What ad platforms other than Facebook allow you to segment the audience?

6 replies
Hello!

On Facebook you can run ads A, B, and C, such that
  • ad A is shown to all people from the target audience (cold traffic),
  • ad B is shown only to those, who clicked on ad A (warm traffic), and
  • ad C is shown only to those, who reacted to ads A and B (hot traffic).
This allows you to offer the product only to those, who are most likely to buy it (hot traffic).

Are there any other platforms (other than Facebook), which allow you to do this segmentation?

Thanks in advance

Dmitri Pisarenko
#audience #facebook #platforms #segment
  • Profile picture of the author San Kumar
    Below are some of the platforms for remarketing and retargeting whcih might help you so please check these:
    • AdRoll
    • Retargeter
    • Fetchback
    • Chango
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  • Profile picture of the author anand363
    Hi Dimitri,

    Adding to the list of San Kumar, Bing is another good platform where they have billions of engaged people and it is the next biggest search engine next to google. They have introduced re-marketing recently in late 2015, i have tested it and it is awesome.

    Thanks,
    Anand
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    Intenet Marketer since 2012, Contact me if you have any doubts, i believe i can help you
    SkypeId: live:m.anandnataraj | FaceBook: facebook.com/anandnataraj.m
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  • Profile picture of the author voltaireross
    You can segment your audience through Google Adwords too!
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  • Profile picture of the author itunesnz2908
    you can use google adwords to segment your audience, but it will be less effective than facebook
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  • Profile picture of the author Tahreem Saeed
    LinkedIn allows you to target by industry, company size, function and more. This is a great feature for B2B companies that are seeking to attract more visitors.
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    Creative Designer and Developer !

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  • Profile picture of the author discrat
    FB is just really hard to beat as far as narrowing your target demographics.

    -You want high school secretaries under 25 who watch pro wrestling... you can probably target it on FB.

    -You want North American handicapped men between the ages of 20 and 30 wanting to find push button systems to generate $10k a week.... you can probably target it on FB

    It's really incredible
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