is coming from you will magically be successful...

        "You don't need to reinvent the wheel, traffic is out there, you just need to get your offer in front of it."
        When there is ten thousand other sites out there, telling people they should try to reinvent the wheel is pretty bad device, especially if there trying to go into a place where a competitor already has established traffic and use that information to try to take some of their traffic.

        Saying, "traffic is out there, you just need to get your offer in front of it" is the talk of an inexperienced marketer saying, "you just need to get your offer in front of traffic".

        If all you're trying to do is get traffic, then yeah your advice is sound.

        If you're actually trying to get sales, and make a dent with your business, it's narrow, shortsighted advice from someone inexperienced.

        What your quote suggests is someone just needs to get traffic to their site, as if it's a glorified goal, when traffic itself is actually worthless.

        In reality, nobody cares about traffic - they want sales.

        I use your advice, and get traffic to my site, speaking from a real-world perspective, I'm going to be passed off because, based on what you wrote, I'm going to get excited thinking once I find traffic that's the whole picture.

        Remember when you're writing these things, you're talking to new marketers. Then they're going to discover maybe they can't get people to stand their site, Their bounce rate is high, their engagement is low, and they're going to get their hopes up for nothing.

        Not wrong. Just misleading the way you write. You're on the right track.

        Doing good, but still have learning to do if you're that excited about traffic sources.
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        • Originally Posted by Happerz View Post



          When there is ten thousand other sites out there, telling people they should try to reinvent the wheel is pretty bad device, especially if there trying to go into a place where a competitor already has established traffic and use that information to try to take some of their traffic.

          Saying, "traffic is out there, you just need to get your offer in front of it" is the talk of an inexperienced marketer saying, "you just need to get your offer in front of traffic".

          If all you're trying to do is get traffic, then yeah your advice is sound.

          If you're actually trying to get sales, and make a dent with your business, it's narrow, shortsighted advice from someone inexperienced.

          What your quote suggests is someone just needs to get traffic to their site, as if it's a glorified goal, when traffic itself is actually worthless.

          In reality, nobody cares about traffic - they want sales.

          I use your advice, and get traffic to my site, speaking from a real-world perspective, I'm going to be passed off because, based on what you wrote, I'm going to get excited thinking once I find traffic that's the whole picture.

          Remember when you're writing these things, you're talking to new marketers. Then they're going to discover maybe they can't get people to stand their site, Their bounce rate is high, their engagement is low, and they're going to get their hopes up for nothing.

          Not wrong. Just misleading the way you write. You're on the right track.

          Doing good, but still have learning to do if you're that excited about traffic sources.
          I think you're really over analyzing this.

          It's simply a resource to help people.
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        • Profile picture of the author discrat
          Originally Posted by Happerz View Post



          When there is ten thousand other sites out there, telling people they should try to reinvent the wheel is pretty bad device, especially if there trying to go into a place where a competitor already has established traffic and use that information to try to take some of their traffic.

          Saying, "traffic is out there, you just need to get your offer in front of it" is the talk of an inexperienced marketer saying, "you just need to get your offer in front of traffic".

          If all you're trying to do is get traffic, then yeah your advice is sound.

          If you're actually trying to get sales, and make a dent with your business, it's narrow, shortsighted advice from someone inexperienced.

          What your quote suggests is someone just needs to get traffic to their site, as if it's a glorified goal, when traffic itself is actually worthless.

          In reality, nobody cares about traffic - they want sales.

          I use your advice, and get traffic to my site, speaking from a real-world perspective, I'm going to be passed off because, based on what you wrote, I'm going to get excited thinking once I find traffic that's the whole picture.

          Remember when you're writing these things, you're talking to new marketers. Then they're going to discover maybe they can't get people to stand their site, Their bounce rate is high, their engagement is low, and they're going to get their hopes up for nothing.

          Not wrong. Just misleading the way you write. You're on the right track.

          Doing good, but still have learning to do if you're that excited about traffic sources.
          Don't think he was over glorifying anything or getting over excited about anything etc..etc...

          He was just pointing to a Site that could be of some help to some people.

          Matter of fact, if we had more posts like this it would make this place a better place, imho
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          • Profile picture of the author Happerz
            Originally Posted by discrat View Post

            Don't think he was over glorifying anything or getting over excited about anything etc..etc...

            He was just pointing to a Site that could be of some help to some people.

            Matter of fact, if we had more posts like this it would make this place a better place, imho
            Re-read his post. You're not getting the message. Or you're only thinking for your perspective.

