Selecting Online Business Niche: Should I follow my heart?

Follow IM niche because they key in life its to do what you like .I know that this niche has a lot of scamy products but if you do good research you will find also good products /Also folowing this niche you will write consistent content and video on regularly basis etc and people will like because you are an expert .And its proven that people buy fast from you when they see you are an expert on the niche .Also by folowing this niche you will learn also how to make more money

Which one do you know more about. From reading your statements on online business it seems you have passion but not much knowledge

al

Except it's clear from your questions and comments that you don't. What you are paid at your job is irrelevant and going off on anyone who questions your expertise/knowledge isn't a good sign.

Quadragon gave you some excellent advice above.

You might also consider something other than 'affiliate marketing' - if you are in demand for your services, why not set up an online consulting group aimed at online businesses....or create your own info products or software to help online businesses with 'digital marketing'.

I've been promoting CPA/affiliate offers for over 16 years.

If you get your offers through a CPA network, you don't have to worry about getting debited for returns/refunds. there are many that you can get as a direct affiliate as well.

I have done very well promoting dating sites and pretty good promoting weight loss products. However, I mainly promote lead generation offer, because there is no credit card / purchase required to complete an offer, so conversions rates are typically much higher than offers that require a sale to be made.

Dating sites fall into the no purchase required. Which for the most part I prefer to promote only well-known sites. I favor promoting sites that run commercials on tv. This creates built-in credibility that you won't have yourself.

For weight loss, I have always promoted free trials + S&H. The user pays like $5-$9 for shipping and handling and they get something valued at $50-$60+. It is easier to get conversions with free trials than if the user has to pay full price. You ideally want to promote what is hot. For example, what is Dr. Oz talking about. Again, it creates built-in credibility. Also, I have found that using a pre-sell page generates higher conversions.

I have never promoted MMO affiliate offers (not my cup of tea). But what a lot of guys do is promote launches from well know marketers and when not doing that. They promote offers that are evergreen in the marketplace and tend to sell well the majority of the time.

My real preference and what I mainly promote are lead generation offers that have a make, get or save money benefit to them. As it has overall worked the best for me and tend to have the greatest mass appeal (will be of interest to a large general audience). So the potential to produce high volume exists and they are fairly easy to cross-promote on the back-end.

Some of the verticals I have done extremely well with are: insurance, debt, credit, education, mortgage, loans, assistance, discount offers, homeowner offers, etc...

For the most part, everything I promote is about mass appeal and path of least resistance to getting conversions. This is because I don't want to have to spend time educating people / having to get them to know, like and trust me. I do this in other subtle ways that are not work intensive.

However, I do promote a very small number of offers that do require a purchase. Mass appeal still needs to exist, but also offers a true decent discount, is something new/unique/novelty, solves a house is on fire type problem. At the same time, you don't want it to easily be found locally. If it's a new product, if it shows up in Walmart then it's pretty much dead.

Anyway, hope that helps.

1: YES!

2: Not sure, because not my niche Alex...but being an Amazon Associate could float your boat.

As for #1, yes, many times over. Because your energy puts everything in motion. Toss in your extensive digital marketing knowledge and you've the recipe for something special because that fun/passion will pull you through times when things do not appear to be coming together, business. That's the key: keeping at it when things seem bleak. Happens to all of us.

The ones who see it through are driven by something inside of them, a passionate fire, not the stuff on the outside like sales and profits and the like.

Happy Online Business Building. I love seeing you follow your passion.

Ryan

For dating cut out the networks and strike direct deals with the sites themselves.

Only promote the very best sites, and preferably ones you've used yourself.

Other than that, build USEFUL sites. And think beyond simply just blogging.