            Watch a newbie read, "you don't need to reinvent the wheel, traffic is out there, you just need to get your offer in front of it."

            There is absolutely NO OTHER REASON for that statement - all it does is glorify the idea of getting traffic.

            Go out thinking traffic is the be-all end-all reason they're not seeing success.

            I know this from my own perspective. If success came to easily I'm happy for you. I had to fight. So do many other people.

            We don't want them getting the wrong impression.

            I'm thinking for people other than myself. That's where the confusion is coming in.

            Understandable mistake. Most people make it.

            Just like saying, "if this one thing was different this site would be a better place".

            It's a pretty great place because we can express ourselves. Another narrow vision.
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      • Profile picture of the author carlamae
        I agree. I've learned some valuable things on that site. If nothing else, it spurs your imagination a little bit!
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    • Profile picture of the author Oziboomer
      Originally Posted by Happerz View Post

      [SIZE="4"]
      An alpha never sees anything in awe as a big deal
      Real Alphas roam silently amidst the herd sometimes leading from the front but tactfully approaching any new experience with a degree of humbleness

      Best regards,

      Ozi
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  • Profile picture of the author ChrisBa
    This is a good site to do research. I don't think it's really stealing competitor traffic, but just helps with research.
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  • Profile picture of the author DABK
    Ever checked out spyfu.com?
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    • Originally Posted by DABK View Post

      Ever checked out spyfu.com?
      I haven't - but I will!

      Thanks for sharing.
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  • I just checked one. How could similarweb.com possibly know this information about a site and its visitors and even where its visitors go when they leave the site?

    And why did it not have any information at all about one of my sites that has been up for years? It didn't even appear in the auto-fill selector.
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    • Profile picture of the author TrickyDick
      Originally Posted by AffiliatePrograms View Post

      I just checked one. How could similarweb.com possibly know this information about a site and its visitors and even where its visitors go when they leave the site?
      Information is "freely shared" by many web site owners.... It is called Google Analytics.

      That is what makes Google worth so much money... It is not the technology... It is the massive amount of data they "harvest" from searches, analytics, adwords and various other sources.

      I'm sure there are many other similar services that enable web site owners to "freely share" their data... Google could also have agreements with them.

      In the end, data is currency bought and sold on a daily basis by various companies using a variety of channels.. If you're using something "free, " you can pretty much bet the company is using or selling your data.
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  • Profile picture of the author REIGN FOREVER
    I honestly haven't heard of it so this done some good reading this. Awesome post! This will help a lot of the newbies on this Forum.
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  • Profile picture of the author gamestoenjoy
    I checked my site using similarweb and saw some good information about it.
    I will bookmark this site
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  • Profile picture of the author Marcus W K Wong
    interesting choice of thread title there..

    I wouldn't really consider this as "legally stealing you competitors traffic" but more a case of "see what your competitors are doing about traffic"

    For instance, look up 'warriorforum.com' on similarweb. While I can't confirm that the data is 100% true, it's a fair assumption to say that the traffic coming from WarriorPlus and JVZoo is based on affiliate network traffic rather than organic or backlinks.

    Looking at our favourite Frenemies over at BlackHatWorld, th3professional.com seems to be their largest referrer, but I'm challenged to find backlinks to BHW on their homepage (or even google search), so there's some unidentifiable marketing going on beyond website.

    If anyone wants to shed some light on the above for me, feel free to
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    • Profile picture of the author Honey Bunny SEO
      True. If you really want to know all the keywords that your competitors are ranking for try this tool - serpstat.com - it's kinda like semrush but with more focus on rank tracking abilities of the tool.
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  • Profile picture of the author Brent Stangel
    I'm thinking for people other than myself.
    Is that why you need to make the type on all your posts bigger than is normally allowed? That's for "Us," right?

    "if this one thing was different this site would be a better place".
    What are competent moderators??

    I personally think you should take a hike...
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    Get Off The Warrior Forum Now & Don't Come Back If You Want To Succeed!
    All The Real Marketers Are Gone. There's Nothing Left But Weak, Sniveling Wanna-Bees!
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  • Profile picture of the author DABK
    You make a lot of unwarranted assumptions. You are assuming that just because the OP got excited about finding this tool means the OP's never given conversions and sales any thought. Based on what? The fact that the OP thinks you can benefit from doing what's proven to work when it comes to traffic?

    When the OP is writing these things, the OP is communicating to people, some of whom are brand new marketers, some are seasoned marketers who just entered the SEO arena, some are article writers and nothing else, and many other things.

    You make what to me seem to be odd statements: "traffic itself is worthless." Your online sales do not happen unless someone visits your site. Visitors to your site is traffic. No visitors = no traffic = no sales, no matter how good the copy, how great the offer. So, how can traffic be worthless?

    True, people want sales, not traffic, however, except for you, people understand that you need traffic to have sales; the same as you need a drill to have a whole. Yes, I understand, people want the hole, not the drill. But they buy the drill, not holes.

    As regards "When there is ten thousand other sites out there, telling people they should try to reinvent the wheel is pretty bad device, especially if there trying to go into a place where a competitor already has established traffic and use that information to try to take some of their traffic."

    An analogy will make it more clear why I disagree: You could
    a) go looking for a place to fish where nobody's ever gone before and take a chance (if you find a hole with lots of fish, you win big; if not, you lose big)

    b) if you go to a fishing hole where others have done well you may or may not win big, but you will get some fish. (That's why you hear all kinds of marketers that people who have bought from you before are a good group to target; that people who have bought things similar to yours from ads in the same medium are a good group to target).

    Regarding alphas: they know how to take the lead, not to win. Winners know how to win. Some alphas have lead their team/group into deadly disaster (Napoleon Bonaparte and his Russian campaign, for instance).

    Are you trying to say that alpha's are miserable, unhappy creatures with this:
    "An alpha never sees anything in awe as a big deal ?" Because, if you never see anything as awesome, that's what you are, in my book.

    This:

    "If you're copying their site, topic, and traffic sources that much you're fighting a losing uphill battle to keep up with the biggest guys in your industry, thinking traffic sources alone make a big impact."
    is you putting words into OP's mouth. The OP suggested you use the recommended site for research and to model your efforts on theirs. Researching your target audience and your competitors is different from copying. So is modeling.

    Nanoo, nanoo.
    Originally Posted by Happerz View Post



    When there is ten thousand other sites out there, telling people they should try to reinvent the wheel is pretty bad device, especially if there trying to go into a place where a competitor already has established traffic and use that information to try to take some of their traffic.

    Saying, "traffic is out there, you just need to get your offer in front of it" is the talk of an inexperienced marketer saying, "you just need to get your offer in front of traffic".

    If all you're trying to do is get traffic, then yeah your advice is sound.

    If you're actually trying to get sales, and make a dent with your business, it's narrow, shortsighted advice from someone inexperienced.

    What your quote suggests is someone just needs to get traffic to their site, as if it's a glorified goal, when traffic itself is actually worthless.

    In reality, nobody cares about traffic - they want sales.

    I use your advice, and get traffic to my site, speaking from a real-world perspective, I'm going to be passed off because, based on what you wrote, I'm going to get excited thinking once I find traffic that's the whole picture.

    Remember when you're writing these things, you're talking to new marketers. Then they're going to discover maybe they can't get people to stand their site, Their bounce rate is high, their engagement is low, and they're going to get their hopes up for nothing.

    Not wrong. Just misleading the way you write. You're on the right track.

    Doing good, but still have learning to do if you're that excited about traffic sources.
    Originally Posted by Happerz View Post

    Great site. Treating it like too big a deal though. Sound like a kid in a candy store.

    Think like a winner:

    An alpha never sees anything in awe as a big deal - simply acknowledge, and use it for what it's worth.

    It's not much to know where competitors get their traffic from - like praising the amazing engine in a car like it's some magical thing.

    Can't just use the site thinking, to steal competitors traffic & magically get successful. Not that simple - narrow thinking. Won't get success.

    If you're copying their site, topic, and traffic sources that much you're fighting a losing uphill battle to keep up with the biggest guys in your industry, thinking traffic sources alone make a big impact.

    With 10,000 other variables to success that alone is meaningless.

    Overrated to glorify one variable so much.
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  • Profile picture of the author mdallen
    great site as soon as you know who your competitors are. Do you have to upgrade to get the really useful information? I have been on a couple times and it seemed vague, but maybe that is my niche... most people were listed as direct referral...
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  • Profile picture of the author Rory Singh
    Thanks for sharing your tool OP.
    Just knowing where successful sites get traffic is just the beginning. Getting up to that point of success for a 'new' marketer is another thing altogether.
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  • Profile picture of the author missmystery
    I love this tool. It's my favourite website analysis tool. Thanks for sharing the love!
    You should also try the chrome app for fast insights
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